I am a Business Development Executive with 3+ years of experience in lead generation, LinkedIn outreach, cold calling, staff augmentation, and email marketing.

About

I am a Business Development Executive with 3+ years of experience in lead generation, LinkedIn outreach, cold calling, staff augmentation, and email marketing. I focus on identifying and nurturing strategic opportunities and converting prospects through targeted outreach and relationship building.

  • 3 years' experience
  • Joined August 2026

Industry experience

  • Professional Services
  • Software & Internet
  • Retail

Work experience· 4 roles

Senior Business Development Executive · PenaxisJul 2025 – Present · 1 yr 5 mos

Generate revenue growth by identifying and nurturing business opportunities, building client relationships, and supporting strategic partnerships. Use lead generation and LinkedIn outreach to connect with prospects and drive qualified meetings. Execute staff augmentation and email marketing campaigns to improve engagement and conversions, leveraging CRM tools and pipeline management.

Business Development Representative · Knowledge CityJun 2025 – Dec 2025 · 7 mos

Connected with targeted prospects on LinkedIn to create new business opportunities. Initiated and nurtured conversations that consistently converted into qualified meetings. Maintained an outreach pipeline by monitoring responses and optimizing messaging and follow-ups.

Email Marketing Associate · Pure LogicsFeb 2024 – Jun 2025 · 1 yr 5 mos

Managed result-driven email marketing including email automation, A/B testing, segmentation, and optimization to improve engagement and conversions. Developed campaign strategy and content optimization using tools such as Mailchimp, HubSpot, and Salesforce; performed analytics to refine performance.

Business Development Executive · Tower TechNov 2021 – Sep 2022 · 11 mos

Education

Masters in Project Management · Bahria University2022 – 2024
Bachelor's in City & Regional Planning · University of Engineering & Technology2016 – 2020
Intermediate in Pre-Engineering · Govt. Degree Model Science College2013 – 2015
Matriculation · Read Foundation Science College2011 – 2013

Certifications and awards

Lean Six Sigma Foundations (Course)2030 – 2026
LinkedIn Learning: AI-based Product Recommendations (Projects)2030 – 2026
PMPC (Certification) - LinkedIn Learning: 3D Project (Course)2030 – 2026

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