I am a copywriter and content creator with a strong advertising background, passionate about creating engaging content in fashion, beauty, and lifestyle. With experience in creative campaigns for various brands, I am dedicated to delivering quality work that resonates with audiences.

Hasna Saleem

I am a copywriter and content creator with a strong advertising background, passionate about creating engaging content in fashion, beauty, and lifestyle. With experience in creative campaigns for various brands, I am dedicated to delivering quality work that resonates with audiences.

Available to hire

I am a copywriter and content creator with a strong advertising background, passionate about creating engaging content in fashion, beauty, and lifestyle. With experience in creative campaigns for various brands, I am dedicated to delivering quality work that resonates with audiences.

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Language

English
Fluent

Work Experience

Content Creator, UGC & Influencer at Freelance/Personal Brand
January 1, 2023 - Present
Conceptualized, filmed, and edited a variety of engaging videos, graphics, and captions for brands on Instagram and TikTok. Increased views, engagement, and sales through creative content strategies.
Blog Post Writer at Cambridge Education Group UK Digital
January 1, 2021 - January 1, 2023
Wrote and published blog posts and articles to support online education marketing efforts. Researched and compiled engaging content for prospective learners.
Copywriter at Wunderman Thompson
January 1, 2017 - January 1, 2020
Crafted English copy for multiple campaigns, contributing to major clients including Unilever and HSBC.
Social Media Manager at Cafe Sociale
January 1, 2020 - January 1, 2021
Managed social media content and strategies, increasing followers significantly through targeted community-driven efforts.
Marketing Executive at Raffles Design Institute Colombo
January 1, 2017 - January 1, 2017
Oversaw student marketing strategies along with planning and executing various events.
Journalist & Presenter at Daily Mirror Life
January 1, 2014 - November 30, 2016
Worked as a columnist, features writer with a weekly page and interviewed key personalities delivering engaging content for the viewership.

Education

MA in Content Creation at Regents University, London
January 1, 2021 - January 1, 2023
Bachelor of Design in Fashion Marketing at Raffles Design Institute, Colombo
January 1, 2014 - January 1, 2017
MA in Content Creation at Regents University, London
January 1, 2020 - February 25, 2026
Bachelor of Design in Fashion Marketing at Raffles Design Institute, Colombo
January 1, 2016 - January 1, 2020
CIM Professional Certificate in Marketing at Strategy College
January 11, 2030 - February 25, 2026

Qualifications

CIM Professional Certificate in Marketing
January 1, 2020 - February 25, 2026

Industry Experience

Education, Media & Entertainment