Hi, I'm Ivy Waitherero Karugu, a versatile multimedia production and operations professional with 8+ years of experience leading broadcast operations, coordinating cross-functional teams, and managing stakeholder communication in high-pressure environments. I excel in optimizing workflows for multi-camera and studio productions, video editing for YouTube and long-form content, and end-to-end media production processes including content creation and video publishing. I also specialize in YouTube SEO, metadata management, and audience retention strategies, while maintaining strong operational efficiency and improving turnaround times. I thrive on remote collaboration across distributed teams and am eager to contribute organizational, customer service, and operations management expertise alongside digital video production and content distribution strategy in a dynamic organization.

IVY WAITHERERO KARUGU

Hi, I'm Ivy Waitherero Karugu, a versatile multimedia production and operations professional with 8+ years of experience leading broadcast operations, coordinating cross-functional teams, and managing stakeholder communication in high-pressure environments. I excel in optimizing workflows for multi-camera and studio productions, video editing for YouTube and long-form content, and end-to-end media production processes including content creation and video publishing. I also specialize in YouTube SEO, metadata management, and audience retention strategies, while maintaining strong operational efficiency and improving turnaround times. I thrive on remote collaboration across distributed teams and am eager to contribute organizational, customer service, and operations management expertise alongside digital video production and content distribution strategy in a dynamic organization.

Available to hire

Hi, I’m Ivy Waitherero Karugu, a versatile multimedia production and operations professional with 8+ years of experience leading broadcast operations, coordinating cross-functional teams, and managing stakeholder communication in high-pressure environments.

I excel in optimizing workflows for multi-camera and studio productions, video editing for YouTube and long-form content, and end-to-end media production processes including content creation and video publishing. I also specialize in YouTube SEO, metadata management, and audience retention strategies, while maintaining strong operational efficiency and improving turnaround times. I thrive on remote collaboration across distributed teams and am eager to contribute organizational, customer service, and operations management expertise alongside digital video production and content distribution strategy in a dynamic organization.

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Experience Level

Language

English
Advanced
Swahili
Fluent

Work Experience

News Director at Royal Media Services
August 1, 2017 - Present
Lead and coordinate live outside broadcasts for high-profile events; ensure seamless technical setup, crew deployment, stakeholder liaison, and live transmission aligned with multi-platform video production workflows and digital content distribution.
Trainee Director at Citizen TV
January 1, 2017 - August 1, 2017
Assisted in studio setup and technical coordination; ensured cameras, lighting, and audio systems were fully operational for live broadcasts; collaborated on script development and show rundowns; supported scheduling and guest logistics.
Guest Relations Trainee at Royal Media Services
September 1, 2016 - December 1, 2016
Coordinated guest outreach, bookings, and communications; organized on-site and off-site shoots; maintained guest databases and schedules; supported client-facing communications to improve guest experience.
Administration & Marketing Officer at Dalex Motors
June 1, 2015 - June 1, 2016
Managed customer communications channels, improving response times and client satisfaction; supported daily reporting, marketing initiatives, inventory management, and inter-team coordination.
Public Relations Trainee at Nuturn Limited
January 1, 2013 - April 1, 2013
Gained early exposure to public relations and communications; assisted with outreach and media coordination.

Education

Bachelor of Arts in Mass Communication at Daystar University
January 11, 2030 - April 25, 2026
Diploma in Mass Communication at Daystar University
January 11, 2030 - April 25, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Telecommunications