Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

I'm a Brand Content & Marketing professional with 5+ years of experience delivering integrated, high-impact campaigns that accelerate growth across B2C and B2B2C sectors. I specialise in market research, architecting marketing and brand strategy, and leading cross-functional initiatives that leverage data-driven insights to drive revenue and engagement. I excel at aspirational storytelling, full-funnel marketing, and collaborating with marquee brands like Reckitt, Axis Bank, and Tata. I've led partnerships, managed teams of content marketers, and delivered measurable outcomes. I thrive on local marketing, campaign management, and maintaining consistent brand guidelines to strengthen brand equity.…I'm a Brand Content & Marketing professional with 5+ years of experience delivering integrated, high-impact campaigns that accelerate growth across B2C and B2B2C sectors. I specialise in market research, architecting marketing and brand strategy, and leading cross-functional initiatives that leverage data-driven insights to drive revenue and engagement. I excel at aspirational storytelling, full-funnel marketing, and collaborating with marquee brands like Reckitt, Axis Bank, and Tata. I've led partnerships, managed teams of content marketers, and delivered measurable outcomes. I thrive on local marketing, campaign management, and maintaining consistent brand guidelines to strengthen brand equity.

Hamsalekha B P

Brand Strategist, Marketing Strategist, Content Creator, +2





I'm a Brand Content & Marketing professional with 5+ years of experience delivering integrated, high-impact campaigns that accelerate growth across B2C and B2B2C sectors. I specialise in market research, architecting marketing and brand strategy, and leading cross-functional initiatives that leverage data-driven insights to drive revenue and engagement. I excel at aspirational storytelling, full-funnel marketing, and collaborating with marquee brands like Reckitt, Axis Bank, and Tata. I've led partnerships, managed teams of content marketers, and delivered measurable outcomes. I thrive on local marketing, campaign management, and maintaining consistent brand guidelines to strengthen brand equity.…I'm a Brand Content & Marketing professional with 5+ years of experience delivering integrated, high-impact campaigns that accelerate growth across B2C and B2B2C sectors. I specialise in market research, architecting marketing and brand strategy, and leading cross-functional initiatives that leverage data-driven insights to drive revenue and engagement. I excel at aspirational storytelling, full-funnel marketing, and collaborating with marquee brands like Reckitt, Axis Bank, and Tata. I've led partnerships, managed teams of content marketers, and delivered measurable outcomes. I thrive on local marketing, campaign management, and maintaining consistent brand guidelines to strengthen brand equity.

Available to hire

I’m a Brand Content & Marketing professional with 5+ years of experience delivering integrated, high-impact campaigns that accelerate growth across B2C and B2B2C sectors. I specialise in market research, architecting marketing and brand strategy, and leading cross-functional initiatives that leverage data-driven insights to drive revenue and engagement.

I excel at aspirational storytelling, full-funnel marketing, and collaborating with marquee brands like Reckitt, Axis Bank, and Tata. I’ve led partnerships, managed teams of content marketers, and delivered measurable outcomes. I thrive on local marketing, campaign management, and maintaining consistent brand guidelines to strengthen brand equity.

Skills

Branding

Copywriting

Email Marketing

Experience Level

Branding

Expert

Copywriting

Expert

Email Marketing

Expert

Language

English

Fluent

Work Experience

Senior Manager – Content Marketing at AltUni | InsideIIM

April 1, 2022 - Present

Orchestrated B2C marketing strategies across social and local channels, driving 67% organic traffic growth, 50% organic leads, and ₹2.5 Cr+ in revenue. Managed partnerships with brands like Reckitt, Axis Bank, and Tata; led cross-functional teams to deliver business-aligned campaigns with strong creative impact, timely execution, and measurable KPI-driven outcomes. Used analytics and market research to optimise campaigns for lead generation and retention; presented performance results to senior stakeholders; trained and mentored a team of 5 in content marketing.

First Content Marketer at Fame & Fortune Pvt Ltd. (PompAH!)

October 1, 2020 - March 1, 2022

Conducted audience research and insights analysis to inform persona-based communication strategies. Delivered SEO-led growth with 30% uplift in organic discovery; achieved 20%+ user engagement growth through collaboration with designers on visually compelling digital campaigns that tied into aspirational branding.

Content Writer - Freelance at Freelance

May 1, 2020 - March 1, 2021

Conducted audience research to shape persona-based communication and inform product messaging; Drove 30% organic discovery growth through SEO-led strategies and creative social media campaigns; Achieved 20%+ engagement growth through visually compelling campaigns.

Programmer Trainee (SAP BW) at Cognizant Technology Solutions

August 1, 2018 - February 1, 2020

Supported analytical reporting, documentation, and data optimisation with a structured, tech-powered approach; Coordinated cross-team problem solving and stakeholder communication to strengthen workflows and delivery timelines.