I am a senior graphic design professional with 20 years of experience in the full design process—from trend forecasting and print development to illustration, execution, and production management. I stay ahead of the curve with on-trend, modern designs and a strong focus on print production requirements and pattern specs. I lead with a collaborative, mentor-style approach and have 10+ years of experience building and guiding teams. I excel at turning briefs into compelling visuals, managing supplier relationships, and delivering high-quality results under tight deadlines, all while protecting client IP with integrity. I can easily work with all types of print brief from different styles, using my strong colour skills to deliver a commercial and wearable fabric design.

Hanna Webster

I am a senior graphic design professional with 20 years of experience in the full design process—from trend forecasting and print development to illustration, execution, and production management. I stay ahead of the curve with on-trend, modern designs and a strong focus on print production requirements and pattern specs. I lead with a collaborative, mentor-style approach and have 10+ years of experience building and guiding teams. I excel at turning briefs into compelling visuals, managing supplier relationships, and delivering high-quality results under tight deadlines, all while protecting client IP with integrity. I can easily work with all types of print brief from different styles, using my strong colour skills to deliver a commercial and wearable fabric design.

Available to hire

I am a senior graphic design professional with 20 years of experience in the full design process—from trend forecasting and print development to illustration, execution, and production management. I stay ahead of the curve with on-trend, modern designs and a strong focus on print production requirements and pattern specs.

I lead with a collaborative, mentor-style approach and have 10+ years of experience building and guiding teams. I excel at turning briefs into compelling visuals, managing supplier relationships, and delivering high-quality results under tight deadlines, all while protecting client IP with integrity. I can easily work with all types of print brief from different styles, using my strong colour skills to deliver a commercial and wearable fabric design.

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Language

English
Fluent

Work Experience

Senior Graphic Designer at Just Jeans & Portmans
January 1, 2020 - January 1, 2025
Seasonal moodboards in line with current market trends. Original print designs and repeats including hand painting. Technical placement prints (including thorough knowledge of fit limitations and pattern requirements). Delivering strong design outcomes by referencing sales data and customer insights.
Senior Graphic Designer, Womenswear at Target Australia
January 1, 2018 - July 1, 2020
Increased customer brand perception through elevated quality; Thorough knowledge of technique limitations and capabilities to deliver higher quality while reducing costs by 12% on average; Contributed to a 20% year-on-year growth in sales across multiple departments; Delivered strong commercial prints focused on key sales insights; Stakeholder presentations for print & colour trends, referencing global trends; Textile print design from concept to finished art; Managed print execution with offshore suppliers.
Freelance Graphic Designer at Self-Employed / Freelance
January 1, 2017 - Present
Interpreted design briefs for textile repeats, placement prints, embroidery, logos and branding. Delivered high-quality designs with efficient time management and strong client collaboration across fashion brands (e.g., Witchery, Skin + Threads, Zimmermann, Vik & Woods, Portmans, Just Jeans).
Senior Textile Graphic Designer at Forever New
January 1, 2008 - December 31, 2018
Responsible for Forever New’s print style from conception to production, led print trend forecasting, catwalk reports and concept boards. Produced unique and detailed print/embroidery designs. Maintained high quality during time pressures; managed strike-off process with external suppliers. Directed website imagery and photography. Led a cross‑border team across international markets, including talent sourcing. Initiated mentor and skill-share programs and implemented a holistic recycling program at head office.

Education

Bachelor of Graphic Design - with Honours at Swinburne University of Design
January 1, 2001 - January 1, 2004
VCE - with top score in Graphic Design at Mount Lilydale College
January 1, 1999 - January 1, 1999

Qualifications

Adobe suite
January 1, 2000 - July 5, 2026
Expert level Adobe Suite knowledge, and tutor in Illustrator and Photoshop
People Leader
January 1, 2018 - June 30, 2020
Professionally trained in People Leadership and team growth

Industry Experience

Retail, Manufacturing, Consumer Goods, Professional Services