I’m Mohammad Imran Sagheer, a strategic creative leader and manager specializing in digital design, visual storytelling, and future-ready brand systems. With 14+ years of experience across global CPG/FMEG and enterprise accounts, I’ve led UX/UI, graphic design, motion, and packaging-aligned storytelling—helping teams and stakeholders translate business goals into consumer-centric experiences. I enjoy building scalable design governance, mentoring high-performance teams, and improving workflows with Generative AI to boost quality and turnaround. From eCommerce and multi-channel campaigns to interactive digital experiences, I focus on clarity, brand consistency, and measurable outcomes—whether delivering for Nestlé, Reckitt Benckiser, Sony, BMW, or other partner brands.…

Mohammad Imran Sagheer

I’m Mohammad Imran Sagheer, a strategic creative leader and manager specializing in digital design, visual storytelling, and future-ready brand systems. With 14+ years of experience across global CPG/FMEG and enterprise accounts, I’ve led UX/UI, graphic design, motion, and packaging-aligned storytelling—helping teams and stakeholders translate business goals into consumer-centric experiences. I enjoy building scalable design governance, mentoring high-performance teams, and improving workflows with Generative AI to boost quality and turnaround. From eCommerce and multi-channel campaigns to interactive digital experiences, I focus on clarity, brand consistency, and measurable outcomes—whether delivering for Nestlé, Reckitt Benckiser, Sony, BMW, or other partner brands.…

Available to hire

I’m Mohammad Imran Sagheer, a strategic creative leader and manager specializing in digital design, visual storytelling, and future-ready brand systems. With 14+ years of experience across global CPG/FMEG and enterprise accounts, I’ve led UX/UI, graphic design, motion, and packaging-aligned storytelling—helping teams and stakeholders translate business goals into consumer-centric experiences.

I enjoy building scalable design governance, mentoring high-performance teams, and improving workflows with Generative AI to boost quality and turnaround. From eCommerce and multi-channel campaigns to interactive digital experiences, I focus on clarity, brand consistency, and measurable outcomes—whether delivering for Nestlé, Reckitt Benckiser, Sony, BMW, or other partner brands.

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Language

English
Advanced
Urdu
Fluent
Hindi
Fluent

Work Experience

Manager – Digital Design at ValueCast Partners
December 1, 2025 - June 30, 2026
Led UX, UI, graphic design, and motion graphics delivery for U.S.-based clients. Managed multidisciplinary teams across multiple engagements, improving workflow efficiency and delivery timelines through better resource allocation. Partnered with client stakeholders and cross-functional teams to translate business objectives into digital experiences and visual communication solutions. Established and maintained design quality standards to ensure consistency across digital products and marketing assets. Mentored creative talent and streamlined delivery frameworks to support scalable execution and growing client portfolios.
Consultant | Manager – Digital Design at TQWA Global
September 1, 2024 - December 31, 2025
Delivered brand-aligned healthcare and corporate design assets in collaboration with cross-functional business teams, improving visual quality and consistency by 25%. Ensured brand guideline compliance across presentations, reports, and digital content. Directed creative concepts and communicated design strategy clearly to stakeholders and internal teams. Adapted creative direction quickly as brand standards and project requirements evolved, improving workflow agility.
Manager – Digital Graphics at Annalect (Omnicom Group)
November 1, 2023 - July 31, 2024
Managed and mentored a multi-disciplinary team delivering 25+ cross-market brand campaigns. Developed and implemented brand governance frameworks across digital, print, and motion deliverables. Led packaging and visual storytelling initiatives, improving brand engagement by 15%. Improved production efficiency by optimizing Figma and Adobe CC workflows aligned with marketing timelines.
Design Lead – eCommerce at Interactive Avenues (IPG Mediabrands)
April 1, 2022 - September 30, 2023
Owned end-to-end creative execution for Amazon, Flipkart, and brand microsites, maintaining strict visual and UX consistency. Integrated AI-assisted workflows to enhance creative output and reduce turnaround time by 25%. Directed digital campaigns that drove a 15% increase in online conversions through design precision and brand clarity.
Creative Group Head – Digital & Social Campaigns at Interactive Avenues (IPG Mediabrands)
April 1, 2020 - March 31, 2022
Delivered social-first campaigns for BMW, Coca-Cola, and Sony with strong attention to brand guidelines, improving reach by 30%. Produced the Lakmé Fashion Week campaign for smartwater, ensuring consistent messaging and visual coherence across live and digital media.
Associate Creative Group Head at Interactive Avenues (IPG Mediabrands)
April 1, 2019 - March 31, 2020
Managed motion graphics and social campaigns while consistently maintaining brand standards. Achieved 10–15% higher engagement through creative execution aligned to campaign and brand goals.
Sr. Creative Designer / eComm Design Head at AdGlobal360 (Reckitt Benckiser / Nestlé)
June 1, 2017 - April 30, 2019
Ensured eCommerce platform assets followed brand guidelines, improving recognition and trust. Built reusable templates to prevent inconsistencies and maintain alignment across campaigns. Co-led hiring and team onboarding, clearly communicating brand expectations to new members.
Sr. Creative / UI Designer at Reprise Media (IPG Mediabrands)
November 1, 2012 - January 31, 2017
Developed processes to review creative assets for brand compliance, reducing errors by 20%. Collaborated with developers and designers to ensure HTML ads and interactive content maintained brand integrity.
Flash Designer at Advent Matrix (AY Digital)
October 1, 2010 - November 30, 2012
Produced assets for global Hollywood franchises (Harry Potter, Tron: Legacy, Footloose, etc.), maintaining visual and brand consistency. Designed mobile game UIs and identified/resolved potential inconsistencies early in the design process.

Education

Enterprise Design Thinking at IBM
January 1, 2025 - October 7, 2026
Cultivating Mental Agility at LinkedIn Learning
January 1, 2023 - October 7, 2026
Digital Strategy at LinkedIn Learning
January 1, 2023 - October 7, 2026
Leadership Foundations at LinkedIn Learning
January 1, 2021 - October 7, 2026
UXD Creating Scenarios & Storyboards at LinkedIn Learning
January 1, 2021 - October 7, 2026
UX Career Planning at LinkedIn Learning
January 1, 2020 - October 7, 2026
PGDCA (A Grade) at JJAS Sansthan
January 1, 2008 - October 7, 2026
B.Sc. Biotech at CCS University
January 1, 2007 - October 7, 2026

Qualifications

Enterprise Design Thinking
January 1, 2025 - October 7, 2026
Cultivating Mental Agility
January 1, 2023 - October 7, 2026
Digital Strategy
January 1, 2023 - October 7, 2026
Leadership Foundations
January 1, 2021 - October 7, 2026
UXD Creating Scenarios & Storyboards
January 1, 2021 - October 7, 2026
UX Career Planning
January 1, 2020 - October 7, 2026
PGDCA (A Grade)
January 1, 2008 - October 7, 2026
B.Sc. Biotech
January 1, 2007 - October 7, 2026

Industry Experience

Software & Internet, Media & Entertainment, Telecommunications, Computers & Electronics, Education, Healthcare, Consumer Goods, Retail, Professional Services, Manufacturing