Hi, I’m Hamza Ashraf, a SEO and Digital Marketing Specialist with over 6 years of experience driving data-driven marketing strategies for national and international clients. I excel at SEO, link building, content optimization, digital PR, and social media campaigns, using tools like Ahrefs, SEMrush, Moz, and Google Analytics to boost organic growth and brand visibility. I’ve collaborated with global clients including Bazoom Group (Denmark), Rocket Links (France), No-BS Marketplace (Australia), Elsner Technologies (India), Pasban IT Group (Pakistan), and Content Arcade (Pakistan); I manage marketing operations, secure high-quality backlinks, and improve brand visibility. I’m a strong communicator with expertise in client relations, negotiation, and strategic campaign management; I thrive in fast-paced environments and care deeply about delivering measurable results.

Hamza Ashraf

Hi, I’m Hamza Ashraf, a SEO and Digital Marketing Specialist with over 6 years of experience driving data-driven marketing strategies for national and international clients. I excel at SEO, link building, content optimization, digital PR, and social media campaigns, using tools like Ahrefs, SEMrush, Moz, and Google Analytics to boost organic growth and brand visibility. I’ve collaborated with global clients including Bazoom Group (Denmark), Rocket Links (France), No-BS Marketplace (Australia), Elsner Technologies (India), Pasban IT Group (Pakistan), and Content Arcade (Pakistan); I manage marketing operations, secure high-quality backlinks, and improve brand visibility. I’m a strong communicator with expertise in client relations, negotiation, and strategic campaign management; I thrive in fast-paced environments and care deeply about delivering measurable results.

Available to hire

Hi, I’m Hamza Ashraf, a SEO and Digital Marketing Specialist with over 6 years of experience driving data-driven marketing strategies for national and international clients. I excel at SEO, link building, content optimization, digital PR, and social media campaigns, using tools like Ahrefs, SEMrush, Moz, and Google Analytics to boost organic growth and brand visibility.
I’ve collaborated with global clients including Bazoom Group (Denmark), Rocket Links (France), No-BS Marketplace (Australia), Elsner Technologies (India), Pasban IT Group (Pakistan), and Content Arcade (Pakistan); I manage marketing operations, secure high-quality backlinks, and improve brand visibility. I’m a strong communicator with expertise in client relations, negotiation, and strategic campaign management; I thrive in fast-paced environments and care deeply about delivering measurable results.

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Experience Level

Work Experience

SEO Executive (Off-Page Focus) / Digital PR / Outreach Specialist at Pasban IT Group
May 1, 2020 - October 31, 2020
Led off-page SEO and digital PR campaigns across multiple client projects, building 200+ high‑authority do‑follow backlinks and coordinating outreach to webmasters. Managed four major sites (Prepaway.com, Certbolt.com, Examsnap.com, Examlab.com), supervised a team of five, and optimized backlink strategies to improve Google rankings and organic traffic.
Digital PR Executive / Off-Page SEO Specialist at Content Arcade (Pvt.) Ltd
December 1, 2020 - November 30, 2021
Handled off-page SEO for international projects, notably SmallSEOTools.com, achieving a 30% lift in organic traffic and reaching over 5 million organic visitors. Secured 230+ do-follow backlinks from high‑authority sites, guided content proofreading for SEO, and supported collaboration with global clients.
SEO Specialist at DMoose (USA)
January 1, 2022 - May 31, 2023
Managed full SEO for a US-based fitness e-commerce brand from Pakistan, increasing organic traffic from 80k to 200k+ and enhancing conversions. Led keyword research, on-page optimization, technical SEO, backlink acquisition, and weekly performance reporting using SEMrush, Ahrefs, Screaming Frog, and Google Analytics.
Marketing Manager at Uptown Advertising
August 1, 2021 - February 28, 2023
Negotiated and closed advertising deals with major brands; coordinated outreach to local and international clients, offering competitive pricing and optimal billboard placements to enhance brand visibility and market value.
Officer - Application Administration at Allied Bank Ltd.
January 1, 2024 - April 30, 2024
Administrative role supporting application processes and related operations within the bank (details extracted from resume).
Content Writer (Freelance) at Freelance
September 1, 2019 - December 31, 2023
Provided freelance content writing services across multiple projects; developed SEO-friendly content strategies, conducted topic research, and delivered optimized copy for client websites.
Content Writer (Freelance) at Freelance (Self-employed)
September 1, 2019 - December 1, 2023
Provided freelance content writing across diverse industries with a focus on SEO-friendly content and marketing copy.

Education

Bachelor of Electrical Engineering at University of Central Punjab, Lahore, Pakistan
January 11, 2030 - January 1, 2023
Digital Marketing at IPT University, Tomar, Portugal
January 1, 2025 - February 18, 2026
Bachelor of Electrical Engineering at University of Central Punjab, Lahore, Pakistan
January 11, 2030 - January 1, 2023
Digital Marketing at IPT University, Tomar, Portugal
January 1, 2023 - January 1, 2025

Qualifications

Contract Law: From Trust to Promise to Contract
January 1, 2020 - December 31, 2020
SEO, SEM with WordPress
January 1, 2023 - December 31, 2023
IT and Data Management Intern
January 1, 2021 - December 31, 2021
Consumer Banking Intern
January 1, 2023 - December 31, 2023
Contract Law: From Trust to Promise to Contract
January 1, 2020 - January 1, 2020
SEO, SEM with WordPress
January 1, 2023 - January 1, 2023
IT and Data Management Intern
January 1, 2021 - January 1, 2021
Consumer Banking Intern
January 1, 2023 - January 1, 2023

Industry Experience

Software & Internet, Education, Professional Services, Retail, Transportation & Logistics, Media & Entertainment, Consumer Goods