Available to hire
I am an experienced Visual Communication Designer with a passion for branding and UI design. My journey began in Pakistan, and I thrive in dynamic environments where I lead projects that enhance brand identity. I enjoy collaborating with cross-functional teams which has enriched my design capabilities.
I am committed to honing my craft further while pursuing a Master’s degree in Strategic Design Management. I love creating compelling visual content, whether it’s through photography, UI design or branding, and I’m excited to continue growing and taking on new challenges.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Urdu
Fluent
Work Experience
Marketing Associate at Zeen
March 31, 2024 - July 30, 2025Assisted brand campaigns by devising moodboards for shoots and creating content for the Instagram grid. Developed graphics for in-store and billboard advertising.
Marketing Associate at Zeen
March 31, 2024 - July 30, 2025Assisted brand campaigns, developed moodboards for shoots, created content for the Instagram grid, and designed graphics for in-store and billboard advertising.
Marketing Associate at Zeen
March 31, 2024 - July 30, 2025Assisted brand campaigns, devised moodboards for shoots, created content for Instagram grid, and designed graphics for in-store and billboard advertising.
Visual Communications and UI Designer at Conrad Labs
March 1, 2024 - PresentFocused on rebranding their identity and designing corporate communications including website, pitch decks, presentation templates, case studies, and white papers. Created social media content and blog graphics to strengthen brand image and culture. Photographed company events to build a repository for social media. Standardized internal communications with custom templates and branded assets. Contributed to product development by providing UI designs and feedback to engineering teams. Revamped UI of an internal product. Part of pre-sales and R&D in AI team producing UI for sales, clients, and POCs.
Visual Communications and UI Designer at Conrad Labs
March 1, 2024 - PresentFocused on rebranding their identity and designing corporate communications including website, pitch decks, presentation templates, case studies, and white papers. Created social media content and blog graphics to strengthen brand image and culture. Photographed events such as quarterly 'all hands' and 'AI Hackathon' to build a repository of images for social media. Standardized internal communications with custom templates and branded assets. Contributed to product development by providing UI designs and feedback to engineering teams. Revamped the UI of an internal product launched by Conrad Labs. Part of the pre-sales and R&D AI team producing UI for sales, clients, and POCs.
Visual Communications and UI Designer at Conrad Labs
March 1, 2024 - PresentFocused on rebranding their identity and designing corporate communications (website, pitch decks, presentation templates, case studies and white papers). Created social media content and blog graphics to strengthen brand image and culture. Photographed events including quarterly ‘all hands’ and ‘AI Hackathon’ to build a repository of images. Standardized internal communications with custom templates and branded assets. Contributed to product development by providing UI designs and feedback to engineering teams. Revamped UI of an internal product and worked as part of the pre-sales and R&D AI team on UI for sales, clients and POCs.
Design Intern at Happa Studios
August 31, 2022 - July 30, 2025Created social media campaigns for clients including S. Abdullah Homes, Mana Beauty, and Orient Textiles. Managed product photography for Saeed Ghani. Assisted in conceptual redesign of Happa Studios' digital platforms.
Design Intern at Happa Studios
August 31, 2022 - July 30, 2025Created social media campaigns for clients including S. Abdullah Homes, Mana Beauty, and Orient Textiles. Managed product photography for Saeed Ghani. Assisted in the conceptual redesign of the studio’s digital platforms.
Design Intern at Happa Studios
August 31, 2022 - July 30, 2025Created social media campaigns for clients including S. Abdullah Homes, Mana Beauty, and Orient Textiles. Managed product photography for Saeed Ghani. Assisted in the conceptual redesign of Happa Studios' digital platforms.
Graphic Designer at Moxie.pk
March 31, 2022 - July 30, 2025Designed packaging and social media content aligned with brand guidelines.
Graphic Designer at Moxie.pk
March 31, 2022 - July 30, 2025Designed packaging and social media content aligning with brand guidelines.
Graphic Designer at Moxie.pk
March 31, 2022 - July 30, 2025Designed packaging and social media content, aligning with brand guidelines.
Painter (Commission-Based) at Mayhem Art Store
October 31, 2021 - July 30, 2025Created over 150 hand-painted wearable art pieces such as earrings, pendants, and keychains using acrylic and resin on plexiglas.
Painter (Commission-Based) at Mayhem Art Store
October 31, 2021 - July 30, 2025Created over 150 hand-painted wearable art pieces such as earrings, pendants, and keychains using acrylic and resin on plexiglas.
Painter (Commission-Based) at Mayhem Art Store
October 31, 2021 - July 30, 2025Created over 150 hand-painted wearable art pieces (earrings, pendants, and keychains) using acrylic and resin on plexiglas.
Intern at Beechtree | Pepperland by HKB Retail
August 31, 2017 - July 30, 2025Participated in introduction to typography and modern art workshops as well as UX foundations and wireframe building courses.
Education
Bachelor of Design at National College of Arts
January 1, 2020 - February 29, 2024Bachelor of Design at National College of Arts
January 1, 2020 - February 29, 2024Bachelor of Design at National College of Arts (Lahore, Pakistan)
January 1, 2020 - February 29, 2024Qualifications
Introduction to Typography
January 11, 2030 - July 30, 2025Modern Art and Ideas
January 11, 2030 - July 30, 2025Seeing Through Photographs
January 11, 2030 - July 30, 2025Foundations of User Experience (UX) Design
January 11, 2030 - July 30, 2025Start the UX Design Process
January 11, 2030 - July 30, 2025Build Wireframes and Low-Fidelity Prototypes
January 11, 2030 - July 30, 2025Introduction to Typography
July 1, 2017 - August 31, 2017Modern Art and Ideas
July 1, 2017 - August 31, 2017Seeing Through Photographs
July 1, 2017 - August 31, 2017Foundations of User Experience (UX) Design
January 1, 2020 - December 31, 2020Start the UX Design Process
January 1, 2020 - December 31, 2020Build Wireframes and Low-Fidelity Prototypes
January 1, 2020 - December 31, 2020Introduction to Typography
January 11, 2030 - July 30, 2025Modern Art and Ideas
January 11, 2030 - July 30, 2025Seeing Through Photographs
January 11, 2030 - July 30, 2025Foundations of User Experience (UX) Design
January 11, 2030 - July 30, 2025Start the UX Design Process
January 11, 2030 - July 30, 2025Build Wireframes and Low-Fidelity Prototypes
January 11, 2030 - July 30, 2025Industry Experience
Media & Entertainment, Retail, Software & Internet, Professional Services, Consumer Goods
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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