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Digital Marketing | Zarminay Apparel Brand

Ibtisam Ahmad
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I led the digital marketing strategy for Zarminay, a women’s apparel brand, driving impressive growth through Meta Ads (Facebook & Instagram) and TikTok Ads.

By creating data-driven campaigns, optimized creatives, and precise targeting, I helped the brand generate over PKR 16 Million in sales within just 3 months. My approach combined creative ad design, audience segmentation, and performance optimization to maximize ROI while strengthening the brand’s online presence.

📌 Industry: Apparel / Fashion E-Commerce
📌 Services: Meta Ads (FB & IG), TikTok Ads, Campaign Strategy, Performance Marketing
📌 Achievement: PKR 16M+ Sales in 3 Months

This project demonstrates my expertise in scaling e-commerce brands through paid marketing, blending creativity with strategy to deliver measurable results.