I am an SEO Specialist with 1.5 years of hands-on experience. My expertise is in On-Page, Off-Page, GMB, and Technical SEO. I manage SEO projects from start to end, developing strategies for different types of businesses. I' m proficient in keyword research, content optimization, and applying effective On-Page and Off-Page SEO tactics to improve search engine rankings.

Ghazanfar Ali

I am an SEO Specialist with 1.5 years of hands-on experience. My expertise is in On-Page, Off-Page, GMB, and Technical SEO. I manage SEO projects from start to end, developing strategies for different types of businesses. I' m proficient in keyword research, content optimization, and applying effective On-Page and Off-Page SEO tactics to improve search engine rankings.

Available to hire

I am an SEO Specialist with 1.5 years of hands-on experience. My expertise is in On-Page,
Off-Page, GMB, and Technical SEO. I manage SEO projects from start to end, developing
strategies for different types of businesses. I’
m proficient in keyword research, content
optimization, and applying effective On-Page and Off-Page SEO tactics to improve
search engine rankings.

See more

Language

Urdu
Fluent
Panjabi, Punjabi
Fluent
English
Intermediate

Work Experience

SEO Specialist at Freelancer
January 10, 2025 - Present
Conducted a full on-page SEO audit across the website, identified and resolved technical issues, performed in-depth keyword research to identify high-value terms, optimized meta titles and descriptions, headings, and content structure, and improved internal linking to boost page authority and crawlability. Created and uploaded SEO-optimized blog content to drive organic traffic. Monitored rankings and traffic using Google Search Console and SEMrush. Scaled organic traffic significantly in six months through technical SEO, on-page optimization, keyword research, content strategy, and geo-targeting. Implemented geo-fencing and geo-tagging to drive location-specific traffic, built Google Business Profiles for all store locations, and managed end-to-end SEO efforts across multiple locations.

Education

BS Economics at University of Sargodha
June 5, 2023 - May 29, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Professional Services, Software & Internet, Media & Entertainment, Computers & Electronics, Education
    Full-Stack Ecommerce SEO Campaign for a Luxury Jewelry Store

    In this project, I managed the complete Ecommerce SEO strategy for an online luxury jewelry store. Since jewelry is a high-ticket and highly competitive niche, the main focus was to improve the store’s technical health, optimize product pages, and rank for high-value transactional keywords to drive organic sales.
    What I handled in this project:
    Technical Ecommerce SEO: Performed a detailed website audit, resolved product page indexing errors, fixed duplicate content issues, and ensured smooth crawlability for category pages.
    On-Page Ecommerce SEO: Conducted deep keyword research for premium jewelry categories, optimized product descriptions, and wrote clean, SEO-friendly meta titles and descriptions to boost buying intent.
    Off-Page SEO: Built high-quality backlinks to product and category pages to increase the store’s domain authority and trust in search results.
    By fixing the technical issues and optimizing the product URLs, the ecommerce website achieved much better search visibility and a steady increase in organic traffic from targeted buyers.

    Full-Stack SEO & GMB Optimization for a Digital Marketing Agency

    In this project, I managed the complete search visibility, website optimization, and Google Business Profile for Rise Forge Media, a digital marketing agency. Managing SEO for a marketing agency requires top-notch strategy since their online presence directly reflects their expertise.
    What I handled in this project:
    Technical SEO: Conducted comprehensive website audits, fixed crawl and indexing errors, and ensured the site architecture was perfect.
    On-Page SEO: Optimized service pages with targeted keywords and created SEO-friendly meta titles and descriptions to drive agency leads.
    Local SEO & GMB Management: Completely managed and optimized their Google My Business profile alongside the website to ensure maximum visibility in local map searches.
    Off-Page SEO: Worked on building local authority and quality citations to strengthen the agency’s overall domain ranking.
    By aligning the onsite technical structure with their GMB profile, we successfully improved the agency’s search visibility, making it easier for businesses to discover their digital marketing services.

    Full-Stack SEO Campaign & GMB Management for Device Repair Business

    This is a comprehensive SEO project where I managed both the website optimization and the Google Business Profile from scratch for a device repair business (smartphones, laptops, and tablets). Instead of just focusing on one area, I handled the complete search visibility to drive both online leads and physical walk-in customers.
    What I handled in this project:
    Technical SEO: Did full website audits, fixed crawl errors, indexed pages, and improved site speed and architecture.
    On-Page SEO: Handled complete keyword research for all repair services, optimized content, and created SEO-friendly meta titles and descriptions.
    Off-Page & Local SEO: Built high-quality local citations and backlinks to increase website authority and domain strength.
    Google My Business (GMB) Management: Completely optimized the business profile, created active local posts, and managed categories to rank high on Google Maps.
    By combining website SEO with GMB management, the business achieved consistent rankings on search engine results and a significant boost in direct customer inquiries and phone calls.

    Healthcare Website SEO Campaign: From 0 to 127K Monthly Traffic

    This is a case study of a healthcare marketing website where I managed the complete SEO strategy and optimization from scratch. Within 6 months, the website’s organic traffic grew from zero to over 127,000 monthly visitors.
    What I did on this project:
    Performed deep keyword research to target low-competition, high-volume healthcare terms.
    Executed a complete technical SEO audit to ensure perfect indexing and crawlability.
    Handled on-page optimization, including meta tags, content structure, and internal linking.
    Monitored performance and ranking drops using Google Search Console and Ahrefs to maintain steady traffic growth.
    The campaign resulted in massive organic visibility and a steady stream of highly targeted local and international visitors.

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