Hi, I’m Hugo Rocha, a graphic designer and visual designer with 6+ years of experience across branding, promotional graphics, digital content, typography, layout, album/cover artwork, merchandise concepts, web design, and immersive digital experiences. I specialize in developing visual direction, delivering polished assets across digital and print, and collaborating with clients to adapt a strong visual style to different brands, audiences, and platforms. My background includes freelance design with Photon Tide, creative leadership at Mandminds Label, international exhibitions, and web-based projects using HTML, CSS, JavaScript, GitHub, and Vercel. I enjoy building immersive experiences that extend artwork online and offline and connecting with collectors, brands, and collaborators.

Hugo Rocha

Hi, I’m Hugo Rocha, a graphic designer and visual designer with 6+ years of experience across branding, promotional graphics, digital content, typography, layout, album/cover artwork, merchandise concepts, web design, and immersive digital experiences. I specialize in developing visual direction, delivering polished assets across digital and print, and collaborating with clients to adapt a strong visual style to different brands, audiences, and platforms. My background includes freelance design with Photon Tide, creative leadership at Mandminds Label, international exhibitions, and web-based projects using HTML, CSS, JavaScript, GitHub, and Vercel. I enjoy building immersive experiences that extend artwork online and offline and connecting with collectors, brands, and collaborators.

Available to hire

Hi, I’m Hugo Rocha, a graphic designer and visual designer with 6+ years of experience across branding, promotional graphics, digital content, typography, layout, album/cover artwork, merchandise concepts, web design, and immersive digital experiences.

I specialize in developing visual direction, delivering polished assets across digital and print, and collaborating with clients to adapt a strong visual style to different brands, audiences, and platforms. My background includes freelance design with Photon Tide, creative leadership at Mandminds Label, international exhibitions, and web-based projects using HTML, CSS, JavaScript, GitHub, and Vercel. I enjoy building immersive experiences that extend artwork online and offline and connecting with collectors, brands, and collaborators.

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Language

English
Fluent

Work Experience

Creative Lead / Design at Mandminds Label
March 1, 2025 - March 1, 2026
Led creative direction and visual design for Mandminds Label, shaping the visual identity of music-related releases, promotional campaigns, and artist-facing creative materials. Designed release artwork, branding concepts, promotional graphics, social media assets, and rollout visuals for label projects across digital platforms. Collaborated with artists and label members on visual tone, audience-facing presentation, feedback, revisions, deadlines, platform requirements, and final file delivery. Maintained a cohesive label aesthetic while balancing artistic direction with practical design needs, including timelines, promotional use, and consistency across release materials.
Freelance Graphic Designer / Visual Designer / Founder at Photon Tide
January 1, 2019 - Present
Founded and operate Photon Tide, delivering branding assets, promotional graphics, album/cover artwork, merchandise concepts, web graphics, social media content, and surreal mixed-media image-making for clients, collaborators, musicians, collectors, and independent projects. Lead design projects from concept to final delivery, including visual research, mood direction, layout, typography, image editing, digital compositing, client communication, feedback rounds, revisions, and final asset delivery. Design visual systems across social media campaigns, portfolio pages, release rollouts, merchandise mockups, cover artwork, digital presentations, and web-based experiences while maintaining consistency across platforms. Build and maintain portfolio websites, landing-style pages, and immersive digital experiences using HTML, CSS, JavaScript, GitHub, and Vercel. Manage artwork releases, collector communication, online portfolio strategy, platform specifications, content presentation, and publ

Education

High School Diploma at North Monterey County High School
January 11, 2030 - June 28, 2026
High School Diploma at North Monterey County High School
January 11, 2030 - June 28, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Professional Services