One-page brand guidelines #graphicdesigner, an easy reference for brand fundamentals and design application for client brand.
- Brand Designer
I am a Lincoln-based freelance Graphic Designer specialising in brand identity, clear visual design and polished digital content, including social and marketing assets, motion graphics and multi-format design.
I am a Lincoln-based freelance Graphic Designer specialising in brand identity, clear visual design and polished digital content, including social and marketing assets, motion graphics and multi-format design.
I am detail-driven and organised, I bring a meticulous, strategic approach to every brief, crafting professional, engaging communications for both digital and print. With experience across in-house, agency and freelance settings, I am self-motivated and confident working independently or collaboratively, managing multiple projects with consistency and care.
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Corel Draw
Adobe Premiere ProOne-page brand guidelines #graphicdesigner, an easy reference for brand fundamentals and design application for client brand.
Providing brand identity, visual design and multi-format digital content for organisations in sectors including charities and healthcare. Managing projects independently from brief to final artwork with a detail-driven, organised approach, while communicating clearly with clients and offering constructive guidance throughout. Projects include: logos and brand assets; social graphics; motion graphics; audio-video editing; brochures and multi-page documents; interactive digital reports; digital invitations and promotional adverts.
As the senior creative and brand lead within the marketing team, I oversaw all visual communications, strengthening brand cohesion across digital and print, and delivering high-quality design from concept to completion. I also led client-facing projects, producing clear, creative, audience-focused design.
Based at HMRC’s training college in Lincoln, I delivered creative visual communications across multiple platforms, including marketing assets, promotional materials, event collateral and on-site displays, managing the creative process from concept to final output in line with Compass and HMRC brand standards. • Developed, authored and maintained company-wide brand guidelines, embedding visual standards across offices and materials • Directed multi-format campaigns and creative output across marketing collateral, social media, event assets, signage and presentations, ensuring consistent, brand-aligned delivery • Delivered design projects for external clients, securing repeat commissions through critical thinking and strategic problem-solving • Collaborated with internal teams, stakeholders, and service providers to deliver strategic design solutions under tight deadlines, demonstrating emotional intelligence and adaptability • Championed inclusive, professional design aligne
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