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Hi, I’m Harshleen Kaur, a marketing and product-focused professional with hands-on experience in go-to-market strategy, brand messaging, and CRM-enabled growth across India, France, and Europe. I love turning data and consumer insights into actionable plans that drive product adoption and market expansion. Over the past few years I have contributed to market-entry initiatives, training and enablement programs, and cross-functional collaborations with brands like Lesaffre , Lacoste and Loreal, as well as tech-focused teams at SafeAeon. I thrive in fast-paced environments and enjoy shaping compelling brand narratives that resonate with customers.…Hi, I’m Harshleen Kaur, a marketing and product-focused professional with hands-on experience in go-to-market strategy, brand messaging, and CRM-enabled growth across India, France, and Europe. I love turning data and consumer insights into actionable plans that drive product adoption and market expansion. Over the past few years I have contributed to market-entry initiatives, training and enablement programs, and cross-functional collaborations with brands like Lesaffre , Lacoste and Loreal, as well as tech-focused teams at SafeAeon. I thrive in fast-paced environments and enjoy shaping compelling brand narratives that resonate with customers.

Harshleen Kaur

Product Marketer, Brand Strategist, Marketing Strategist, +2

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Hi, I’m Harshleen Kaur, a marketing and product-focused professional with hands-on experience in go-to-market strategy, brand messaging, and CRM-enabled growth across India, France, and Europe. I love turning data and consumer insights into actionable plans that drive product adoption and market expansion. Over the past few years I have contributed to market-entry initiatives, training and enablement programs, and cross-functional collaborations with brands like Lesaffre , Lacoste and Loreal, as well as tech-focused teams at SafeAeon. I thrive in fast-paced environments and enjoy shaping compelling brand narratives that resonate with customers.…Hi, I’m Harshleen Kaur, a marketing and product-focused professional with hands-on experience in go-to-market strategy, brand messaging, and CRM-enabled growth across India, France, and Europe. I love turning data and consumer insights into actionable plans that drive product adoption and market expansion. Over the past few years I have contributed to market-entry initiatives, training and enablement programs, and cross-functional collaborations with brands like Lesaffre , Lacoste and Loreal, as well as tech-focused teams at SafeAeon. I thrive in fast-paced environments and enjoy shaping compelling brand narratives that resonate with customers.

Available to hire

Hi, I’m Harshleen Kaur, a marketing and product-focused professional with hands-on experience in go-to-market strategy, brand messaging, and CRM-enabled growth across India, France, and Europe. I love turning data and consumer insights into actionable plans that drive product adoption and market expansion.

Over the past few years I have contributed to market-entry initiatives, training and enablement programs, and cross-functional collaborations with brands like Lesaffre , Lacoste and Loreal, as well as tech-focused teams at SafeAeon. I thrive in fast-paced environments and enjoy shaping compelling brand narratives that resonate with customers.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Assistant Product Manager (Intern) at SafeAeon.Inc

December 1, 2025 - December 1, 2025

Conducted in-depth data analysis and incident trend analysis to identify patterns, optimize response strategies, and improve overall operational efficiency. Collaborated with marketing and technical teams to tailor B2B customer solutions and improve brand messaging. Developed product value propositions and ROI-driven pitches, increasing lead conversion rates. Optimized HubSpot CRM workflows and tracked customer interactions to enhance pipeline performance. Implemented Jira for project tracking and improved cross-functional alignment. Conducted market trend analysis to identify opportunities and inform product positioning.

Marketing Intern at Lacoste

December 1, 2024 - December 1, 2024

Analyzed Lacoste's global expansion using market segmentation, competitive analysis, and consumer research. Developed market entry strategies and optimized the international marketing mix (4 Ps).

Marketing Intern at Loreal

December 1, 2024 - December 1, 2024

Supported branding and product positioning initiatives; contributed to go-to-market strategies and campaign execution.

Assistant Chef de Produit (Intern) – Commercial Excellence at Lesaffre (Groupe Lesaffre)

July 1, 2023 - July 1, 2023

Supported the Commercial Excellence Academy with governance, community engagement, and capability-building programs. Designed and developed sales & marketing training modules; created KPI dashboards to monitor performance and customer satisfaction. Conducted market research and competitor benchmarking to support new products and GTM strategies. Ensured brand consistency by preparing guidelines and internal communications.