Content Designer and Visual Identity Specialist with over 10 years of experience. I help brands and entrepreneurs boost their digital presence through strategic visual storytelling and professional social media management. I offer high-impact design solutions and creative partnerships to optimize workflows and drive business growth. We sharpen your ideas.

Roberto Fernández

Content Designer and Visual Identity Specialist with over 10 years of experience. I help brands and entrepreneurs boost their digital presence through strategic visual storytelling and professional social media management. I offer high-impact design solutions and creative partnerships to optimize workflows and drive business growth. We sharpen your ideas.

Available to hire

Content Designer and Visual Identity Specialist with over 10 years of experience. I help brands and entrepreneurs boost their digital presence through strategic visual storytelling and professional social media management.

I offer high-impact design solutions and creative partnerships to optimize workflows and drive business growth. We sharpen your ideas.

See more

Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
See more

Language

Spanish; Castilian
Fluent
English
Advanced

Work Experience

CEO and Founder at Grafiloso
January 1, 2014 - Present
Led and grew a creative business from inception, starting with graphic design services (logos, stationery, advertising) for entrepreneurs and companies. Expanded offerings to include professional photography for social and corporate events; adapted services to market demands, demonstrating versatility and business acumen.
Website Coordinator at Nueva Prensa de Oriente
January 1, 2009 - January 1, 2013
Daily maintenance of the newspaper's website, including design, content, and functionality. We developed direct communication with our core audience in the city.
Journalist and Photographer at Enoriente.com
January 1, 2007 - January 1, 2008
Covers daily news in our area of influence, as well as photographs of relevant news stories. Collaborated with multidisciplinary teams to develop stories and visuals.
CEO and Founder at Grafioso
January 1, 2014 - Present
I led and grew a creative business from its inception, starting with graphic design services (logos, stationery, advertising) for entrepreneurs and companies. I strategically expanded the service offerings to include professional photography, covering both social and corporate events in the area. I consistently adapted the services to market demands, demonstrating versatility and business acumen.
CEO and Founder at Grafiloso, Dairy Venezuela
January 1, 2014 - Present
Lead the creation and development of comprehensive brand identity and networking solutions for diverse corporate clients. Execute content strategies for social media, managing high-end visual assets and professional photography. Offering customized design solutions, from logo creation to digital marketing campaigns, ensuring alignment with the market. Act as a creative partner and virtual assistant for entrepreneurs, streamlining their creative workflows.

Education

Bachelor's Degree in Corporate Social Communication at Universidad Santa María
January 1, 2003 - January 1, 2008
Bachelor's Degree in Corporate Social Communication at Universidad Santa María
January 1, 2003 - January 1, 2008
Bachelor's Degree at Santa Maria University
January 1, 2003 - January 1, 2008

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Education, Healthcare, Software & Internet