IS

Ines Sebbar

Available to hire

I am a marketing professional with 3 years of experience driving high-impact 360° campaigns for premium and luxury brands. I excel in brand strategy, social media growth, and performance-driven marketing.

About

I am a marketing professional with 3 years of experience driving high-impact 360° campaigns for premium and luxury brands. I excel in brand strategy, social media growth, and performance-driven marketing. As a Spanish citizen raised in Morocco and having lived in Europe and Canada, I bring an international perspective with hands-on experience across North American, European & MENA markets.

I thrive in collaborative environments, delivering data-driven campaigns and creative outputs that resonate with diverse audiences. I’m passionate about crafting cohesive brand narratives and leveraging digital channels to maximize impact for premium brands.

  • 2 years' experience
  • Joined May 2026

Languages

  • FrenchFluent
  • ArabicFluent
  • EnglishFluent
  • Spanish; CastilianIntermediate

Industry experience

  • Media & Entertainment
  • Professional Services

Work experience

Marketing Coordinator · Bell MediaSep 2023 – May 2025 · 1 yr 9 mos

Developed multi-channel promotional plans (contests, newsletters, on-screen overlays). Strategically optimized a marketing budget exceeding CAD 100,000 with diligent deliverables tracking. Monitored audience metrics and provided recommendations to improve viewer retention.

Marketing Coordinator & Social Media Specialist · Bell MediaSep 2023 – May 2025 · 1 yr 9 mos

Led 360° campaigns that increased brand visibility by over 30% in Quebec. Developed social media content strategies, boosting engagement by 50% and Instagram followers by 80%. Collaborated with HBO, Showtime, and Paramount for visual approvals and distribution. Managed multiple high-profile campaigns (e.g., The White Lotus, House of the Dragon). Prepared performance reports and provided recommendations to optimize user engagement.

Marketing Assistant · Eat It Up MediaAug 2022 – Sep 2023 · 1 yr 2 mos

Created campaigns for prestigious luxury brands such as Dior, Chanel, Louis Vuitton, and CELINE. Managed agency's social media channels and website efficiently. Acted as proactive liaison between clients and creative agencies to ensure client satisfaction.

Education

Bachelor in Business Administration (BBA) Specialized in Marketing · HEC Montreal2021 – 2022
Exchange Program Specialized in Fashion Marketing · Aalto University School of Business2020
French baccalaureate in Economics and Social Sciences (ES) Graduated with Honours (Mention Bien) · Lycée Maïmonide, Casablanca, Morocco2017 – 2021

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