Available to hire
Hi, I’m Grazielly Souza, a Digital Marketing Specialist focused on SEO and content strategy. I help brands grow their organic visibility and engagement by combining thorough keyword research, competitor analysis, and data-driven content planning that aligns with business goals and boosts rankings.
I’m proficient with tools like Ahrefs, SEMrush, Frase, and GA4, using actionable insights to refine on-page and off-page strategies. I pride myself on being organized, analytical, and passionate about delivering measurable growth through smart, data-informed marketing.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Language
Portuguese
Fluent
Spanish; Castilian
Advanced
English
Advanced
Work Experience
SEO Editor at Gentoo Media
August 1, 2025 - August 1, 2025Led and trained a team of 50+ Latin American freelancers, standardizing SEO and editorial processes across multiple brands. Conducted workshops on keyword mapping, internal/external linking, and on-page optimization to improve quality and consistency. Enhanced 200+ published articles through targeted keyword integration, improved heading structures, and competitor-based optimizations. Boosted visibility of 200+ URLs via internal linking and meta optimization, resulting in 300+ new FTDs, 3,000+ organic clicks, and a 25% CTR increase on key terms.
Content Manager at WT Gaming Company
February 1, 2025 - February 1, 2025Collaborated with a team of Latin American freelancers to optimize and update website content, ensuring SEO best practices and user engagement for WT Gaming. Conducted full content audits and implemented strategic updates via WordPress, improving user experience, keyword targeting, and content depth across multiple brands. Led optimization initiatives that increased keyword rankings by 2,000% and boosted organic traffic by over 100%, significantly enhancing brand visibility, engagement, and revenue potential.
Content Writer at Content Adore
May 1, 2023 - May 1, 2023Led content initiatives, coordinating production and translation of high-quality articles from Portuguese to English. Reviewed and refined articles from English-speaking freelancers, improving clarity, SEO performance, and overall content quality. Enhanced content effectiveness by 30% through in-depth reviews, ensuring alignment with SEO best practices and audience engagement.
Content Writer at Valticom Enterprise
January 1, 2022 - January 1, 2022Scheduled and coordinated multiple provider articles and casino reviews, ensuring content quality, keyword integration, and on-time delivery. Optimized articles by adding relevant keywords, creating meta titles and descriptions, and checking article exclusivity, leading to increased site traffic. Resolved content challenges by structuring articles, refining SEO strategies, and improving content quality, resulting in significant traffic growth.
Content Writer / SEO at Raketech Group
December 1, 2020 - December 1, 2020Scheduled and coordinated multiple slot reviews, provider articles, and casino reviews, ensuring content quality and on-time delivery. Optimization of articles, boosting site traffic and receiving additional bonuses for high-quality work. Resolved content challenges by creating article structures, refining SEO strategies, and enhancing quality, leading to a substantial traffic increase and recognition with performance-based bonuses for exceptional work.
Education
Bachelor's Degree in Law at Tiradentes Institute
January 1, 2016 - December 1, 2020Postgraduate Degree in Digital Law and LGPD at EBRADI
June 1, 2021 - December 1, 2021Qualifications
The Ultimate SEO Training 2025 + SEO for Wordpress Websites
June 1, 2024 - December 1, 2024On-page SEO course from beginner to advanced
January 1, 2023 - June 1, 2023Industry Experience
Gaming, Media & Entertainment, Software & Internet, Professional Services
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
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