**I help businesses get more attention, leads, and customers through social media management, website design, content creation, and video editing.** **I turn inconsistent content, outdated websites, low engagement, and weak online presence into professional digital experiences designed to attract and convert.** I'm a freelance **Social Media Manager, Website Designer, Content Creator, and Video Editor** from Nigeria, working remotely with businesses and personal brands worldwide. I have **3 years of hands-on experience** helping businesses improve their online presence and connect with their target audience. ### Problems I solve • **Inconsistent social media:** I create content strategies, graphics, captions, Reels, and campaigns that keep your brand active and relevant. • **Outdated or ineffective websites:** I design responsive, user-friendly websites and landing pages with clear messaging, strong CTAs, forms, and conversion-focused layouts. • **Lack of engaging content:** I create social posts, carousels, promotional content, and short-form videos tailored to your audience. • **Videos that don't hold attention:** I edit content with stronger hooks, pacing, captions, storytelling, and platform-friendly formats for Instagram, TikTok, and YouTube. I have worked on projects across **e-commerce, beauty, healthcare, professional services, local businesses, and personal brands**. My experience includes **WordPress, Squarespace, Wix, Webflow, Shopify, GoHighLevel, Canva, Adobe tools, SEO, lead generation, CRM, and marketing automation**. I don't treat a website, social media page, or video as an isolated deliverable. I consider how the pieces work together to **build trust, generate engagement, capture leads, and move visitors toward action.** ### Employment and project experience **Freelance Web Designer & Marketing Specialist** — Independent Client Projects *2023 - Present* * Designed business websites, landing pages, and lead-generation pages. * Built conversion-focused layouts, forms, CTAs, and user experiences. **Social Media Manager & Content Creator** — Client Projects *2023 - Present* * Planned and created social media content and campaigns. * Developed content strategies to improve visibility, engagement, and consistency. **Video Editor & Short-Form Content Specialist** — Client Projects *2023 - Present* * Edited short-form videos for Instagram, TikTok, and YouTube. * Focused on hooks, pacing, captions, storytelling, and retention. **Marketing Automation & Lead Generation Specialist** — Client Projects *2024 - Present* * Built CRM workflows, lead follow-up systems, email/SMS automations, and appointment-booking processes. * Connected websites, forms, social platforms, and CRMs to streamline lead journeys. **Need a stronger online presence, more engaging content, or a website that turns visitors into enquiries? Send me a message and tell me what you're trying to improve.**…

Hellen A

Pro
5.0 (4 reviews)

**I help businesses get more attention, leads, and customers through social media management, website design, content creation, and video editing.** **I turn inconsistent content, outdated websites, low engagement, and weak online presence into professional digital experiences designed to attract and convert.** I'm a freelance **Social Media Manager, Website Designer, Content Creator, and Video Editor** from Nigeria, working remotely with businesses and personal brands worldwide. I have **3 years of hands-on experience** helping businesses improve their online presence and connect with their target audience. ### Problems I solve • **Inconsistent social media:** I create content strategies, graphics, captions, Reels, and campaigns that keep your brand active and relevant. • **Outdated or ineffective websites:** I design responsive, user-friendly websites and landing pages with clear messaging, strong CTAs, forms, and conversion-focused layouts. • **Lack of engaging content:** I create social posts, carousels, promotional content, and short-form videos tailored to your audience. • **Videos that don't hold attention:** I edit content with stronger hooks, pacing, captions, storytelling, and platform-friendly formats for Instagram, TikTok, and YouTube. I have worked on projects across **e-commerce, beauty, healthcare, professional services, local businesses, and personal brands**. My experience includes **WordPress, Squarespace, Wix, Webflow, Shopify, GoHighLevel, Canva, Adobe tools, SEO, lead generation, CRM, and marketing automation**. I don't treat a website, social media page, or video as an isolated deliverable. I consider how the pieces work together to **build trust, generate engagement, capture leads, and move visitors toward action.** ### Employment and project experience **Freelance Web Designer & Marketing Specialist** — Independent Client Projects *2023 - Present* * Designed business websites, landing pages, and lead-generation pages. * Built conversion-focused layouts, forms, CTAs, and user experiences. **Social Media Manager & Content Creator** — Client Projects *2023 - Present* * Planned and created social media content and campaigns. * Developed content strategies to improve visibility, engagement, and consistency. **Video Editor & Short-Form Content Specialist** — Client Projects *2023 - Present* * Edited short-form videos for Instagram, TikTok, and YouTube. * Focused on hooks, pacing, captions, storytelling, and retention. **Marketing Automation & Lead Generation Specialist** — Client Projects *2024 - Present* * Built CRM workflows, lead follow-up systems, email/SMS automations, and appointment-booking processes. * Connected websites, forms, social platforms, and CRMs to streamline lead journeys. **Need a stronger online presence, more engaging content, or a website that turns visitors into enquiries? Send me a message and tell me what you're trying to improve.**…

Available to hire

I help businesses get more attention, leads, and customers through social media management, website design, content creation, and video editing.
I turn inconsistent content, outdated websites, low engagement, and weak online presence into professional digital experiences designed to attract and convert.

I’m a freelance Social Media Manager, Website Designer, Content Creator, and Video Editor from Nigeria, working remotely with businesses and personal brands worldwide. I have 3 years of hands-on experience helping businesses improve their online presence and connect with their target audience.

Problems I solve

• Inconsistent social media: I create content strategies, graphics, captions, Reels, and campaigns that keep your brand active and relevant.

• Outdated or ineffective websites: I design responsive, user-friendly websites and landing pages with clear messaging, strong CTAs, forms, and conversion-focused layouts.

• Lack of engaging content: I create social posts, carousels, promotional content, and short-form videos tailored to your audience.

• Videos that don’t hold attention: I edit content with stronger hooks, pacing, captions, storytelling, and platform-friendly formats for Instagram, TikTok, and YouTube.

I have worked on projects across e-commerce, beauty, healthcare, professional services, local businesses, and personal brands. My experience includes WordPress, Squarespace, Wix, Webflow, Shopify, GoHighLevel, Canva, Adobe tools, SEO, lead generation, CRM, and marketing automation.

I don’t treat a website, social media page, or video as an isolated deliverable. I consider how the pieces work together to build trust, generate engagement, capture leads, and move visitors toward action.

Employment and project experience

Freelance Web Designer & Marketing Specialist — Independent Client Projects
2023 - Present

  • Designed business websites, landing pages, and lead-generation pages.
  • Built conversion-focused layouts, forms, CTAs, and user experiences.

Social Media Manager & Content Creator — Client Projects
2023 - Present

  • Planned and created social media content and campaigns.
  • Developed content strategies to improve visibility, engagement, and consistency.

Video Editor & Short-Form Content Specialist — Client Projects
2023 - Present

  • Edited short-form videos for Instagram, TikTok, and YouTube.
  • Focused on hooks, pacing, captions, storytelling, and retention.

Marketing Automation & Lead Generation Specialist — Client Projects
2024 - Present

  • Built CRM workflows, lead follow-up systems, email/SMS automations, and appointment-booking processes.
  • Connected websites, forms, social platforms, and CRMs to streamline lead journeys.

Need a stronger online presence, more engaging content, or a website that turns visitors into enquiries? Send me a message and tell me what you’re trying to improve.

See more

Language

English
Fluent
Spanish; Castilian
Advanced
Dutch
Intermediate

Work Experience

Web Designer & Marketing Strategist at Realdata International, Lagos, Nigeria
October 31, 2025 - September 1, 2026
Designed and developed professional websites for businesses and organizations seeking to establish or strengthen their online presence. Created responsive website experiences optimized for different devices and screen sizes. Developed marketing strategies based on clients' business objectives, target audiences, and digital growth goals. Assisted with SEO, social media, and other digital marketing initiatives to improve brand visibility. Worked with clients to identify digital challenges and develop practical website and marketing solutions. Provided ongoing website maintenance, optimization, and strategic recommendations.
Web Developer & Digital Marketing StrategistWeb at Talosmart, Lagos, Nigeria
January 1, 2025 - June 1, 2025
Developed and customized responsive websites and digital platforms based on project requirements. Worked on website structures, page layouts, functionality, and content implementation. Assisted in developing digital strategies designed to improve online visibility and audience engagement. Supported SEO and digital marketing initiatives aimed at attracting and converting target audiences. Collaborated with project teams to deliver websites that aligned with clients' branding and business goals. Monitored website performance and recommended improvements to enhance user experience and overall effectiveness.
Web Designer & Developer at CKDigital, Lagos, Nigeria
January 1, 2024 - December 1, 2024
Designed and developed responsive, user-friendly websites tailored to business objectives and target audiences. Created modern website layouts and interfaces with a strong focus on usability, visual consistency, and user experience. Collaborated with clients and team members to translate business requirements into functional digital solutions. Optimized websites for mobile responsiveness, performance, and search-engine visibility. Assisted with website updates, maintenance, content implementation, and technical improvements. Contributed to digital projects designed to strengthen clients' online presence and brand visibility.

Education

bsc at ambrose alli university
August 15, 2021 - December 15, 2025

Qualifications

Social Media Marketing Certification — HubSpot Academy
January 20, 2023 - April 14, 2023
Completed training in social media strategy, content development, audience engagement, social campaigns, and measuring social media performance.
Digital Marketing Certification — HubSpot Academy
August 9, 2023 - October 5, 2023
Covered digital marketing strategy, content marketing, SEO, social media, email marketing, lead generation, and conversion-focused marketing.
Social Media Marketing Professional Certificate — Meta / Coursera
November 15, 2023 - March 7, 2024
Training in social media management, content creation, audience development, campaign strategy, analytics, paid social advertising, and Meta Ads Manager.
Google UX Design Professional Certificate — Google / Coursera
April 18, 2024 - September 10, 2024
Covered user research, user journeys, wireframing, prototypes, usability testing, information architecture, and user-centered digital design.
Local SEO Essentials — Semrush Academy
October 24, 2024 - November 24, 2024
Training in local keyword research, Google Business Profile optimization, citations, local rankings, on-page SEO, and search visibility.
Social Media Marketing Skills — LinkedIn Learning
December 25, 2024 - February 6, 2025
Developed practical skills in social media strategy, content planning, audience engagement, campaign management, analytics, and social media optimization.
Content Marketing Certification — HubSpot Academy
March 20, 2025 - May 16, 2025
Training focused on content strategy, content creation, storytelling, content promotion, audience targeting, and building content that supports business objectives.
Video Editing — Udemy
June 6, 2025 - August 1, 2025
Practical training in video editing, short-form content production, transitions, captions, pacing, storytelling, and social-media-ready video creation.
Email Marketing Certification — HubSpot Academy
September 21, 2026 - November 30, 2025
Covered email campaign strategy, segmentation, lead nurturing, personalization, automation, conversion optimization, and email performance analysis.

Industry Experience

Healthcare, Agriculture & Mining, Software & Internet, Computers & Electronics, Education, Financial Services, Manufacturing, Media & Entertainment, Real Estate & Construction, Professional Services, Retail, Consumer Goods, Energy & Utilities, Gaming, Life Sciences, Government, Non-Profit Organization, Telecommunications, Transportation & Logistics, Travel & Hospitality, Wholesale & Distribution, Other
    Gourmet Moments, Dining Experience Showcase
    My Role: Video Editor & Food Commercial Specialist Problem: The restaurant needed a premium, visually appealing video that could showcase its dishes while capturing the atmosphere and overall dining experience. What I Did: Edited mouth-watering food shots with cinematic pacing, smooth transitions, close-up product details, color enhancement, and carefully timed visuals to highlight the food, presentation, and dining atmosphere. Result: Created a polished, appetizing food promo that elevated the brand’s visual presence and made the dining experience more appealing to potential customers. Key Skills: Food Video Editing, Commercial Video, Cinematic Editing, Color Grading, Product Videography, Visual Storytelling, Promotional Video, Social Media Video, Restaurant Marketing.…
    Real Estate Video Edit with 3D Interior Visualization
    My Role: Video Editor & 3D Motion Designer Problem: The real estate client needed a premium video that could showcase the property’s exterior while helping potential buyers visualize its interior possibilities and overall lifestyle appeal. What I Did: Edited and combined drone footage into a cinematic property showcase with smooth transitions, premium color grading, and carefully paced visuals. Created two versions: a clean cinematic edit and an enhanced concept version featuring AI-assisted 3D elements and furniture animations to visualize potential interior designs. Result: Delivered polished, high-end real estate videos that elevated the property’s presentation, created a stronger emotional appeal, and helped potential buyers visualize the space and its possibilities more effectively. Key Skills: Real Estate Video Editing, Drone Footage, 3D Motion Design, AI-Assisted 3D, Furniture Animation, Color Grading, Cinematic Editing, Property Marketing, Visual Storytelling, Motion Graphics.…
    DTC-Style Apparel E-commerce Performance Ad
    My Role: Video Editor & Motion Graphics Designer Problem: The apparel brand needed a modern, attention-grabbing video ad to promote new clothing drops and turn social media viewers into potential buyers. What I Did: Created a conversion-focused short-form e-commerce ad using fast-paced editing, clean product visuals, website/app screens, bold text overlays, smooth transitions, and strong CTAs such as “Buy Now.” Structured the video specifically for Meta, TikTok, and fashion marketplace campaigns. Result: Delivered a polished and engaging fashion ad that showcased the products effectively, communicated key selling points, created purchase intent, and provided a professional presentation optimized for paid social campaigns. Key Skills: Video Editing, Motion Graphics, E-commerce Ads, Fashion Video, Product Advertising, Meta Ads, TikTok Ads, Short-Form Video, CTA Design, Conversion-Focused Editing.…
    Video Editing & Motion Design for Tech Instagram Content
    My Role: Video Editor & Motion Designer Problem: The tech content brand needed to produce a high volume of engaging Instagram videos while maintaining a consistent visual identity and keeping viewers engaged throughout each video. What I Did: Transformed provided audio into dynamic vertical videos using the brand’s established colors, fonts, and visual style. Applied fast-paced editing, animated text, motion graphics, transitions, and visual elements to create engaging, retention-focused content while maintaining consistency across multiple videos. Result: Delivered visually compelling, brand-consistent Instagram videos optimized for audience retention, engagement, and social media growth, while supporting an efficient high-volume content workflow. Key Skills: Video Editing, Motion Design, Instagram Reels, Short-Form Video, Motion Graphics, Vertical Video, Tech Content, Brand Consistency, High-Volume Content, Audience Retention.…
    DTC-Style E-commerce Sneaker Marketplace Ad
    My Role: Video Editor & Motion Graphics Designer Problem: The sneaker marketplace needed a high-impact promotional video to create urgency around a limited sneaker drop, showcase the product, and encourage viewers to take action. What I Did: Created a conversion-focused short-form ad using fast-paced editing, bold text overlays, product-focused transitions, scarcity messaging, pricing/lowest-ask details, and a clear bidding CTA. Designed the edit for Meta, TikTok, and paid social campaigns, using a clean app and website-inspired visual style. Result: Delivered an engaging, conversion-driven ad that effectively showcased the sneaker drop, communicated key selling points, created urgency, and guided viewers toward the bidding action. Key Skills: Video Editing, Motion Graphics, E-commerce Ads, Sneaker Marketing, Paid Social Ads, Meta Ads, TikTok Ads, Short-Form Video, Product Video, Conversion-Focused Editing, Text Animation.…
    Podcast Editing | Diary of a CEO Inspired
    My Role: Video Editor | Podcast & Short-Form Content Problem: The client needed a podcast edit that could maintain the natural flow of the conversation while keeping viewers engaged throughout, especially on social media platforms. What I Did: Edited the multi-camera footage with clean camera switching, reaction cuts, dynamic captions, subtle punch-ins, and strategic pacing. Enhanced the production with audio balancing, color correction, text animation, and visual emphasis on key moments and dialogue. Result: Delivered a polished, retention-focused podcast video that felt natural, professional, and engaging, with a social-media-ready format designed to hold viewer attention and highlight the most important moments. Key Skills: Podcast Editing, Short-Form Video, Multi-Camera Editing, Dynamic Captions, Audio Editing, Color Grading, Motion Graphics, Text Animation, Social Media Content, Audience Retention.…
    Real Estate Talking Head Video | Motion Graphics & Animation
    My Role: Video Editor & Motion Graphics Designer Problem: The client needed a professional real estate and Airbnb video that could communicate key information clearly while keeping viewers engaged and maintaining focus on the presenter. What I Did: Edited the talking-head video with clean pacing, professional color grading, smooth transitions, animated text, custom motion graphics, visual callouts, and supporting graphics. Structured the edit to emphasize important information without distracting from the presenter. Result: Delivered a polished, modern, and engaging social media video that improved visual presentation, made key information easier to understand, and gave the real estate/Airbnb content a more professional look. Key Skills: Video Editing, Motion Graphics, Real Estate Video, Airbnb Content, Talking Head Videos, Color Grading, Animated Text, Custom Animation, Social Media Video, Visual Storytelling.…
    High-Quality Spanish Reels Video Editing
    My Role: Video Editor & Reels Specialist Problem: The client needed premium-quality Spanish-language Reels that could communicate the brand’s message professionally while capturing attention and increasing audience engagement. What I Did: Edited the entire project in Spanish, using Adobe Premiere Pro and After Effects to create smooth transitions, crisp text animations, vibrant visuals, and polished effects. Focused on strong pacing, visual storytelling, and platform-friendly editing to keep viewers engaged. Result: Delivered a high-quality, professional Reel with a polished visual style, clear Spanish messaging, and engaging elements designed to increase audience attention and interaction. Key Skills: Video Editing, Instagram Reels, Spanish Video Editing, Adobe Premiere Pro, After Effects, Text Animation, Motion Graphics, Visual Effects, Social Media Video, Short-Form Content.…
    Facebook & Instagram Video Ad Editing
    My Role: Video Editor & Video Ad Specialist Problem: The client needed a professional faceless video ad for Facebook and Instagram that could turn raw footage and a script into engaging content designed to capture attention and drive conversions. What I Did: Handled the complete post-production process, including video editing, visual sequencing, pacing, and script synchronization. Recommended an appropriate AI-generated voiceover, guided the client through the selection and approval process, and timed the voiceover precisely with the visuals to create a smooth viewing experience. Result: Delivered a polished, professional, conversion-focused video ad that performed exceptionally well, increased engagement, and effectively communicated the client’s message. The client was highly satisfied with the final result. Key Skills: Video Editing, Faceless Video Ads, Facebook Ads, Instagram Ads, AI Voiceover, Script Synchronization, Video Post-Production, Visual Storytelling, Short-Form Video, Conversion-Focused Content.…
    Diabetic YouTube Ads Video Editing Project
    My Role: Video Editor Problem: The client needed a professional video advertisement created urgently from only a script and voiceover requirement, with very limited turnaround time. What I Did: Transformed the script into a polished video ad with a clear visual flow, clean editing, synchronized voiceover, engaging visuals, smooth transitions, and compelling pacing. Worked efficiently under a tight deadline without compromising quality. Result: Delivered a complete, high-quality video ad within a few hours, meeting the client’s creative brief and urgent deadline while providing an engaging final product ready for use. Key Skills: Video Editing, Video Ads, Voiceover Synchronization, Short-Form Video, Visual Storytelling, Motion Graphics, Fast Turnaround, Social Media Advertising, Premiere Pro, CapCut.…
    Reels, Shorts, Tiktoks & Ads / High-Quality Short Form Video Editing
    My Role: Video Editor Problem: Brands often struggle to turn raw footage into engaging short-form content that captures attention quickly and keeps viewers watching. What I Did: Created and edited high-quality short-form videos with strong hooks, engaging pacing, smooth transitions, captions, effects, and brand-focused storytelling. Used Adobe Premiere Pro, After Effects, CapCut Pro, and Blender to produce polished, scroll-stopping content tailored to each brand’s vision. Result: Delivered attention-grabbing videos designed to improve audience retention, strengthen brand messaging, increase engagement, and make content more shareable across social media platforms. Key Skills: Video Editing, Short-Form Video, Reels, TikTok, YouTube Shorts, Premiere Pro, After Effects, CapCut Pro, Blender, Motion Graphics, Visual Effects, Storytelling.…
    Influencer Campaign & Social Media Management Dashboard
    My Role: Content Creator & Influencer Campaign Manager Project Description: Managed and visualized an influencer-led social media campaign focused on rider acquisition and engagement for Shadowfax. The project involved identifying suitable creators, organizing creator information, planning Reels, memes and UGC content, coordinating campaign deliverables, and tracking reach, views, engagement, clicks and rider conversions across social platforms. Problem: The campaign needed a more organized way to manage multiple creators, content deliverables and performance data while keeping the team focused on attracting and engaging new riders. Scattered creator information and campaign metrics could make it difficult to monitor progress and identify what content was performing best. What Changed: I created a centralized campaign management interface that brings the creator database, content planner, campaign activity and performance analytics into one place. This made it easier to track creators and deliverables, monitor campaign results, identify high-performing content, and use performance insights to improve future campaigns and increase rider acquisition.…