Founder & Creative Director at ENIGMA

Founded and scaled a combat-sports/gym apparel brand, owning brand strategy and identity, as well as creative direction. Built a story-driven brand system, blending athletic performance with lifestyle design for gym goers. Directed end-to-end apparel, packaging, and digital campaigns to drive engagement and adoption.

Creative Director at SWIITCH

Defined and led the creative vision for a street-culture lifestyle brand across identity, apparel, packaging, and digital platforms. Delivered visual identity systems using 3D and AI-assisted workflows across social, print, and retail. Utilized storytelling and scaling on multiple platforms. Built SOPs to streamline workflows and preserve brand consistency across the board.

Art Director at AbbVie

Led and developed creative assets across global brands including BOTOX, SkinMedica, and JUVÉDERM across digital and social platforms. Adapted brand strategy into cohesive visual systems in partnership with cross-functional teams. Managed writers, designers, and animators on integrated campaigns, increasing overall engagement by 20%. Guided and established Instagram SOPs to improve efficiency and creative process.

Graphic Designer at Insight Creative Group

Executed packaging and branding work for Disney, Fox, and NBCUniversal.

Jr. Art Director at Eclipse Advertising

Developed key art and OOH campaigns for Marvel, Sony, Netflix, FX, and FXX titles.

Lead Designer at Advanced Nutrients

Led, mentored and directed a design team delivering multi-brand campaigns on-time and on-brand. Played a key role in campaign ideation and art direction across packaging, digital, branding, and brand system. Oversaw creative from concept through production improved workflows through SOPs. Established internal creative SOPs. Improving overall work efficiency and creative processes.