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Senior Brand & Creative Design Leader with 15+ years of experience building premium visual identities, editorial design systems, and integrated marketing campaigns across the UAE and Pakistan. I translate business goals into high-impact brand storytelling—helping luxury real estate, FMCG, and global clients launch and scale with consistency. I lead multidisciplinary teams from strategy through execution, managing brand guidelines, typography, packaging, digital design, and print production. From concept to client presentations, I focus on craft, clarity, and commercially successful outcomes—mentoring designers while delivering on demanding deadlines.…Senior Brand & Creative Design Leader with 15+ years of experience building premium visual identities, editorial design systems, and integrated marketing campaigns across the UAE and Pakistan. I translate business goals into high-impact brand storytelling—helping luxury real estate, FMCG, and global clients launch and scale with consistency. I lead multidisciplinary teams from strategy through execution, managing brand guidelines, typography, packaging, digital design, and print production. From concept to client presentations, I focus on craft, clarity, and commercially successful outcomes—mentoring designers while delivering on demanding deadlines.

Bilal Ahmad

Art Director, Brand Strategist, Creative Director, +3

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Senior Brand & Creative Design Leader with 15+ years of experience building premium visual identities, editorial design systems, and integrated marketing campaigns across the UAE and Pakistan. I translate business goals into high-impact brand storytelling—helping luxury real estate, FMCG, and global clients launch and scale with consistency. I lead multidisciplinary teams from strategy through execution, managing brand guidelines, typography, packaging, digital design, and print production. From concept to client presentations, I focus on craft, clarity, and commercially successful outcomes—mentoring designers while delivering on demanding deadlines.…Senior Brand & Creative Design Leader with 15+ years of experience building premium visual identities, editorial design systems, and integrated marketing campaigns across the UAE and Pakistan. I translate business goals into high-impact brand storytelling—helping luxury real estate, FMCG, and global clients launch and scale with consistency. I lead multidisciplinary teams from strategy through execution, managing brand guidelines, typography, packaging, digital design, and print production. From concept to client presentations, I focus on craft, clarity, and commercially successful outcomes—mentoring designers while delivering on demanding deadlines.

Available to hire

Senior Brand & Creative Design Leader with 15+ years of experience building premium visual identities, editorial design systems, and integrated marketing campaigns across the UAE and Pakistan. I translate business goals into high-impact brand storytelling—helping luxury real estate, FMCG, and global clients launch and scale with consistency.

I lead multidisciplinary teams from strategy through execution, managing brand guidelines, typography, packaging, digital design, and print production. From concept to client presentations, I focus on craft, clarity, and commercially successful outcomes—mentoring designers while delivering on demanding deadlines.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Editorial Illustration

Intermediate

Intermediate

Intermediate

Intermediate

Language

Urdu

Advanced

English

Advanced

Panjabi, Punjabi

Advanced

Hindi

Advanced

Work Experience

Design Lead at Pixl Global UAE

January 1, 2024 - January 1, 2026

Led creative direction for 30+ branding, marketing, and real estate projects across UAE and international markets. Designed visual identities, corporate profiles, brochures, brand guidelines, and integrated campaign assets. Directed creative execution for luxury real estate launches including Jacob & Co Residences and other premium developments. Collaborated with Creative Directors, Project Managers, and international stakeholders to deliver projects under tight deadlines, while mentoring designers and maintaining high-quality creative standards across multiple simultaneous projects.

Consultant / Head of Design at Check-Box Media

January 1, 2021 - January 1, 2024

Directed brand transformation projects for startups and established businesses. Built comprehensive brand identity systems, visual guidelines, and marketing collateral. Led client presentations, concept development, and creative strategy from research to execution. Managed multidisciplinary creative teams while ensuring consistency across print and digital platforms.

Design Lead at Xavor Corporation

January 1, 2020 - January 1, 2021

Managed the in-house creative department supporting corporate marketing and product initiatives. Led company-wide rebranding and visual identity modernization. Worked closely with product, development, and executive teams to deliver strategic design solutions.

Graphic Designer at Ogilvy Pakistan

January 1, 2019 - January 1, 2020

Designed ATL, BTL, digital, and print campaigns for Nestlé Pakistan and other leading brands. Developed key visuals, POS materials, social media assets, and advertising collateral while maintaining global brand standards. Collaborated with copywriters, account managers, and creative teams on integrated marketing campaigns.

Graphic Designer at Happa Studios

January 1, 2018 - January 1, 2020

Designed branding, advertising, editorial, and digital marketing materials for local and international clients. Produced motion graphics, social media campaigns, and print collateral across multiple industries.

Freelance Brand & Creative Designer

January 1, 2008 - Present

Provided branding, packaging, editorial, and corporate identity services for clients across Pakistan, UAE, Saudi Arabia, Europe, and North America. Developed complete brand identity systems including logos, typography, color systems, brand guidelines, and marketing assets. Consulted businesses on creative strategy, visual positioning, and brand development. (Additional related freelance role: Happa Studios, 2018–2020.)