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I’m Iquan Worthington, a hands-on Creative Lead and Senior Art Director with 20+ years of experience building brands and scalable creative systems that drive growth. I partner directly with founders and teams across Growth, Marketing, Product, Sales, and leadership to turn complex ideas into clear, human-centered creative across web, paid and organic social, email, product, and partner-facing channels. Most recently, I led creative for MoCaFi, a growth-stage fintech, where I stewarded and evolved the brand and built reusable design systems spanning brand, marketing, product, sales enablement, partnerships, events, and customer communications. Previously, I helped Scotch Porter grow from an emerging DTC startup into a nationally distributed men’s grooming brand, leading hands-on work across identity, e-commerce, campaigns, social content, packaging, and retail marketing—always keeping consistency, quality, and speed for real-world launch needs.…I’m Iquan Worthington, a hands-on Creative Lead and Senior Art Director with 20+ years of experience building brands and scalable creative systems that drive growth. I partner directly with founders and teams across Growth, Marketing, Product, Sales, and leadership to turn complex ideas into clear, human-centered creative across web, paid and organic social, email, product, and partner-facing channels. Most recently, I led creative for MoCaFi, a growth-stage fintech, where I stewarded and evolved the brand and built reusable design systems spanning brand, marketing, product, sales enablement, partnerships, events, and customer communications. Previously, I helped Scotch Porter grow from an emerging DTC startup into a nationally distributed men’s grooming brand, leading hands-on work across identity, e-commerce, campaigns, social content, packaging, and retail marketing—always keeping consistency, quality, and speed for real-world launch needs.

Iquan Worthington

Creative Director, Brand Designer, Art Director, +2

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I’m Iquan Worthington, a hands-on Creative Lead and Senior Art Director with 20+ years of experience building brands and scalable creative systems that drive growth. I partner directly with founders and teams across Growth, Marketing, Product, Sales, and leadership to turn complex ideas into clear, human-centered creative across web, paid and organic social, email, product, and partner-facing channels. Most recently, I led creative for MoCaFi, a growth-stage fintech, where I stewarded and evolved the brand and built reusable design systems spanning brand, marketing, product, sales enablement, partnerships, events, and customer communications. Previously, I helped Scotch Porter grow from an emerging DTC startup into a nationally distributed men’s grooming brand, leading hands-on work across identity, e-commerce, campaigns, social content, packaging, and retail marketing—always keeping consistency, quality, and speed for real-world launch needs.…I’m Iquan Worthington, a hands-on Creative Lead and Senior Art Director with 20+ years of experience building brands and scalable creative systems that drive growth. I partner directly with founders and teams across Growth, Marketing, Product, Sales, and leadership to turn complex ideas into clear, human-centered creative across web, paid and organic social, email, product, and partner-facing channels. Most recently, I led creative for MoCaFi, a growth-stage fintech, where I stewarded and evolved the brand and built reusable design systems spanning brand, marketing, product, sales enablement, partnerships, events, and customer communications. Previously, I helped Scotch Porter grow from an emerging DTC startup into a nationally distributed men’s grooming brand, leading hands-on work across identity, e-commerce, campaigns, social content, packaging, and retail marketing—always keeping consistency, quality, and speed for real-world launch needs.

Available to hire

I’m Iquan Worthington, a hands-on Creative Lead and Senior Art Director with 20+ years of experience building brands and scalable creative systems that drive growth. I partner directly with founders and teams across Growth, Marketing, Product, Sales, and leadership to turn complex ideas into clear, human-centered creative across web, paid and organic social, email, product, and partner-facing channels.

Most recently, I led creative for MoCaFi, a growth-stage fintech, where I stewarded and evolved the brand and built reusable design systems spanning brand, marketing, product, sales enablement, partnerships, events, and customer communications. Previously, I helped Scotch Porter grow from an emerging DTC startup into a nationally distributed men’s grooming brand, leading hands-on work across identity, e-commerce, campaigns, social content, packaging, and retail marketing—always keeping consistency, quality, and speed for real-world launch needs.

Skills

Experience Level

Expert

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Intermediate

Intermediate

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Intermediate

Work Experience

Brand Design Lead at MoCaFi

January 1, 2020 - January 1, 2025

Hands-on creative lead for a growth-stage fintech, partnering with founder, marketing, product, sales, and leadership to translate complex financial products into accessible brand and customer experiences. Stewarded and evolved the visual identity across brand, marketing, product, sales enablement, partnerships, events, and customer communications. Built scalable design systems unifying a growing portfolio across web, mobile, digital marketing, presentations, and physical experiences. Led integrated campaign and product creative for initiatives including the MoCaFi One App, On Our Block, and the company’s 2024 Visual Brand Kit. Collaborated with product and engineering on customer-facing digital experiences that made financial tools easier to understand and navigate. Produced investor, RFP, executive, and partner-facing materials supporting fundraising and city/financial institution/enterprise partnerships. Managed a lean three-person creative team while staying directly involved in

Design Lead (Contract) at Verizon Media – Human Resources Division

January 1, 2015 - Present

Led hands-on design and production for internal national leadership experiences within Verizon Media’s Human Resources organization. Developed cohesive branded experiences across presentations, environmental graphics, signage, apparel, print collateral, and event communications. Partnered with internal stakeholders to translate organizational needs into clear creative solutions while maintaining established enterprise brand standards.

Creative Director / Brand Design Lead at Scotch Porter

January 1, 2015 - January 1, 2020

Partnered with the founder and marketing team to evolve Scotch Porter from an emerging DTC startup into a nationally distributed men’s grooming brand. Led hands-on creative across visual identity, e-commerce, landing pages, packaging, digital campaigns, social content, photography, video, and retail marketing. Developed scalable brand systems that maintained consistency as the company expanded across digital channels, product categories, and national retail. Created integrated marketing creative supporting product launches, customer acquisition, brand awareness, and retail expansion into major retailers including Target, Walmart, CVS, Macy’s, Amazon, and others. Translated business objectives into consumer-facing creative centered on confidence, wellness, and authentic storytelling, while helping lead major brand evolutions as the business matured.

Creative Director at THE ARTOHOLIKS

January 1, 2006 - January 1, 2020

Built and led a multidisciplinary creative studio supporting startups, growth-stage companies, consumer brands, non-profits, and mission-driven organizations with brand strategy, marketing, digital experiences, and creative execution. Operated as a hands-on creative partner to founders and marketing leaders, moving between strategy, concept development, design, art direction, production, and delivery based on business needs. Created brand and marketing systems across websites, landing pages, digital campaigns, social, email, packaging, retail, print, experiential activations, presentations, and customer communications. Led lean creative teams and external collaborators while establishing workflows that enabled small teams to deliver high-quality creative across multiple simultaneous projects. Integrated emerging AI tools into concepting, image development, copy exploration, rapid iteration, production, and creative workflows to expand capabilities for a lean operation.