I am a dynamic and results-driven Virtual Assistant and Social Media Manager, dedicated to employing my expertise in content marketing and strategic growth initiatives. I thrive on developing and executing effective, data-driven social media strategies that enhance brand visibility and engagement. My passion lies in utilizing analytics to inform decision-making and optimize campaign performance.

LATONYA SIMS

I am a dynamic and results-driven Virtual Assistant and Social Media Manager, dedicated to employing my expertise in content marketing and strategic growth initiatives. I thrive on developing and executing effective, data-driven social media strategies that enhance brand visibility and engagement. My passion lies in utilizing analytics to inform decision-making and optimize campaign performance.

Available to hire

I am a dynamic and results-driven Virtual Assistant and Social Media Manager, dedicated to employing my expertise in content marketing and strategic growth initiatives. I thrive on developing and executing effective, data-driven social media strategies that enhance brand visibility and engagement. My passion lies in utilizing analytics to inform decision-making and optimize campaign performance.

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Language

English
Fluent

Work Experience

Virtual Assistant & Social Media Manager at Vangent
June 1, 2019 - December 31, 2021
Processed insurance claims and verified member eligibility; resolved claim errors via research and documentation; supported claim audits to improve accuracy and processing speed; handled sensitive customer information with integrity and professionalism; created and scheduled social media content, analyzed engagement data, managed client calendars, contracts, invoices, and data tracking sheets; maintained strict confidentiality and professionalism in all client interactions.
Customer Service Representative at Vangent
January 1, 2021 - Present
Handled customer inquiries with focus on confidentiality and accuracy; provided responsive and professional customer service while maintaining data integrity.
Accounts Sales Executive at Cigna
June 1, 2019 - December 1, 2021
Processed insurance claims and verified member eligibility. Resolved claim errors through research and documentation. Supported claim audits to improve accuracy and processing speed. Handled sensitive customer information with integrity and professionalism.
Social Media Manager at Hot Lava Entertainment - Author & NAACP Award Winner Omar Tyree
April 1, 2024 - January 1, 2025
Assisted in creating and executing social media strategies that increased brand awareness and drove traffic to the website. Implemented data-driven marketing tactics, optimizing social media advertising campaigns that led to a 25% increase in conversion rates. Produced compelling visual and written content, utilizing graphic design tools and video editing software.
PT/OT Aide at Lend A Feather
January 1, 2019 - Present
Managed all aspects of daily operations, including financial management, marketing, and customer relations. Established and maintained vendor relationships, negotiating contracts to optimize pricing and terms.

Education

Yoga Teacher Certification at Black Prana Yoga
January 1, 2017 - January 1, 2018
High School Diploma at Tampa Bay Technical High
January 1, 2006 - January 1, 2009
Associate Degree at Tallahassee State College
January 1, 2019 - December 10, 2025

Qualifications

High School Diploma
January 1, 2005 - December 31, 2009
Yoga Teacher Certification
January 11, 2030 - December 10, 2025
High School Diploma
January 1, 2005 - January 1, 2009
Yoga Teacher Certification
January 1, 2017 - January 1, 2018

Industry Experience

Healthcare, Professional Services, Media & Entertainment, Software & Internet, Education