I’m a commercially focused designer with a background in sales, eCommerce, and customer experience. I specialise in creating designs that not only look good but actually convert, whether that’s websites, branding, or interior concepts. I’ve worked across both client-facing sales roles and my own business, so I understand how customers think and what drives them to take action. I bring that into every project, focusing on clear structure, strong visual presentation, and user experience that makes sense. I’m hands-on, easy to work with, and focused on delivering work that’s both practical and high quality.

Halle Craig-Henry

I’m a commercially focused designer with a background in sales, eCommerce, and customer experience. I specialise in creating designs that not only look good but actually convert, whether that’s websites, branding, or interior concepts. I’ve worked across both client-facing sales roles and my own business, so I understand how customers think and what drives them to take action. I bring that into every project, focusing on clear structure, strong visual presentation, and user experience that makes sense. I’m hands-on, easy to work with, and focused on delivering work that’s both practical and high quality.

Available to hire

I’m a commercially focused designer with a background in sales, eCommerce, and customer experience. I specialise in creating designs that not only look good but actually convert, whether that’s websites, branding, or interior concepts.

I’ve worked across both client-facing sales roles and my own business, so I understand how customers think and what drives them to take action. I bring that into every project, focusing on clear structure, strong visual presentation, and user experience that makes sense.

I’m hands-on, easy to work with, and focused on delivering work that’s both practical and high quality.

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Experience Level

Language

English
Fluent
Japanese
Intermediate

Work Experience

Senior Sales Consultant at Easy Bathrooms
November 1, 2025 - Present
Drive revenue through consultative sales, delivering tailored bathroom design solutions aligned with client needs, budgets, and spatial constraints. Create installation-ready designs using AutoCAD and SketchUp, coordinating with installers and suppliers to ensure smooth project delivery and high-quality outcomes.
Email Marketing Consultant (Freelance) at Halle Email & Retention Marketing (Freelance)
January 1, 2026 - Present
Develop email marketing strategies focused on customer retention and repeat purchase behavior. Build and optimize flows using Klaviyo, including abandoned cart and post-purchase sequences. Analyze customer journeys and identify opportunities to improve conversion and lifecycle value. Conduct brand audits to assess messaging, positioning, and customer experience.
Travel & Cultural Experience Specialist at Independent Travel & Cultural Experience (SE Asia & East Asia)
January 1, 2025 - October 1, 2025
Traveled independently across Thailand, Vietnam, Japan, and South Korea. Developed adaptability, communication, and problem-solving skills in unfamiliar environments. Built confidence engaging with diverse people and cultures, strengthening interpersonal and situational awareness.
Kitchen & Bathroom Designer / Showroom Advisor at B&Q
November 1, 2021 - September 1, 2024
Designed kitchens and bathrooms, contributing to over £2M in sales. Delivered consultative sales and managed client relationships from initial enquiry through project completion. Produced 3D design plans using AutoCAD to support decision making and conversion. Coordinated with installers to ensure accurate execution.
Founder / Self-Employed at Kassidy Extensions
December 1, 2018 - March 1, 2020
Launched and managed an eCommerce business, generating £30,000 in sales within 6 months. Designed and maintained the website with a focus on user experience and product presentation. Managed marketing, customer service, and order fulfilment; resolved operational challenges including order issues and fraud prevention.
Social Media Marketer at Spotlight Entertainment Hospitality & Social Media Marketing
September 1, 2016 - June 1, 2018
Supported live events for artists and DJs; contributed to social media promotion. Managed Instagram, Twitter, and Snapchat content to drive engagement and attendance. Generated ticket sales through social media campaigns and direct, in-person networking.
Crew Member at McDonald's
June 1, 2016 - December 1, 2017
Delivered efficient customer service in a high-volume environment. Managed cash handling, order accuracy, and team work during peak hours. Developed strong work ethic, speed, and attention to detail.

Education

BSc (Hons) Social Psychology at Open University
February 1, 2026 - April 19, 2026
150 Hour Advanced TEFL Certification at TEFL UK
June 1, 2025 - June 1, 2025
Music Performance Level 3 at Birmingham Metropolitan College
January 1, 2016 - December 31, 2018
GCSEs at Great Barr School
January 1, 2012 - December 31, 2016

Qualifications

150 Hour Advanced TEFL Certification
June 1, 2025 - June 1, 2025
GCSEs
January 1, 2012 - December 31, 2016
Music Performance Level 3
January 1, 2016 - December 31, 2018

Industry Experience

Media & Entertainment, Retail, Professional Services, Software & Internet, Travel & Hospitality