I am a positive, energetic and versatile marketing professional with over 13 years’ experience in brand management and product development within luxury consumer products, plus 11 years as a business founder and CMO. I am skilled in B2B, B2C, and B2B2C marketing, and have led product launches, run multi-channel campaigns, created content, and worked closely with internal teams, retailers, agencies, and creatives to deliver results. I bring a hands-on, proactive mindset and love nothing more than growing unique brands with heart. Now ready for a new chapter, I'm excited to bring my entrepreneurial mindset, creative thinking, plus analytical and strategic skills into a collaborative team environment. Whether you're a scrappy start-up, ready to launch into retail or scaling up, I could be just the marketer you need to shape the next exciting stage of growth for your business. I'm looking to contribute to a purpose-led organisation where I can make a meaningful impact and apply my broad marketing skillset.

I am a positive, energetic and versatile marketing professional with over 13 years’ experience in brand management and product development within luxury consumer products, plus 11 years as a business founder and CMO. I am skilled in B2B, B2C, and B2B2C marketing, and have led product launches, run multi-channel campaigns, created content, and worked closely with internal teams, retailers, agencies, and creatives to deliver results. I bring a hands-on, proactive mindset and love nothing more than growing unique brands with heart. Now ready for a new chapter, I'm excited to bring my entrepreneurial mindset, creative thinking, plus analytical and strategic skills into a collaborative team environment. Whether you're a scrappy start-up, ready to launch into retail or scaling up, I could be just the marketer you need to shape the next exciting stage of growth for your business. I'm looking to contribute to a purpose-led organisation where I can make a meaningful impact and apply my broad marketing skillset.

Available to hire

I am a positive, energetic and versatile marketing professional with over 13 years’ experience in brand management and product development within luxury consumer products, plus 11 years as a business founder and CMO. I am skilled in B2B, B2C, and B2B2C marketing, and have led product launches, run multi-channel campaigns, created content, and worked closely with internal teams, retailers, agencies, and creatives to deliver results.

I bring a hands-on, proactive mindset and love nothing more than growing unique brands with heart.

Now ready for a new chapter, I’m excited to bring my entrepreneurial mindset, creative thinking, plus analytical and strategic skills into a collaborative team environment.

Whether you’re a scrappy start-up, ready to launch into retail or scaling up, I could be just the marketer you need to shape the next exciting stage of growth for your business.

I’m looking to contribute to a purpose-led organisation where I can make a meaningful impact and apply my broad marketing skillset.

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Work Experience

Founder - Strategic Business and Marketing Coach/Consultant at Hils Crisp Coaching
January 1, 2014 - Present
Founded a transformational coaching, consulting and facilitation business, adding value to clients through 1-2-1 mentoring, workshops, programs and memberships. Developed the brand and marketing strategy, tripling revenue in under 2 years. Executed digital marketing campaigns and launch strategies, creating consistent emotionally resonant content to drive audience engagement and revenue growth. Supported clients with strategy development, ideal client clarification, positioning, pricing, service/product development, launch planning, and messaging to increase visibility and sales. Achieved 40 x 5-star review ratings on Facebook.
Business Coach & Course Creator at The School of Natural Skincare
December 31, 2018 - August 18, 2025
Part-time freelance course creator, tutor, and 1-2-1 business coach for small natural beauty businesses, often start-ups.
Senior Brand Manager at Fragrance Factory Limited
December 31, 2014 - August 18, 2025
Managed UK market and/or NPD for several beauty brands including The Organic Pharmacy, Nickel, Jasper Conran Fragrances, Designers Guild, Jo Wood Organics for a beauty brand distributor and manufacturer. Controlled marketing expenditure and financial forecasts to ensure planned profit margins. Managed key relationships with brand owners, designers, manufacturers, agencies, retailers, and sales teams ensuring alignment and delivery of launches and campaigns. Managed full lifecycle of brand and product launches, including budgeting, forecasting, and strategic planning, achieving notable successes such as launching Banana Republic fragrances into premium distribution with break-even in 3 months. Planned and executed all B2B marketing campaigns including trade advertising, promotions, sales materials, sampling and POS assets. Mentored junior team members to improve marketing quality and efficiency. Grew Nickel Spa sales by 43% and non-Spa product sales by 253% in one year.
Travel and Volunteering in Latin America (Sabbatical)
May 1, 2011 - August 18, 2025
Traveled and volunteered for 17 months including living in an eco-spiritual community and woofing.
Brand Manager at Kenneth Green Associates
December 31, 2001 - August 18, 2025
Managed the UK market for several beauty brands including Nuxe, Boucheron, Escada for a beauty brand distributor. Previously Marketing Coordinator from 1997.

Education

BA Business Studies 2:1 at Kingston Business School
September 1, 1994 - July 1, 1997

Qualifications

Heart IQ Facilitator - Level 3
January 11, 2030 - August 18, 2025
Art of Feminine Presence Teacher - Level 2
January 11, 2030 - August 18, 2025
Practitioner in NLP
January 11, 2030 - August 18, 2025
Practitioner in EFT
January 11, 2030 - August 18, 2025
Practitioner in The Conscious Energy Clearing Method
January 11, 2030 - August 18, 2025
Permaculture Design Course
January 11, 2030 - August 18, 2025

Industry Experience

Consumer Goods, Professional Services, Retail, Travel & Hospitality, Non-Profit Organization