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Hello, I’m Arianna Goldoni, a Milan-based Digital Product Manager and Gamification Specialist. I bring over five years of experience in UX/UI design, edtech, and B2B digital consulting, with a multidisciplinary mindset that blends design thinking, AI prototyping, and gamification to drive product adoption and business impact. I have a proven track record of scaling products from audits to MVPs across Italian mid-size enterprises and startups, boosting engagement by up to 89% through AI-enabled prototyping and family/school gamification.\n\nI lead cross-functional teams (10+ people), optimize SaaS workflows, and design end-to-end lifecycles with a strong emphasis on accessibility and inclusive design. My toolkit spans Figma, Claude, Studio AI, Agile roadmapping, and UX research; I also bridge education and technology with empathy mapping and user research to deliver human-centered experiences at scale. I’m passionate about mentoring, experimentation, and shaping AI-powered products that delight users and deliver measurable value.…Hello, I’m Arianna Goldoni, a Milan-based Digital Product Manager and Gamification Specialist. I bring over five years of experience in UX/UI design, edtech, and B2B digital consulting, with a multidisciplinary mindset that blends design thinking, AI prototyping, and gamification to drive product adoption and business impact. I have a proven track record of scaling products from audits to MVPs across Italian mid-size enterprises and startups, boosting engagement by up to 89% through AI-enabled prototyping and family/school gamification.\n\nI lead cross-functional teams (10+ people), optimize SaaS workflows, and design end-to-end lifecycles with a strong emphasis on accessibility and inclusive design. My toolkit spans Figma, Claude, Studio AI, Agile roadmapping, and UX research; I also bridge education and technology with empathy mapping and user research to deliver human-centered experiences at scale. I’m passionate about mentoring, experimentation, and shaping AI-powered products that delight users and deliver measurable value.

Arianna Goldoni

Product Designer, UX Designer, UI Designer, +2

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Hello, I’m Arianna Goldoni, a Milan-based Digital Product Manager and Gamification Specialist. I bring over five years of experience in UX/UI design, edtech, and B2B digital consulting, with a multidisciplinary mindset that blends design thinking, AI prototyping, and gamification to drive product adoption and business impact. I have a proven track record of scaling products from audits to MVPs across Italian mid-size enterprises and startups, boosting engagement by up to 89% through AI-enabled prototyping and family/school gamification.\n\nI lead cross-functional teams (10+ people), optimize SaaS workflows, and design end-to-end lifecycles with a strong emphasis on accessibility and inclusive design. My toolkit spans Figma, Claude, Studio AI, Agile roadmapping, and UX research; I also bridge education and technology with empathy mapping and user research to deliver human-centered experiences at scale. I’m passionate about mentoring, experimentation, and shaping AI-powered products that delight users and deliver measurable value.…Hello, I’m Arianna Goldoni, a Milan-based Digital Product Manager and Gamification Specialist. I bring over five years of experience in UX/UI design, edtech, and B2B digital consulting, with a multidisciplinary mindset that blends design thinking, AI prototyping, and gamification to drive product adoption and business impact. I have a proven track record of scaling products from audits to MVPs across Italian mid-size enterprises and startups, boosting engagement by up to 89% through AI-enabled prototyping and family/school gamification.\n\nI lead cross-functional teams (10+ people), optimize SaaS workflows, and design end-to-end lifecycles with a strong emphasis on accessibility and inclusive design. My toolkit spans Figma, Claude, Studio AI, Agile roadmapping, and UX research; I also bridge education and technology with empathy mapping and user research to deliver human-centered experiences at scale. I’m passionate about mentoring, experimentation, and shaping AI-powered products that delight users and deliver measurable value.

Available to hire

Hello, I’m Arianna Goldoni, a Milan-based Digital Product Manager and Gamification Specialist. I bring over five years of experience in UX/UI design, edtech, and B2B digital consulting, with a multidisciplinary mindset that blends design thinking, AI prototyping, and gamification to drive product adoption and business impact. I have a proven track record of scaling products from audits to MVPs across Italian mid-size enterprises and startups, boosting engagement by up to 89% through AI-enabled prototyping and family/school gamification.\n\nI lead cross-functional teams (10+ people), optimize SaaS workflows, and design end-to-end lifecycles with a strong emphasis on accessibility and inclusive design. My toolkit spans Figma, Claude, Studio AI, Agile roadmapping, and UX research; I also bridge education and technology with empathy mapping and user research to deliver human-centered experiences at scale. I’m passionate about mentoring, experimentation, and shaping AI-powered products that delight users and deliver measurable value.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

Italian

Fluent

English

Fluent

French

Intermediate

German

Intermediate

Work Experience

Freelance Digital Product Designer & AI Transformation Consultant at Independent / Freelance

August 1, 2024 - Present

Led digital transformation for Italian mid-size enterprises and startups (food, events, quick commerce); created 15+ projects from strategic audits to AI-powered MVPs; conducted audits and prototyped AI-driven solutions; designed AI roadmaps, ML integrations, and MVP cycles; collaborated on Orlando AI vendor tool with AC Finance; automated processes via data analytics and IBM Design Thinking.

Freelance Creative Designer / AI UX Consultant at The Beauty Adventures

February 1, 2024 - Present

Blended beauty/design/travel insights for 100+ global clients; honed empathy mapping and cross-cultural adaptability for AI UX; public speaking via workshops and color analysis tours (Airbnb Experiences); led workflow optimization (+54% user engagement) and gamification strategies for student retention and personalized learning paths.

Mentor / Product Designer at Futurely (MIT / Harvard)

March 1, 2023 - March 31, 2024

Co-founded ed tech platform with orientation psychologist; developed digital family platform; led rapid prototyping and UX research; taught design thinking and governance; built digital platform from Milan school pilots to nationwide scale.

UX/UI Designer & Frontend Developer at Vesenda

February 1, 2021 - August 1, 2021

Designed intuitive UX interfaces; conducted usability testing; refactored frontend code (HTML/CSS/JavaScript Vue.js) to improve performance; created new mocks/prototypes using Figma, Illustrator, Photoshop; led user testing sessions and iterated navigation and interaction flows; improved load times and cross-browser compatibility.

Research Assistant / Web Developer at Multimedia Signal Processing Lab, UNIMIB

September 1, 2020 - January 1, 2021

Research on misogyny detection and relational dynamics in online communities; produced actionable insights; built and maintained WordPress websites for research projects; managed content and analytics; designed data collection pipelines and dashboards for multimedia processing studies.

Content Specialist at IBICocca Startup Program, UNIMIB

September 1, 2018 - December 31, 2019

Created LinkedIn/WordPress content strategy; grew program visibility and engagement; organized startup events and pitch nights; supported mentors and participants; contributed to program communications.

Freelance Digital Transformation Consultant at Freelance / Various Italian SMEs & Startups

August 1, 2024 - Present

Led digital transformation for Italian mid-sized enterprises (food, events, quick commerce) and startups; created 15+ projects from strategic audits to AI-powered MVPs; conducted audits and designed Studio AI/Cloud prototypes; developed AI roadmaps and gamification strategies; delivered 6-8 week MVP cycles; optimized processes with data analytics, automation and AI prototyping.

Co-founder / Education Lab / Orientation Psychologist partner at EdTech Platform (undisclosed)

February 1, 2024 - Present

Co-founded an edtech platform with an orientation psychologist; scaled from Milan school pilots (10+ locations, 450+ students/teachers per year) to a digital family platform; applied reverse-engineering of computational logic through a videogame language to support learning; created shared quality moments and improved accessibility.

Founder / Beauty Designer / Content Creator / Speaker at The Beauty Adventures

February 1, 2024 - Present

Hybrid freelance focused on human-centered insights in beauty, travel and design; served 100+ global clients; led empathy mapping, cross-cultural adaptation of AI UX insights; public speaking workshops; color analysis and styling.

Product Designer / Mentor at Futurely (MIT/Harvard) / GIGI Edu Lab

March 1, 2023 - March 1, 2024

Co-developed design systems for a career guidance edtech platform with accessibility and gamification; led stakeholder workshops; contributed to AI-powered MVPs and improved student retention.

UX/UI Developer at Vesenda

February 1, 2021 - August 1, 2021

Developed intuitive UX/UI interfaces; conducted usability testing; refactored frontend code to improve performance and user experience across software products.

Research Assistant / Web Developer at Multimedia Signal Processing Lab, University of Milano-Bicocca (UNIMIB)

September 1, 2020 - January 1, 2021

Hybrid part-time research on misogyny detection and relational dynamics in online communities; built WordPress sites; managed content and analytics; implemented data collection pipelines and visualization dashboards.