Hugo Louro

Senior Motion Designer and Creative Director with 20+ years of experience in broadcast TV, advertising, digital and live events. Specialised in 2D animation, motion graphics and video editing, with a proven track record delivering for major brands including Woolite, Durex, adidas, Heineken and Roland-Garros.
Actively integrating AI tools into production workflows — including Runway, Kling for video generation and ElevenLabs and Narakeet for voiceover — with real campaign results: the 2025 Woolite Portugal TV campaign reached 2.7 million individuals across 7 national channels.
Based in Lisbon. Available for remote projects internationally.