IL

I have over 10 years of experience in marketing and community management, with a strong focus on social media marketing and content creation.

About

I have over 10 years of experience in marketing and community management, with a strong focus on social media marketing and content creation. I’ve developed and executed content strategies across platforms like Instagram, LinkedIn, and Facebook—tailoring messaging to each audience to maximize reach and engagement. My work has included everything from planning and creating content calendars, writing copy, and designing visuals, to launching targeted campaigns that foster community growth and interaction.

Engagement is always a top priority for me. I actively monitor interactions, respond to messages and comments, and use analytics to understand what resonates with the audience. This helps me refine strategies in real-time and ensure that the content stays relevant, consistent, and aligned with brand values. I’ve also experimented with quizzes, polls, and ask-me-anything formats to encourage interaction and boost visibility.

Overall, I see social media as an essential tool not just for promotion, but for building genuine relationships with a community.

  • 10 years' experience
  • Joined June 2025

Industry experience

  • Software & Internet
  • Media & Entertainment
  • Travel & Hospitality
  • Gaming
  • Retail
  • Transportation & Logistics
  • Professional Services

Work experience· 12 roles

Senior Marketing Specialist · Dutch ReadyNov 2024 – Jul 2025 · 9 mos

Scheduled and coordinated automated email flows for product and free sample delivery, ensuring timely digital delivery and follow-ups. Monitored website behaviour and conversions using tracking tools; optimised campaign performance. Liaised with external partners (ambassadors, collaborators) to align on timelines, deliverables, and promotional material distribution. Organised and executed webinars and online events with strict time and resource coordination.

Senior Marketing Specialist · Dutch ReadyNov 2024 – Jul 2025 · 9 mos

Scheduled and coordinated automated email flows for product and free sample delivery, ensuring timely digital delivery and follow-ups. Monitored website behaviour and conversions using tracking tools; optimised campaign performance. Liaised with external partners (ambassadors, collaborators) to align on timelines, deliverables, and promotional material distribution. Organised and executed webinars and online events with strict time and resource coordination.

Senior International B2B Marketing Specialist · No Fluff JobsOct 2023 – Jul 2025 · 1 yr 10 mos

Collaborated on strategies and budgets to meet commercial objectives and attract new clients. Utilised B2B channels, events, and PR to boost brand visibility. Featured campaigns on key online platforms like Baaz, Focus on IT, Techvisor, Emerce. Managed international campaigns across teams in different locations, ensuring alignment on deadlines and deliverables. Handled logistics of events and webinar roll outs, including content, invites, and partner coordination. Collaborated with cross-functional teams to deliver marketing packages efficiently and on time.

Senior International B2B Marketing Specialist · No Fluff JobsOct 2023 – Jul 2025 · 1 yr 10 mos
Partner Marketing Community Manager · Booking.comJan 2020 – Jul 2025 · 5 yrs 7 mos
Partner Marketing Community Manager · Booking.comJan 2020 – Jul 2025 · 5 yrs 7 mos
Social Media Engagement Specialist · Booking.comMay 2018 – Jul 2025 · 7 yrs 3 mos
Social Media Engagement Specialist · Booking.comMay 2018 – Jul 2025 · 7 yrs 3 mos

Education· 6

BA · Università degli Studi "Gabriele d'Annunzio"2007
High School Diploma · AFS, Perth, Australia1998
BA · Università degli Studi "Gabriele d'Annunzio", Pescara, Italy2007
High School Diploma · AFS, Perth, Australia1998

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