George Siler

Senior UX/UI Designer at Johnnie Studio

Led the creation of user-centered experiences for Microsoft, defining and developing comprehensive design systems and guiding a small team to deliver scalable solutions. Used a data-driven approach to collaborate with Microsoft stakeholders, engineers, and agencies to integrate design into the product development cycle, significantly influencing user engagement and retention.

Product Designer at Logos

Core member of the product team focused on innovative design solutions that enhanced user experience, contributed features, and expanded the 2e-commerce platform. Collaborated with designers, content managers, data analysts and engineers to rapidly prototype and iterate on designs, focusing on end-to-end user flows, feature development, and Design Systems.

Web Designer / Product Designer at Freelance Design

Developed custom design solutions for a variety of clients, ensuring alignment with business goals. Executed projects from concept to completion, including web and software design. Collaborated with clients to refine visions and translate them into effective design strategies, providing ongoing support and guidance throughout the design process.

Senior UX/UI Designer at Johnnie Studio

Led creation of user-centered experiences for Microsoft. Defined and developed comprehensive design systems and guided a small team to deliver scalable solutions. Used a data-driven approach and collaborated closely with Microsoft stakeholders, engineers, and partner agencies to integrate design into the product development lifecycle. Key outcomes included improved user engagement and retention, an 8% increase in user retention, improved overall satisfaction, and a 25% reduction in design-to-development handoff time. Mentored two junior designers and served as design lead across multiple projects, including AI integration, dashboards, and cross-functional collaboration to align with strategic goals.

Product Designer at Logos

As a core member of the product team, delivered innovative design solutions that enhanced user experiences, introduced new features, and boosted engagement across multiple platforms. Collaborated with designers, content managers, data analysts, and engineers to rapidly prototype and iterate, focusing on end-to-end user flows, new feature development, and design systems. My work contributed to a more user-friendly and impactful e-commerce platform.