Designed a mobile app concept for mental wellness and habit tracking; conducted competitive analysis and user interviews to define core features; produced wireframes, user flows, and a high-fidelity prototype in Figma with a calming, intuitive UI.

E-Commerce App Redesign (Case Study) – Freelance / UX Designer at Self-Employed / Freelance

January 1, 2022 - January 1, 2022

Analyzed a pre-existing e-commerce app to identify usability flaws, conducted heuristic evaluation and user journeys; redesigned product discovery to checkout with a simplified 3-step flow; created high-fidelity prototypes and conducted usability tests with 5 users, achieving a 40% reduction in task time.

UI/UX Designer Intern (Remote) at Techiio

October 1, 2022 - October 1, 2022

Conducted user research (interviews and surveys) to identify pain points and needs; created personas, journey maps, and sitemaps; designed low- and high-fidelity wireframes and interactive prototypes using React Native; collaborated with developers and product managers in an Agile environment.

Local Bakery Website Design – Freelance / UX & UI at Self-Employed / Freelance

January 1, 2023 - January 1, 2023

Designed a responsive website for a local bakery to improve online presence and manage custom cake orders; defined information architecture, created wireframes, and delivered a visual design with a warm, bakery-inspired theme along with a style guide.

Logo & Label Designer – Freelance at Self-Employed / Freelance

January 1, 2023 - November 14, 2025

Created brand identity and product packaging for Fibranza skincare (logo and labels) with a clean, organic, premium aesthetic; designed a distinctive brand logo for City Paints; collaborated with clients to translate brand values into visual identity.

UI/UX Designer Intern at Techiio

October 1, 2022 - October 1, 2022

Conducted user research (interviews and surveys) to identify pain points and user needs. Created user personas, journey maps, and sitemaps to align product development with user-centric goals. Designed low-fidelity wireframes and high-fidelity mockups for web and mobile interfaces using React Native. Developed interactive prototypes to test and validate design concepts, iterating based on feedback from usability testing sessions. Collaborated closely with developers and product managers in an Agile environment, participating in scrum meetings and learning key project management practices.