Available to hire
I’m Ildefonso Cecilia Pérez, a Social Media and Growth Specialist focused on B2C user acquisition and performance. I’ve spent over five years scaling digital communities in gaming, iGaming, and Web3 by merging AI-powered content production with data-driven growth tactics.
I’m passionate about building high-impact organic and paid media synergies, leading with experimentation, and delivering measurable ROI. I thrive in fast-paced environments and enjoy collaborating with cross-functional teams to align product offerings with market demand.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Language
Spanish; Castilian
Fluent
English
Intermediate
Work Experience
Social Media & Outreach Manager at Clickout Media (Crypto News)
January 1, 2024 - PresentManage the digital growth strategy for global crypto and gaming brands, overseeing six-figure budgets to scale user acquisition through high-impact organic and social-led channels. AI-driven acquisition engine produced 100+ weekly assets to dominate search and social algorithms, resulting in a consistent flow of 50,000 weekly organic views. Optimized performance using Metricool and Meta Business Suite to track KPIs and budget efficiency, iterating content funnels to improve conversions and reduce CAC. Monitored real-time trends to execute new growth strategies, aligning product offerings with market demand to ensure efficient capital allocation.
Content Creator and Community Manager at Freelance (JemLit and Coin Poker)
January 1, 2021 - December 31, 2023Led community-based acquisition and retention for gaming and digital asset platforms, managing advertising and partnership budgets to drive user sign-ups. Crafted high-impact direct-response copy and assets designed to drive direct traffic and high-value conversions. Strategically collaborated with marketing and data teams to ensure brand voice consistency while hitting aggressive growth and ROI targets.
Education
B.A. in Fine Arts (Specialization in Painting) at University of Sevilla
September 19, 2004 - June 18, 2009M.A. in Art: Idea and Production at University of Sevilla
September 18, 2010 - June 16, 2011Qualifications
Industry Experience
Gaming, Media & Entertainment, Software & Internet, Professional Services, Other
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
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