Available to hire
Hi, I’m Hriday Patel, a results-driven social media specialist with 4+ years of hands-on experience crafting Instagram-first content for brands, leading community initiatives, and coordinating local events.
I thrive on data-driven storytelling, collaboration with creative teams, and turning engagement into measurable outcomes through Reels, carousels, and performance-led content strategies.
Experience Level
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Work Experience
Marketing Specialist at Reborn Healthcare
March 1, 2023 - November 1, 2025Managed Instagram content and community engagement for 100+ pharmacy locations, supporting local health initiatives and awareness campaigns. Created educational and community-focused posts to build trust at the local level. Responded to comments and messages, ensuring consistent brand voice and timely interaction. Analyzed engagement metrics and optimized content formats and posting times to improve reach and interaction. Supported localized promotions and campaigns aligned with in-store events and community initiatives.
Digital Marketing Specialist at Millennial's Career Hub
April 1, 2024 - PresentBuilt and scaled the brand's Instagram presence from scratch using Reels, educational carousels, and storytelling content. Planned and executed weekly content calendars focused on organic growth and audience engagement. Tested content hooks, formats, and trends to improve reach and save/share rates. Collaborated with creators and community partners to expand visibility and credibility. Tracked post-performance and refined content based on engagement insights.
Digital Marketing Head at Impetus Techno Solutions
August 1, 2024 - September 1, 2025Led Instagram content strategy for 13+ brands, including community initiatives, fashion, interior design studios, and local businesses. Created and published Reels, carousels, and static posts focused on storytelling, social proof, and engagement-led formats. Managed consistent posting schedules and content calendars to support local visibility and audience growth. Monitored engagement metrics (reach, saves, shares, comments) and refined content strategies based on performance. Advised and executed Instagram and Meta promotions to boost reach for campaigns, launches, and events.
Education
Bachelor of Business Administration (BBA) at NMIMS
January 1, 2021 - January 1, 2024Qualifications
Google Analytics
January 11, 2030 - January 13, 2026Meta Ads Certification
January 11, 2030 - January 13, 2026HubSpot Digital Marketing Certification
January 11, 2030 - January 13, 2026Email Marketing Certification
January 11, 2030 - January 13, 2026Generative AI for Digital Marketing
January 11, 2030 - January 13, 2026Business Analytics
January 11, 2030 - January 13, 2026Industry Experience
Healthcare, Education, Media & Entertainment, Professional Services, Retail, Software & Internet
Experience Level
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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