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Hi! I’m Marco Griffini, a web designer and digital consultant specialized in WordPress websites and e-commerce (WooCommerce & Shopify). I build custom, strategy-first websites—starting from goals, content structure, and user journeys—then refine them for UX clarity, high performance (speed/Core Web Vitals), SEO, accessibility, and GDPR compliance. The result is not just a good-looking site, but a website that drives action: enquiries, bookings, and sales.…Hi! I’m Marco Griffini, a web designer and digital consultant specialized in WordPress websites and e-commerce (WooCommerce & Shopify). I build custom, strategy-first websites—starting from goals, content structure, and user journeys—then refine them for UX clarity, high performance (speed/Core Web Vitals), SEO, accessibility, and GDPR compliance. The result is not just a good-looking site, but a website that drives action: enquiries, bookings, and sales.

Marco

Web Designer, Designer, eCommerce Developer

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Hi! I’m Marco Griffini, a web designer and digital consultant specialized in WordPress websites and e-commerce (WooCommerce & Shopify). I build custom, strategy-first websites—starting from goals, content structure, and user journeys—then refine them for UX clarity, high performance (speed/Core Web Vitals), SEO, accessibility, and GDPR compliance. The result is not just a good-looking site, but a website that drives action: enquiries, bookings, and sales.…Hi! I’m Marco Griffini, a web designer and digital consultant specialized in WordPress websites and e-commerce (WooCommerce & Shopify). I build custom, strategy-first websites—starting from goals, content structure, and user journeys—then refine them for UX clarity, high performance (speed/Core Web Vitals), SEO, accessibility, and GDPR compliance. The result is not just a good-looking site, but a website that drives action: enquiries, bookings, and sales.

Available to hire

Hi! I’m Marco Griffini, a web designer and digital consultant specialized in WordPress websites and e-commerce (WooCommerce & Shopify). I build custom, strategy-first websites—starting from goals, content structure, and user journeys—then refine them for UX clarity, high performance (speed/Core Web Vitals), SEO, accessibility, and GDPR compliance. The result is not just a good-looking site, but a website that drives action: enquiries, bookings, and sales.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

Italian

Fluent

English

Advanced

Work Experience

Product Digital Designer at 7daysweb

January 25, 2024 - January 31, 2025

Designed and prototyped a mobile-first CMS interface to simplify website creation on mobile devices.

Product / UX Designer at ProCounselor (Startup)

May 24, 2024 - January 31, 2025

Contributed to the design and development of an innovative platform that helps certified counselors grow their online visibility and create a custom professional website. Focused on user journeys, content structure, and UX clarity to support both sides of the marketplace (people looking for support and counselors building their presence)

Software House at Molekola

January 8, 2024 - January 16, 2025

Designed web interfaces for course/event pages, landing pages, and conversion-focused websites.

Web Designer & Digital Consultant (WordPress / WooCommerce / Shopify) at Freelance

January 14, 2025 - Present

I design and build custom WordPress websites and e-commerce solutions on WooCommerce and Shopify for professionals, local businesses, and SMEs. My approach is strategy-first: I start from goals, content structure, and user journeys, then translate them into a clean, conversion-focused UI. I deliver websites that are optimized for UX clarity, performance (Core Web Vitals), SEO foundations, accessibility best practices, and GDPR-ready setup—so the site works as a real business tool, not a passive showcase. Key responsibilities: • Website strategy, UX and information architecture (pages, navigation, user flows) • Custom design + build on WordPress (incl. Elementor if needed) • E-commerce setup/rebuild on WooCommerce and Shopify (catalog structure, collections, product pages, checkout flow) • Performance optimization (speed, Core Web Vitals, assets optimization) • Technical + on-page SEO foundations (site architecture, metadata, internal linking, indexing basics) • Accessibility improvements (WCAG-oriented: semantic structure, contrast, keyboard usability) • GDPR-friendly configuration (cookie banner, privacy/cookie policy integration, tracking hygiene)