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I’m a senior graphic designer and art director with 18+ years’ experience delivering clear, strategic and visually engaging design across print, digital, and event environments. With a background in both in-house and freelance roles, I comfortably manage the full creative process, from concept and brand development through to on-brief final delivery. I thrive in collaborative settings, stay calm under pressure, and bring an organised, detail-driven approach to every project. I’m confident in my decision‑making and design thinking. Passionate about design, I approach each brief with curiosity, care, meticulous attention to detail, and friendliness.…I’m a senior graphic designer and art director with 18+ years’ experience delivering clear, strategic and visually engaging design across print, digital, and event environments. With a background in both in-house and freelance roles, I comfortably manage the full creative process, from concept and brand development through to on-brief final delivery. I thrive in collaborative settings, stay calm under pressure, and bring an organised, detail-driven approach to every project. I’m confident in my decision‑making and design thinking. Passionate about design, I approach each brief with curiosity, care, meticulous attention to detail, and friendliness.

Charlotte Land

Art Director, Graphic Designer, Designer, +6

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I’m a senior graphic designer and art director with 18+ years’ experience delivering clear, strategic and visually engaging design across print, digital, and event environments. With a background in both in-house and freelance roles, I comfortably manage the full creative process, from concept and brand development through to on-brief final delivery. I thrive in collaborative settings, stay calm under pressure, and bring an organised, detail-driven approach to every project. I’m confident in my decision‑making and design thinking. Passionate about design, I approach each brief with curiosity, care, meticulous attention to detail, and friendliness.…I’m a senior graphic designer and art director with 18+ years’ experience delivering clear, strategic and visually engaging design across print, digital, and event environments. With a background in both in-house and freelance roles, I comfortably manage the full creative process, from concept and brand development through to on-brief final delivery. I thrive in collaborative settings, stay calm under pressure, and bring an organised, detail-driven approach to every project. I’m confident in my decision‑making and design thinking. Passionate about design, I approach each brief with curiosity, care, meticulous attention to detail, and friendliness.

Available to hire

I’m a senior graphic designer and art director with 18+ years’ experience delivering clear, strategic and visually engaging design across print, digital, and event environments. With a background in both in-house and freelance roles, I comfortably manage the full creative process, from concept and brand development through to on-brief final delivery.
I thrive in collaborative settings, stay calm under pressure, and bring an organised, detail-driven approach to every project. I’m confident in my decision‑making and design thinking. Passionate about design, I approach each brief with curiosity, care, meticulous attention to detail, and friendliness.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

German

Fluent

Work Experience

Senior Designer / Art Director at Self-Employed

January 1, 2006 - Present

Lead end-to-end creative development across digital, print, campaign, and experiential projects. Develop brand identities and visual systems, including logos, typography, colour palettes, brand guidelines, and integrated campaign aesthetics. Provide art direction across multi-channel campaigns, ensuring strong hierarchy, cohesion, and clarity. Collaborate with strategists, copywriters, producers, and account teams to turn ideas into compelling visuals. Produce polished client presentations, pitch decks, and campaign materials for diverse markets. Design high-impact assets for social, digital ads, landing pages, email, OOH, print, packaging, large-format event materials, trade show stands, and event collateral. Manage multiple projects with efficient workflows and rigorous quality control.

Senior Designer at Bastion

September 1, 2025 - December 1, 2025

Designed and art-directed integrated campaign assets aligned with brand strategy. Developed brand and campaign visual systems across digital, print, and social channels. Produced polished presentations and new-business pitch materials. Managed feedback rounds and delivered high-quality, production-ready assets.

Creative Production Artist at Haddad & Partners / PureRed

October 1, 2021 - January 1, 2025

Ensured global brand consistency across multi-channel campaigns. Adapted and refined approved creative for digital, social, print, and OOH. Followed technical specifications and production requirements accurately. Compiled presentation decks and delivered final assets with strict quality control.