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I’m a hands-on Social Media & Influencer Marketing strategist with an experience in building brand presence across platforms through creator collaborations, UGC-style content, and end-to-end campaign execution.

About

I’m a hands-on Social Media & Influencer Marketing strategist with an experience in building brand presence across platforms through creator collaborations, UGC-style content, and end-to-end campaign execution. I’ve worked on product shoots, short-form video content, and community-focused social calendars to drive consistent visibility and engagement.

I enjoy turning brand stories into platform-ready content, whether that’s ideating UGC concepts with creators, planning influencer campaigns, or optimizing performance reporting. With a background that blends social media management, influencer partnerships, and digital marketing, I’m excited to bring creative thinking and structured execution to brands that value long-term growth and authentic storytelling.

  • 5 years' experience
  • Joined September 2026

Industry experience

  • Media & Entertainment
  • Consumer Goods
  • Education
  • Retail
  • Professional Services

Work experience· 9 roles

Social Media Manager · STIM (Oral Care)Jul 2026 – Present · 5 mos

Managed social content and influencer/creator marketing for STIM Spark and STIM Junior, including creator collaborations, UGC-style content creation, and event/brand activation coverage.

Harshhita Influencer Marketing & Social Media Strategist · HarsihitMar 2025 – Present · 1 yr 9 mos

Influencer marketing and social media strategy with end-to-end planning and execution for creator collaborations, content direction, and brand presence across platforms. Focus on authentic creator-brand partnerships, UGC-style storytelling, and structured content calendars aligned to organic growth and visibility.

Marketing Executive · AmbraN e India Pvt. Ltd.Sep 2022 – Mar 2025 · 2 yrs 7 mos

Supported influencer marketing initiatives and contributed to social media content creation. Assisted in developing content as part of ongoing marketing activities.

Social Media Manager · Hetro Shoes Pvt. Ltd.Sep 2022 – Mar 2025 · 2 yrs 7 mos
Marketing Intern · AmbraN e India Pvt. Ltd.Aug 2022 – Dec 2022 · 5 mos
Social Media Marketing Intern · Tara Devi FoundationMay 2022 – Sep 2022 · 5 mos
Social Media Marketing Intern · Freela nce Projects / Internship (STIM-related work referenced)Jan 2022 – Mar 2022 · 3 mos
Marketing Intern · F Salon Academy (Fashion TV Venture)Apr 2020 – Jun 2020 · 3 mos

Education

MBA - General · MIT-WPU, Pune2019 – 2021
BBA - General · FIMT (GGSIPU), Delhi2015 – 2018

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