Managed daily workflows across creative, account, and media teams to ensure seamless campaign delivery. Developed SOPs to streamline production pipelines, reduce turnaround time, and eliminate bottlenecks. Balanced team capacity and talent allocation to meet deadlines without overloading creators. Led adoption of project management tools to improve cross-team collaboration and reporting. Created and scheduled content across Instagram, Facebook, TikTok, LinkedIn, X, and YouTube; used storytelling and data insights to drive engagement, clicks, leads, and conversions. Monitored trends and audience behavior; collaborated with marketing and design teams to align campaigns with business goals.

Account Manager at Abu Raf il Pastries

January 1, 2022 - December 31, 2023

Client Coordination: Primary liaison between clients and internal teams, ensuring seamless communication and project alignment. Creative Briefing: Directed designers and videographers on project goals and quality standards for cohesive delivery. Cross-team Alignment: Synchronized workflows between clients and creatives to keep projects on track. Campaign Reporting: Delivered regular performance updates and coordinated feedback to optimize campaigns.

Content & Copy Writer at Devhouse

January 1, 2025 - December 31, 2026

Content Development: Crafted engaging copy for social media, ad campaigns, and brand materials across platforms and formats. Script Writing: Developed video scripts and storyboards aligned with campaign objectives and brand voice. Campaign Messaging: Shaped key messaging and tone for marketing campaigns, ensuring consistency across touchpoints.