Hi, I’m Hanna Volskaya, Head of Content Factory & Influencer Marketing, building high-volume content systems that scale international brands in complex industries like logistics, fintech and SaaS. I bridge creative storytelling with KPI-driven growth by collaborating with influencers and cross-functional teams to deliver consistent, audience-centered outcomes. I’m always attuned to trends and evolving consumer needs, and I pride myself on being a producer who can stay focused on what’s next while keeping the team aligned. I thrive in fast-paced environments, enjoy cross-border collaboration, and turn data- and AI-driven workflows into tangible content and revenue. My strengths include proactive collaboration, multi-tasking, and a strong sense of trend analysis across European markets. I’m open to roles that let me shape brand voice, lead end-to-end content initiatives, and drive sustainable growth for new consumer audiences.

Hanna Volskaya

Hi, I’m Hanna Volskaya, Head of Content Factory & Influencer Marketing, building high-volume content systems that scale international brands in complex industries like logistics, fintech and SaaS. I bridge creative storytelling with KPI-driven growth by collaborating with influencers and cross-functional teams to deliver consistent, audience-centered outcomes. I’m always attuned to trends and evolving consumer needs, and I pride myself on being a producer who can stay focused on what’s next while keeping the team aligned. I thrive in fast-paced environments, enjoy cross-border collaboration, and turn data- and AI-driven workflows into tangible content and revenue. My strengths include proactive collaboration, multi-tasking, and a strong sense of trend analysis across European markets. I’m open to roles that let me shape brand voice, lead end-to-end content initiatives, and drive sustainable growth for new consumer audiences.

Available to hire

Hi, I’m Hanna Volskaya, Head of Content Factory & Influencer Marketing, building high-volume content systems that scale international brands in complex industries like logistics, fintech and SaaS. I bridge creative storytelling with KPI-driven growth by collaborating with influencers and cross-functional teams to deliver consistent, audience-centered outcomes. I’m always attuned to trends and evolving consumer needs, and I pride myself on being a producer who can stay focused on what’s next while keeping the team aligned.

I thrive in fast-paced environments, enjoy cross-border collaboration, and turn data- and AI-driven workflows into tangible content and revenue. My strengths include proactive collaboration, multi-tasking, and a strong sense of trend analysis across European markets. I’m open to roles that let me shape brand voice, lead end-to-end content initiatives, and drive sustainable growth for new consumer audiences.

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Language

English
Fluent
Russian
Fluent
Polish
Advanced
Korean
Advanced

Work Experience

Head of Social Media / Video at BlazitY
March 1, 2025 - October 1, 2025
Created short-form and long-form video content across YouTube, X, LinkedIn, and live-stream platforms; led podcast and livestream production; planned and produced up-to-date content with developers and stakeholders; researched trending topics and crafted timely videos; monitored performance analytics and KPIs; strengthened brand awareness through strategic storytelling and multi-platform presence.
Marketing Expert at TELUS International
January 1, 2022 - November 1, 2022
Optimized customer ads accounts to grow revenue; provided education and consultative account support; rapid problem-solving of customer issues related to Meta marketing products; delivered guidance on global and country-specific policies; created basic and advanced Ads Manager training materials.
Volunteer Coordinator at Social Events and Hackathons Belarus
January 1, 2017 - December 31, 2019
Organized and managed community-centered events, fostering innovation, networking, and social impact within the tech community; planned event logistics, venue setup, participant registration, and on-site support; collaborated with volunteers to ensure a smooth event experience for attendees.
Content Strategist / Social Media Lead at Alps2 Alps
October 1, 2024 - Present
Developed and executed a global multi-channel strategy (Europe-wide) focused on brand awareness, trust-building, and lead generation. Led and mentored a team of video editors, managing production pipelines, quality control, and KPIs. Executed cross-functional initiatives with Marketing and Operations to align content with business goals and customer needs. Implemented AI-powered tools to enhance ideation, scripting, and production workflows, increasing output speed. Collaborated with developers and stakeholders to plan up-to-date content that resonates with current tech trends.
Social Video Producer, Video Editor, Journalist at TUT and BY Media
November 1, 2019 - June 1, 2021
Sourced, scripted, and produced video content for social media platforms; Wrote engaging copy to maximize user engagement and retention; Analyzed performance data to refine content strategies; Collaborated with cross-company teams to deliver best-in-class video content; Stayed up-to-date on social media trends and platform updates; Generated over 4M+ YouTube views from highlights and promotional content; Created eye-catching thumbnails and edited videos in Adobe Premiere Pro and Canva; Performed research and fact-checking to maintain journalistic integrity.
Content Producer at NDA (News Outlet)
November 1, 2022 - February 1, 2025
Trending Video Producer, content creator, and video editor for a news outlet; Sourced, scripted, and produced video content for social media; Planned and published organic content across Facebook, Instagram, X/Twitter, TikTok, Pinterest, and YouTube; Optimized long-form videos into social-friendly clips and vertical formats; Managed multiple projects simultaneously; Researched topics and fact-checked for journalistic integrity; Led field production and post-production activities.
Head of Content Factory & Influencer Lead / Content Strategist at ALPS2 ALPS
May 1, 2025 - Present
Grew organic Instagram reach to 15M+ Reels views and 2.7M+ followers across 5 accounts in 90 days; drove first inbound leads via Instagram within 3 months, generating €6,000–€8,000 in revenue; scaled content output to 15+ pieces/day across 5+ accounts; sourced and managed paid and barter influencer collaborations for ski/travel niche; built outreach pipeline from scratch; optimized workflows with AI-powered tools for ideation, scripting, production; drove 360K+ shares and 7.7M+ unique viewers via short-form Reels strategy; +241% TikTok profile growth in 60 days; aligned content strategy with Marketing and Operations to support lead generation and brand trust across European markets.
Head of Social Media / Influencer Marketing at Blazit y
January 1, 2025 - January 1, 2026
Built and managed influencer/creator partnerships with key speakers from the IT industry; produced video podcasts achieving 50K+ YouTube views per episode; published short-form and long-form content across YouTube, Instagram, TikTok, LinkedIn; monitored performance analytics and refined content strategy; collaborated with development team and stakeholders; strengthened Blazit y's brand awareness in Next.js and broader web development communities through strategic storytelling and multi-platform presence.
Volunteer Coordinator at Belarusian tech community
January 1, 2017 - January 1, 2019
Organized and managed community-centered events and hackathons (Social Weekend, Bulbacon, etc.); facilitated innovation, networking and social impact within the tech community; managed event logistics from venue setup to participant registration and on-site support; led a team of volunteers to ensure smooth event operations and positive attendee experience.

Education

Bachelor's degree at Belarusian State University
January 1, 2015 - January 1, 2021
Interpreter program at Hankuk University of Foreign Studies
January 1, 2018 - January 1, 2019
Bachelor's degree in Oriental Studies; Interpreter (Korean, English) at Belarusian State University
January 1, 2015 - January 1, 2021
Interpreter (Korean, English); Oriental Studies at Hankuk University of Foreign Studies
January 1, 2018 - January 1, 2019
Bachelor's degree in Oriental Studies at Belarusian State University
January 1, 2015 - January 1, 2021
Interpreting (Korean, English) at Hankuk University of Foreign Studies
January 1, 2018 - January 1, 2019
Bachelor's degree in Oriental Studies (Interpreter: Korean, English) at Belarusian State University
January 1, 2015 - January 1, 2021
Exchange program in Oriental Studies (Interpreter: Korean, English) at Hankuk University of Foreign Studies
January 1, 2018 - January 1, 2019

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Telecommunications, Education, Other