Available to hire
I am a passionate and results-oriented designer with a global perspective and a data-driven approach. I blend in-house and agency experience, specializing in impactful global campaigns, brand development, digital design and performance-driven creatives.
I thrive in fast-paced company environments, fostering positive leadership and goal-oriented mindsets. My experience spans Education, Consulting, Real Estate, Automotive, Tourism, eCommerce, HR, Sports, and Lifestyle, delivering creative leadership across diverse sectors.
Experience Level
Language
English
Fluent
Spanish; Castilian
Fluent
Work Experience
Creative Leader at Freelance
April 1, 2025 - PresentLeading end-to-end creative production for global campaigns, brand development, and digital design; overseeing asset creation and collaborating with influencers and partners to deliver impactful work.
Creative Director at Crimson Education
August 1, 2021 - March 1, 2025Headed visual development of Crimson Education's core products, campaigns, and organic content; guided 6+ sub-brands across branding, design, and campaign initiatives; orchestrated end-to-end production for monthly global campaigns and video ads; managed photography and videography across 25+ countries; achieved significant metrics in engagement, conversion, and growth.
Design Manager at Crimson Education
August 1, 2019 - August 1, 2021Restructured brand site, established brand guidelines, assets, and training materials; built Canva tools to empower teams; generated 30,000 designs per year.
Senior Marketing Designer at Crimson Education
May 1, 2017 - June 1, 2018Led A/B testing and marketing design initiatives; created brand site and marketing templates; produced 500+ templates and assets; supported rapid growth.
UI/UX Designer at The Strategist Co.
February 1, 2015 - April 1, 2017Designed 6 apps and 8 websites for multiple clients across industries; produced landing pages and optimized user experiences; conducted user testing to improve products.
Graphic Designer at The Strategist Co.
October 1, 2013 - February 1, 2015A/B tested landing pages and creatives; built social media assets across clients to boost reach and engagement; developed multiple branding assets.
Education
Bachelor's Degree in Graphic Design at University of Palermo
January 11, 2030 - February 25, 2026Editorial Graphic Design Specialization Degree at University of Palermo
January 11, 2030 - February 25, 2026Web Development Specialization Degree at University of Palermo
January 11, 2030 - February 25, 2026Brand Storytelling Course at AGDA
January 11, 2030 - February 25, 2026User Experience Course at IT BA
January 11, 2030 - February 25, 2026Marketing for Fashion Brands Course at UBA
January 11, 2030 - February 25, 2026Qualifications
Brand Storytelling Course
January 11, 2030 - February 25, 2026User Experience Course
January 11, 2030 - February 25, 2026Marketing for Fashion Brands Course
January 11, 2030 - February 25, 2026Industry Experience
Education, Professional Services, Real Estate & Construction, Media & Entertainment, Software & Internet, Travel & Hospitality
Experience Level
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