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Hi, I’m Heather Mata, an Administrator and Digital Marketing Specialist with hands-on experience in Meta Ads, Google Ads, SEO/SEM, email marketing, CRM-driven campaigns, and chatbot creation. I love turning data into actionable strategies that boost visibility and profitability for brands across marketplaces and social channels. Currently based in Barcelona, Venezuela, I design and execute campaigns, manage social media, and optimize conversion paths from leads to customers. I’m passionate about collaboration, continuous learning, and delivering results that matter for teams and clients.…Hi, I’m Heather Mata, an Administrator and Digital Marketing Specialist with hands-on experience in Meta Ads, Google Ads, SEO/SEM, email marketing, CRM-driven campaigns, and chatbot creation. I love turning data into actionable strategies that boost visibility and profitability for brands across marketplaces and social channels. Currently based in Barcelona, Venezuela, I design and execute campaigns, manage social media, and optimize conversion paths from leads to customers. I’m passionate about collaboration, continuous learning, and delivering results that matter for teams and clients.

Heather Mata

SEO Expert, Digital Marketer, Content Creator, +3

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Hi, I’m Heather Mata, an Administrator and Digital Marketing Specialist with hands-on experience in Meta Ads, Google Ads, SEO/SEM, email marketing, CRM-driven campaigns, and chatbot creation. I love turning data into actionable strategies that boost visibility and profitability for brands across marketplaces and social channels. Currently based in Barcelona, Venezuela, I design and execute campaigns, manage social media, and optimize conversion paths from leads to customers. I’m passionate about collaboration, continuous learning, and delivering results that matter for teams and clients.…Hi, I’m Heather Mata, an Administrator and Digital Marketing Specialist with hands-on experience in Meta Ads, Google Ads, SEO/SEM, email marketing, CRM-driven campaigns, and chatbot creation. I love turning data into actionable strategies that boost visibility and profitability for brands across marketplaces and social channels. Currently based in Barcelona, Venezuela, I design and execute campaigns, manage social media, and optimize conversion paths from leads to customers. I’m passionate about collaboration, continuous learning, and delivering results that matter for teams and clients.

Available to hire

Hi, I’m Heather Mata, an Administrator and Digital Marketing Specialist with hands-on experience in Meta Ads, Google Ads, SEO/SEM, email marketing, CRM-driven campaigns, and chatbot creation. I love turning data into actionable strategies that boost visibility and profitability for brands across marketplaces and social channels.

Currently based in Barcelona, Venezuela, I design and execute campaigns, manage social media, and optimize conversion paths from leads to customers. I’m passionate about collaboration, continuous learning, and delivering results that matter for teams and clients.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

Spanish; Castilian

Fluent

Work Experience

Digital Marketing Consultant / Co-Lead at Traffic Killer Digital

July 1, 2020 - July 1, 2023

Created and executed digital marketing campaigns for Meta Ads and Google Ads. Positioned brands, segmented audiences, and tracked conversions to drive growth; responsible for WhatsApp-based lead generation and end-to-end campaign management.

Marketing & Campaign Manager at Mi Vida Verde

January 1, 2020 - October 1, 2023

Design and execution of digital campaigns to promote products; SEO/SEM strategies, email marketing, CRM-driven campaigns, social media management, and content creation.