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I tell stories and make things people actually stop for — and I build trust doing it, through the work and how I talk about it. Creative lead who sets visual direction and builds the systems teams run on — 20 years across motion, video, and brand, from founding and running a 22-person creative studio through to most recently leading the creative systems at a top tech company.…

Greg Garcia

Creative Director, Animator, Video Editor, +2

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I tell stories and make things people actually stop for — and I build trust doing it, through the work and how I talk about it. Creative lead who sets visual direction and builds the systems teams run on — 20 years across motion, video, and brand, from founding and running a 22-person creative studio through to most recently leading the creative systems at a top tech company.…

Available to hire

I tell stories and make things people actually stop for — and I build trust doing it, through the work and how I talk about it. Creative lead who sets visual direction and builds the systems teams run on — 20 years across motion, video, and brand, from founding and running a 22-person creative studio through to most recently leading the creative systems at a top tech company.

Skills

Experience Level

Animation

Expert

Work Experience

Senior Creative Planning Manager at Wondershare

June 1, 2022 - May 1, 2022

Analyzed what videos performed best, using AI to review data and user feedback, and turned those insights into production plans. Ran user research on Filmora creative assets with findings worth higher asset quality and prioritized features.

Senior Motion Designer & Team Lead at Wondershare

May 1, 2021 - March 1, 2022

Led post-production and motion design for the Filmora V11 launch, reaching 1.6 million views. Identified bottlenecks and redesigned workflows for speed without sacrificing quality.

Senior Motion Designer & Creative Lead at Wondershare

May 1, 2020 - August 1, 2020

Owned the design system a 10-person team executed against across Filmora, Media.io, SelfyAI, and Enkio — driving a 4.8x increase in engagement and 12% follower growth in 2025. Led research on four flagship products and presented creative direction and design rationale to cross-functional stakeholders.

Design Lead at Specialty Toys

December 1, 2016 - March 1, 2016

Directed the Canada-wide Christmas Shop program for 213 schools — purchasing, new school recruitment, and delivery logistics.