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Content & Brand Strategist | Digital Marketing Supervisor | Lead Generation VA 6 years building brand ecosystems from agency to in-house, from single campaigns to managing 3 brands across 9 branches. I don't just create content. I build systems that generate demand. Every strategy starts with data: audience behavior, trend gaps, competitor blind spots. Organic content is where trust is built before a sale ever happens, and I treat it as the most strategic asset in the funnel. Beyond content, I bridge digital and live experiences from content pipelines to event activations because the best brand moments happen when both work together. Currently open to opportunities in content & brand strategy, marcomm, and event marketing, and offering lead generation VA services for beauty and fashion brands that want to grow with intention. RevoU Digital Marketing Certified.…Content & Brand Strategist | Digital Marketing Supervisor | Lead Generation VA 6 years building brand ecosystems from agency to in-house, from single campaigns to managing 3 brands across 9 branches. I don't just create content. I build systems that generate demand. Every strategy starts with data: audience behavior, trend gaps, competitor blind spots. Organic content is where trust is built before a sale ever happens, and I treat it as the most strategic asset in the funnel. Beyond content, I bridge digital and live experiences from content pipelines to event activations because the best brand moments happen when both work together. Currently open to opportunities in content & brand strategy, marcomm, and event marketing, and offering lead generation VA services for beauty and fashion brands that want to grow with intention. RevoU Digital Marketing Certified.

Ghaisani Rizky

Digital Marketer, Social Media Freelancer, Content Strategist, +3

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Content & Brand Strategist | Digital Marketing Supervisor | Lead Generation VA 6 years building brand ecosystems from agency to in-house, from single campaigns to managing 3 brands across 9 branches. I don't just create content. I build systems that generate demand. Every strategy starts with data: audience behavior, trend gaps, competitor blind spots. Organic content is where trust is built before a sale ever happens, and I treat it as the most strategic asset in the funnel. Beyond content, I bridge digital and live experiences from content pipelines to event activations because the best brand moments happen when both work together. Currently open to opportunities in content & brand strategy, marcomm, and event marketing, and offering lead generation VA services for beauty and fashion brands that want to grow with intention. RevoU Digital Marketing Certified.…Content & Brand Strategist | Digital Marketing Supervisor | Lead Generation VA 6 years building brand ecosystems from agency to in-house, from single campaigns to managing 3 brands across 9 branches. I don't just create content. I build systems that generate demand. Every strategy starts with data: audience behavior, trend gaps, competitor blind spots. Organic content is where trust is built before a sale ever happens, and I treat it as the most strategic asset in the funnel. Beyond content, I bridge digital and live experiences from content pipelines to event activations because the best brand moments happen when both work together. Currently open to opportunities in content & brand strategy, marcomm, and event marketing, and offering lead generation VA services for beauty and fashion brands that want to grow with intention. RevoU Digital Marketing Certified.

Available to hire

Content & Brand Strategist | Digital Marketing Supervisor | Lead Generation VA
6 years building brand ecosystems from agency to in-house, from single campaigns to managing 3 brands across 9 branches.
I don’t just create content. I build systems that generate demand.
Every strategy starts with data: audience behavior, trend gaps, competitor blind spots. Organic content is where trust is built before a sale ever happens, and I treat it as the most strategic asset in the funnel.
Beyond content, I bridge digital and live experiences from content pipelines to event activations because the best brand moments happen when both work together.
Currently open to opportunities in content & brand strategy, marcomm, and event marketing, and offering lead generation VA services for beauty and fashion brands that want to grow with intention.
RevoU Digital Marketing Certified.

Skills

Experience Level

Expert

Intermediate

Intermediate

Beginner

Language

English

Intermediate

Work Experience

SPV Digital Marketing at PT Derma Sembilan Indonesia

November 1, 2023 - Present

Lead a team of 4 managing digital marketing for beauty clinic and skincare brands across 9+ branches. Oversee 20+ social media accounts spanning 4 brand portfolios. Handle content strategy, creative direction, campaign planning, copywriting, and cross-functional coordination with clinic operations, design, and marketing teams. Delivered 2,830+ content pieces in 2025 with 36M+ reach and 3.74% engagement rate (above 2.5% industry benchmark). Supported brand activation including MURI Record-breaking event "Mat Pilates Festival" with 1,150 participants across 4 cities.

Digital Marketing Specialist at PT Derma Sembilan Indonesia

October 1, 2021 - November 1, 2023

Managed end-to-end marketing for beauty clinic and skincare brand across 2 clinic branches. Handled brand communication, marcomm strategy, social media management, CRM, and KOL campaigns. Developed brand guidelines, content strategy, creative briefs, copywriting, and performance reporting across Instagram and Facebook. Established consistent brand voice and visual identity, producing 5,000+ content pieces and growing audience to 50K+ followers.

Digital Marketing at PT CPLUSco ASRI JAYA

November 1, 2020 - September 1, 2021

Managed social media presence for 2 Australian skincare brands entering Indonesia market. Handled content planning, creative production, paid ads, and KOL campaign coordination across Instagram and Facebook. Developed content strategy aligned with brand positioning, coordinated influencer partnerships, and delivered campaign performance reports to support business growth.

Social Media Officer at Ayo Media Network

January 1, 2020 - August 1, 2020

Managed multi-industry social media strategy for automotive and government clients. Handled end-to-end digital presence: content planning, creative production, community management, paid media buying, and influencer campaign coordination. Worked directly with clients to align content direction and campaign deliverables. Ran performance-driven ad campaigns generating 670+ qualified leads with 470K+ combined reach. Produced video content series with influencers, achieving 21K+ views. Built trusted client relationships resulting in recurring project assignments.

Account & Communication Associate at Iconreel - Influencer Marketing

August 1, 2019 - January 1, 2020

Bridged brands and influencers through strategic KOL partnerships. Owned the full campaign cycle: talent discovery, rate negotiation, budget alignment, creative briefing, content QC, and performance reporting. Ensured every deliverable matched client objectives while orchestrating seamless collaboration across creative, account, and analyst teams. Delivered 5 integrated campaigns for FMCG and beauty clients, driving 13M+ video views and 100K+ engagement through macro and mega influencer activations on Instagram and YouTube.