Iliana Ruvalcaba
Soy Iliana Ruvalcaba, una profesional del marketing digital con enfoque en campañas de paid media, estrategia de marca y crecimiento de audiencias.
About
Soy Iliana Ruvalcaba, una profesional del marketing digital con enfoque en campañas de paid media, estrategia de marca y crecimiento de audiencias. Creo contenidos y ejecuto planes de marketing con un ojo en el rendimiento y la experiencia del usuario.
Me apasiona conectar marcas con personas, optimizar KPIs y trabajar de forma colaborativa con equipos globales para obtener resultados sostenibles.
- 12 years' experience
- Joined October 2025
Skills· 12
Languages
- Spanish; CastilianFluent
- EnglishIntermediate
Industry experience
- Media & Entertainment
- Software & Internet
- Professional Services
- Other
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Work experience· 9 roles
Implementation of international paid media campaigns; budget management and reporting of results.
Implementation of international paid media campaigns; budget management and reporting of results.
Develop and execute international paid media campaigns across Meta (Facebook), TikTok, YouTube; manage budgets; optimize KPIs; analyze results and report to clients; coordinate cross-channel creative and messaging; support brand strategy and content planning.
Education· 5
Certifications and awards
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