Hello, I’m Ian Adams, a client-focused graphic designer with a passion for turning briefs into compelling visuals. I thrive under pressure, work well on my own initiative or in a team, and bring a flexible, detail-oriented approach to every project. Over the years I’ve delivered branding, identity and presentation design for freelance clients and agencies across the Northwest, from flagship rebrands to corporate decks. I enjoy mentoring junior designers, collaborating with investor relations teams, and applying brand guidelines across print and digital channels while keeping projects on time and within scope.

Ian Adams

Hello, I’m Ian Adams, a client-focused graphic designer with a passion for turning briefs into compelling visuals. I thrive under pressure, work well on my own initiative or in a team, and bring a flexible, detail-oriented approach to every project. Over the years I’ve delivered branding, identity and presentation design for freelance clients and agencies across the Northwest, from flagship rebrands to corporate decks. I enjoy mentoring junior designers, collaborating with investor relations teams, and applying brand guidelines across print and digital channels while keeping projects on time and within scope.

Available to hire

Hello, I’m Ian Adams, a client-focused graphic designer with a passion for turning briefs into compelling visuals. I thrive under pressure, work well on my own initiative or in a team, and bring a flexible, detail-oriented approach to every project.

Over the years I’ve delivered branding, identity and presentation design for freelance clients and agencies across the Northwest, from flagship rebrands to corporate decks. I enjoy mentoring junior designers, collaborating with investor relations teams, and applying brand guidelines across print and digital channels while keeping projects on time and within scope.

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Language

English
Fluent

Work Experience

Presentation Designer (Contract) at Bioscript Group
December 1, 2022 - March 1, 2023
Produced creative concepts from verbal and written briefs; developed new corporate identities for conferences and forums, including logomark and visual language; applied to PowerPoint decks, print collateral, web banners and social media posts; generated digital artwork for exhibition stands, scientific posters, figures and infographics; ensured print-ready packaging for large format and digital outputs; mentored and supervised a junior designer.
Presentation Designer (Contract) at ICF Next
November 1, 2024 - Present
Designed and facilitated work leveraging Microsoft Teams co-authoring; crafted PowerPoint proposals and presentations for nationally recognised brands such as BT Openreach, British Gas, and BUPA; produced icons, infographics and animated elements; adhered to brand guidelines and contributed to overall presentation quality.
Presentation Designer (Permanent) at Freshfields Bruckhaus Deringer
March 1, 2022 - August 1, 2022
Designed and produced visual content within brand guidelines for lawyers and stakeholders; rebranded PowerPoint templates, designed icons, sourced and created illustrations, and produced timelines, charts and diagrams; created internal brochures, leaflets and posters; illustrated maps for conferences; performed photo retouching; built new PowerPoint templates; designed infographics and interactive PDFs; delivered digital display graphics, web banners and social graphics; provided technical support and design guidance; implemented file naming conventions and version control; trained new staff; learned Adobe Premiere Pro and began drone footage capture for training and motivational videos.
Graphic and Digital Designer (Freelance contract) at Grassroots
July 1, 2023 - October 1, 2024
Created seasonal campaigns for Gourmet Meat Club; produced print and digital creative concepts and artwork for Black Friday and Christmas; supported pitch work and internal branding.

Education

Professional Graduate Diploma in Education (PGDE) – Graphic Design at Salford City College
January 11, 2030 - March 23, 2026
MA Industrial Design at Manchester Metropolitan University
January 11, 2030 - March 23, 2026
BA (Hons) Design – Product Design & Innovation at University of Wales College Newport
January 11, 2030 - March 23, 2026
Foundation in Art & Design at Secondary School
January 11, 2030 - March 23, 2026
A Level in Design & Technology at Secondary School
January 11, 2030 - March 23, 2026
GCSEs (7 subjects including Mathematics and English Language) at Secondary School
January 11, 2030 - March 23, 2026
Professional Graduate Diploma in Education (PGDE) at Salford City College
January 11, 2030 - April 12, 2026
MA Industrial Design at Manchester Metropolitan University
January 11, 2030 - April 12, 2026
BA (Hons) Design – Grade 2.1 at University of Wales College Newport
January 11, 2030 - April 12, 2026
Foundation in Art & Design at Secondary School
January 11, 2030 - April 12, 2026
Professional Graduate Diploma in Education (PGDE) – Graphic Design at Salford City College
January 11, 2030 - April 12, 2026
MA Industrial Design at Manchester Metropolitan University
January 11, 2030 - April 12, 2026
BA (Hons) Design – 2:1 at University of Wales College Newport
January 11, 2030 - April 12, 2026
Foundation in Art & Design – Credit at Secondary School
January 11, 2030 - April 12, 2026
A Level Design & Technology at Secondary School
January 11, 2030 - April 12, 2026

Qualifications

MOS Associate (Microsoft Office Specialist)
January 11, 2030 - March 23, 2026
A Level in Design & Technology
January 11, 2030 - April 12, 2026
GCSEs (Maths and English Language included)
January 11, 2030 - April 12, 2026
MOS Associate - PowerPoint
January 11, 2030 - April 12, 2026

Industry Experience

Media & Entertainment, Professional Services, Retail, Education, Other, Software & Internet, Life Sciences, Computers & Electronics
    uniE608 Recruitment campaign concept for law firm Browne-Jackson.
    Animated superhero's for social media.
    uniE608 OPUS Broadband in brand creation, brand guidelines and strategy.
    Working in the fast-moving and ever-evolving alternative broadband market to create a totally new brand and spectrum of deliverables.
    uniE608 Launch Leadership Forum concept
    This was new territory of designing a campaign rationale, brandmark and design language for an industry I had never worked in. When animating this new brandmark, I wanted to create a countdown with the movement giving a sense of focus and urgency. I hope you like it.
    uniE621 BrandMarks
    A visual identity is a ‘metaphorical’ window to a business. It ponders our sense of expectation, a promise and a sense of wonder of what’s to follow...
    uniE621 Interactive PowerPoint
    The challenge The client asked for an animated PowerPoint presentation that used newly shot promotional and product imagery and video showreels for their showrooms. The result Some of the car models were cutout and animated to make the storytelling more expressive and dynamic. The finished presentation used a combination of linked videos inside the PowerPoint document, various transitions and morph effects to aid the storytelling of the electric cars new benefits and features. Deliverables The finished PowerPoint was used in UK BMW showrooms as moving screen backdrops to sell the new iX range of xDrive40 and xDrive50 electric cars.
    uniE621 Interactive PDF report
    The challenge To showcase a report that examines the rise of climate change-related action globally. Teams of lawyers from around the globe produced content to identify the drivers behind the rise, including key trends and casestudies. The result The document was divided into three main sections of Horizon scanning, Risk assessment and mitigation and Practical considerations. Casestudies and key trends was given an interactive wheel to navigate through the litigation section. Arrows and icons at the top of the pages allowed the user to navigate throughout the document at ease. Deliverables Supply of interactive report in an optimised PDF for email transfer.
    uniE621 Recruitment branding and strategy
    The challenge Design a recruitment campaign that would attract law and nonlaw undergraduates/graduates to the firm. This would include the strategy; identifying the communication platform/s and the visual language. The result To appeal to this demographic, I looked for inspiration to Marvel and DC Comics and played upon the ‘larger than life’ superhero characters with a more playful element to encourage interest. I also conducted research strategies to establish the best communication channels to connect with this younger target market. Deliverables Supplying the campaign artwork in various digital formats for print, web and social media.
    uniE621 Infographics and chart creation
    The challenge Displaying visual representation of information or data is a challenge I relish. A good infographic communicates information or a message as soon as it is seen. The result I have been often asked to comeup with a visual representation from figures in an email, an Excel spreadsheet figures, a handwritten timeline, comparison infographic through to re-imagining old infographics and visualising in a new way. Here is a selection of solutions that are inbrand that are often fully editable for the client. Deliverables Supplying PowerPoint editable infographics or individual graphic elements.
    uniE621 Infographics and chart creation
    The challenge Displaying visual representation of information or data is a challenge I relish. A good infographic communicates information or a message as soon as it is seen. The result I have been often asked to comeup with a visual representation from figures in an email, an Excel spreadsheet figures, a handwritten timeline, comparison infographic through to re-imagining old infographics and visualising in a new way. Here is a selection of solutions that are inbrand that are often fully editable for the client. Deliverables Supplying PowerPoint editable infographics or individual graphic elements.
    uniE621 Interactive PowerPoint
    The challenge The lawyer wanted to visualise an interactive way of how governments in Africa intend to tax digital companies by introducing new legislation or modifying existing rules around data related issues. The result I used an illustration of the African continent as the title navigation page. Here each country title flags highlighted the StrongerTogether network lawyer who had expertise in answering the four questions. The user was given a choice of navigation; to either click on COUNTRIES flags where they would be taken to a slide that lists the four questions and answers for that single country. Or they can click on each QUESTION and you would be taken to a slide that answers one question by all listed countries. Deliverables The completed PowerPoint file was emailed to the fee earner.
    uniE621 New brand identity and development
    The challenge The creation of a new brand identity to encompass a new academic initiative, that is aimed to encourage female academics in STEM subjects to network and collabrate more successfully, both nationally and internationally. The result Taking inspiration from a butterfly (as a symbol of transformation and femininity), along with the outlines of the female face. I have created an authentic, expressive and unique logomark. Deliverables I developed the whole visual language and instilled into PowerPoint templates and social media platforms. The new logomark was supplied in various digital file formats.