Senior Copywriter and Content Writer with 8+ years of experience producing clear, engaging, and results-driven content for B2B and B2C audiences. Proven ability to translate complex technical and product-driven concepts into accessible, compelling narratives that build trust and drive engagement. Fully fluent in English, with a strong command of tone, structure, and nuance across diverse content formats. Strong background in brand voice development, SEO-optimised web copy, long-form editorial content, product and technical writing, and narrative-led storytelling. Experienced in working across digital platforms, collaborating with designers, editors, and stakeholders, and managing freelance projects from concept to delivery. Portfolio spans technology, sustainability, lifestyle, publishing, and media, with a consistent focus on clarity, structure, and audience-centred communication.

George Toumanidis

Senior Copywriter and Content Writer with 8+ years of experience producing clear, engaging, and results-driven content for B2B and B2C audiences. Proven ability to translate complex technical and product-driven concepts into accessible, compelling narratives that build trust and drive engagement. Fully fluent in English, with a strong command of tone, structure, and nuance across diverse content formats. Strong background in brand voice development, SEO-optimised web copy, long-form editorial content, product and technical writing, and narrative-led storytelling. Experienced in working across digital platforms, collaborating with designers, editors, and stakeholders, and managing freelance projects from concept to delivery. Portfolio spans technology, sustainability, lifestyle, publishing, and media, with a consistent focus on clarity, structure, and audience-centred communication.

Available to hire

Senior Copywriter and Content Writer with 8+ years of experience producing clear, engaging, and results-driven content for B2B and B2C audiences. Proven ability to translate complex technical and product-driven concepts into accessible, compelling narratives that build trust and drive engagement. Fully fluent in English, with a strong command of tone, structure, and nuance across diverse content formats. Strong background in brand voice development, SEO-optimised web copy, long-form editorial content, product and technical writing, and narrative-led storytelling. Experienced in working across digital platforms, collaborating with designers, editors, and stakeholders, and managing freelance projects from concept to delivery. Portfolio spans technology, sustainability, lifestyle, publishing, and media, with a consistent focus on clarity, structure, and audience-centred communication.

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Language

Greek, Modern
Fluent
English
Fluent

Work Experience

Content Writer & Copywriter at GonnaOrder
January 1, 2023 - Present
Produced bilingual English/Greek content including service descriptions, landing pages, and blog posts; developed and executed an SEO-driven content strategy; refined text for readability and audience engagement. Also authored and edited major Horizon Europe proposals across diverse domains including renewable energy, sustainable technologies, cultural heritage, digital innovation, and cybersecurity.
Freelance Copywriter & Content Writer at Various Clients (Remote)
January 1, 2015 - Present
Freelance copywriter and editorial writer delivering B2B and B2C content for international clients in the Netherlands, Greece, and the UK. Built brand voice, content frameworks, web copy, blog posts, and user guides; bridged technical and non-technical audiences; leveraged AI tools for research and drafting while upholding high editorial standards.
Short-form Scriptwriter at MagMa
February 1, 2026 - Present
Collaborating with a Greece-based marketing agency to write concise, scripted short-form video content, focusing on clear hooks and audience engagement.
Brand Voice & Web Copywriter at GonnaOrder
February 1, 2021 - February 1, 2024
Developed comprehensive brand voice and scalable content framework for a SaaS platform. Created English-language web copy (service pages, landing pages, user guides), authored SEO-optimized blog posts, and established consistent brand tone across digital touchpoints, bridging technical and non-technical audiences.
Editorial Consultant at Deep Six Publishing
June 1, 2019 - February 1, 2022
Provided editorial consulting for full-length literary manuscripts across multiple genres. Proofread and reviewed manuscripts to ensure narrative coherence, stylistic consistency, and editorial quality; edited to preserve authorial voice while improving clarity, structure, and readability; delivered actionable feedback on pacing, character development, narrative structure, and thematic consistency.
Book Marketing Copywriter at Vertebrate Publishing
June 1, 2019 - August 1, 2019
Wrote compelling book summaries and back-cover copy for full-length outdoor and adventure titles; adapted climbing, hiking, and expedition narratives into concise, engaging marketing text for non-specialist readers; maintained brand voice across book series.
Technical Marketing Content Writer at Aenaos
May 1, 2016 - September 1, 2017
Produced technical marketing content for sustainable home solutions; researched and wrote detailed product descriptions and technical specifications for alternative cooling systems; created educational content explaining geothermal technology and sustainable architecture benefits; developed marketing collateral balancing technical accuracy with consumer-friendly language.
Research & Innovation Proposal Manager & Writer at DRAXIS Environmental S.A
March 1, 2023 - Present
Full-time role specializing in technical communication and strategic narrative development for EU research funding. Architected persuasive, multi-part narratives for Horizon Europe proposals (€2M – €8M). Translated complex scientific and technical research into evaluator-focused content; managed end-to-end document production with 10-15+ contributors; ensured consistent voice and logical flow; implemented quality assurance for compliance and narrative coherence; led consortium alignment to clarify partner responsibilities and deliverables.
Journalist & Article Writer at Independent / Freelance
October 1, 2022 - Present
Internationally published writer across editorial journalism, analytical features, interviews, and documentary storytelling, with work appearing in European and US publications on topics including cybersecurity, migration, culture, philosophy, and social issues.

Education

BA in Arts, Humanities & Social Sciences (History of European Culture) at Linnaeus University, Sweden
January 1, 2006 - January 1, 2010
Master's studies in Media Cultures – Intermedial and Multimodal Studies at Linnaeus University, Sweden
January 11, 2030 - December 23, 2025
Master's in Media Cultures: Intermedial & Multimodal Studies at Linnaeus University, Sweden
September 1, 2025 - July 1, 2027
Bachelor's in European Culture Studies at Hellenic Open University
September 1, 2006 - July 1, 2010

Qualifications

EU Horizon Europe Proposals Author & Editor
January 11, 2030 - December 23, 2025

Industry Experience

Media & Entertainment, Professional Services, Education, Software & Internet, Government, Other
    paper Climate Crisis — Short Documentary Script

    Wrote a short documentary script on the climate crisis for a competition submission to the Greek Ministry of Culture; structured voiceover, narrative arc, and visual cues designed for screen pacing and clarity.