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Commercially minded brand and e-commerce development professional with 20+ years of experience across publishing, creative services, product development, packaging, digital marketing and business growth. I build customer-focused brands and products, improve online journeys, and lead projects from idea to delivery—balancing creative judgement with commercial awareness. I work comfortably with business owners, customers, suppliers and production teams, taking ownership and finding practical solutions that meet quality, time and cost needs. Known for clear communication and calm execution under pressure, I enjoy connecting strategy to hands-on delivery and continuously improving how things are done.…Commercially minded brand and e-commerce development professional with 20+ years of experience across publishing, creative services, product development, packaging, digital marketing and business growth. I build customer-focused brands and products, improve online journeys, and lead projects from idea to delivery—balancing creative judgement with commercial awareness. I work comfortably with business owners, customers, suppliers and production teams, taking ownership and finding practical solutions that meet quality, time and cost needs. Known for clear communication and calm execution under pressure, I enjoy connecting strategy to hands-on delivery and continuously improving how things are done.

Halil Yaltirik

Brand Designer, eCommerce Developer, Graphic Designer, +2

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Commercially minded brand and e-commerce development professional with 20+ years of experience across publishing, creative services, product development, packaging, digital marketing and business growth. I build customer-focused brands and products, improve online journeys, and lead projects from idea to delivery—balancing creative judgement with commercial awareness. I work comfortably with business owners, customers, suppliers and production teams, taking ownership and finding practical solutions that meet quality, time and cost needs. Known for clear communication and calm execution under pressure, I enjoy connecting strategy to hands-on delivery and continuously improving how things are done.…Commercially minded brand and e-commerce development professional with 20+ years of experience across publishing, creative services, product development, packaging, digital marketing and business growth. I build customer-focused brands and products, improve online journeys, and lead projects from idea to delivery—balancing creative judgement with commercial awareness. I work comfortably with business owners, customers, suppliers and production teams, taking ownership and finding practical solutions that meet quality, time and cost needs. Known for clear communication and calm execution under pressure, I enjoy connecting strategy to hands-on delivery and continuously improving how things are done.

Available to hire

Commercially minded brand and e-commerce development professional with 20+ years of experience across publishing, creative services, product development, packaging, digital marketing and business growth. I build customer-focused brands and products, improve online journeys, and lead projects from idea to delivery—balancing creative judgement with commercial awareness.

I work comfortably with business owners, customers, suppliers and production teams, taking ownership and finding practical solutions that meet quality, time and cost needs. Known for clear communication and calm execution under pressure, I enjoy connecting strategy to hands-on delivery and continuously improving how things are done.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Advanced

Turkish

Advanced

German

Fluent

Work Experience

Brand & E-commerce Development Lead at Voyelle Wellness

January 1, 2026 - Present

Developing a Swiss wellness and home-fragrance brand across candles, diffusers, home fragrance products, workshops and private events. Responsible for brand positioning, product presentation and customer experience. Manages the Shopify store including product listings, SEO content, email marketing and customer communications. Develops public workshop experiences in Zurich and private events throughout Switzerland, and creates proposals for team-building, hens, birthdays and similar occasions. Handles product development, packaging, supplier management, pricing, event coordination and commercial partnerships. Identifies B2C and B2B growth opportunities via workshops, collaborations and new product categories, including website structure and online customer journey improvements.

Head of E-commerce & Brand Development at PT UK Print House

January 1, 2025 - January 1, 2026

Led e-commerce and brand development and supported a transition into a stronger B2B and B2C e-commerce operation. Built website structure and online customer journey, improved product presentation and expanded the product range by identifying customer needs and market opportunities. Managed customer enquiries, quotations, supplier relationships and production coordination. Owned digital marketing activities and new business opportunity development. Built internal systems including operational checklists and supplier procedures to improve consistency and support future growth. Helped grow the team from two to five employees and introduced clearer work flows, responsibilities and training processes.

Senior Brand & E-commerce Designer at Hey Print

January 1, 2024 - January 1, 2025

Provided combined brand development, customer communication and e-commerce support to strengthen the company’s online presence and improve how products/services were presented. Supported building and organising the e-commerce store including product categories, listings, imagery and customer-facing content. Developed brand identities, marketing materials and digital content for hospitality, retail and professional services. Managed projects from initial client discussion through concept development, approval, production and delivery. Simplified detailed product/service information into clear, customer-friendly communication and advised clients on branding, materials and practical production requirements.

Editorial and Advertising Design at London Gazette

January 1, 2014 - January 1, 2015

Produced newspaper layouts and advertising/promotional materials while collaborating with editorial and commercial teams to meet fixed publication deadlines.

Co-Founder & Brand / Senior Designer at Canvas It Up

January 1, 2013 - January 1, 2023

Co-founded and operated an online consumer business focused on personalised artwork and home products (also referenced across experience). Built the business from concept into an established online brand. Led brand development, product creation, digital marketing, customer experience and day-to-day operations. Managed suppliers, purchasing, production workflows, quality control and fulfilment. Developed new products responding to customer demand and market trends, while managing budgets, timelines and resources.

Gifting, Product and Packaging Development at A Little Present

January 1, 2011 - January 1, 2013

Developed personalised gifting products, packaging and retail presentation concepts. Worked with suppliers and production partners to balance creativity, quality, functionality and commercial requirements.

Magazine and Commercial Design at North Cyprus Magazine

January 1, 2009 - January 1, 2015

Combined editorial content and photography with advertising into clear, engaging magazine layouts for readers and commercial partners, balancing advertiser needs and production deadlines.

Event Branding and Promotional Design at EMMA Awards

January 1, 2002 - January 1, 2002

Contributed to event branding and promotional communication supporting the awards, sponsors and audience experience.

Editorial and Graphic Design at Toplum Postasi Newspaper

January 1, 2002 - January 1, 2008

Developed editorial and commercial content for a diverse readership while balancing publication requirements, advertiser needs and production deadlines.