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I'm Alma Terrones, a Senior Brand & Creative Designer with 10+ years delivering branding, visual identity systems, corporate communications, and large-scale campaigns for international organizations and premium brands. I collaborate across print, digital, events, and employer branding with stakeholders to translate business goals into compelling experiences, leveraging Figma, the Adobe Creative Suite, and AI-assisted workflows.…I'm Alma Terrones, a Senior Brand & Creative Designer with 10+ years delivering branding, visual identity systems, corporate communications, and large-scale campaigns for international organizations and premium brands. I collaborate across print, digital, events, and employer branding with stakeholders to translate business goals into compelling experiences, leveraging Figma, the Adobe Creative Suite, and AI-assisted workflows.

Alma Terrones

Art Director, Graphic Designer, Brand Designer, +2

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I'm Alma Terrones, a Senior Brand & Creative Designer with 10+ years delivering branding, visual identity systems, corporate communications, and large-scale campaigns for international organizations and premium brands. I collaborate across print, digital, events, and employer branding with stakeholders to translate business goals into compelling experiences, leveraging Figma, the Adobe Creative Suite, and AI-assisted workflows.…I'm Alma Terrones, a Senior Brand & Creative Designer with 10+ years delivering branding, visual identity systems, corporate communications, and large-scale campaigns for international organizations and premium brands. I collaborate across print, digital, events, and employer branding with stakeholders to translate business goals into compelling experiences, leveraging Figma, the Adobe Creative Suite, and AI-assisted workflows.

Available to hire

I’m Alma Terrones, a Senior Brand & Creative Designer with 10+ years delivering branding, visual identity systems, corporate communications, and large-scale campaigns for international organizations and premium brands.

I collaborate across print, digital, events, and employer branding with stakeholders to translate business goals into compelling experiences, leveraging Figma, the Adobe Creative Suite, and AI-assisted workflows.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

French

Fluent

Spanish; Castilian

Fluent

Italian

Advanced

Work Experience

Communication Graphic Designer - Art Director at PiblicisLive

October 1, 2021 - Present

- Leading end-to-end design across digital and print, encompassing creative direction, branding, corporate identity, and creative strategy. - Directing the creative development of diverse design projects from concept to production. - Conceiving and delivering visual identities for high-profile clients and large-scale international events across Europe and the UAE. - Producing and overseeing the execution of high-quality print and digital assets, ensuring consistency and brand excellence. Clients: Audemars Piguet, World Economic Forum (WEF), SAP, World Government Summit (WGS), FIFA

Freelance Graphic Designer - Art Director at Self-employed

September 1, 2020 - September 30, 2021

- Creative Direction & Strategy: Led multidisciplinary projects from concept to delivery, ensuring cohesive brand storytelling across print, digital, and packaging. - Brand Identity & Evolution: Architected comprehensive branding systems and high-impact visual communications, notably enhancing my clients' corporate image. - End-to-End Project Management: Orchestrated the full design lifecycle and production workflows as an independent lead to deliver polished results on time and within budget.

Senior Multidisciplinary Designer at Financial Times

August 1, 2016 - August 31, 2020

- Designed communication materials for luxury brands across print and digital platforms. - Evolved brand identity systems for global communications across print and digital. - Optimized workflows and mentored teams to elevate creative outputs. - Delivered integrated campaigns bridging editorial heritage and digital platforms.

Graphic Designer at VOGUE

August 1, 2014 - August 31, 2015

⁃ Designed and produced editorial content for both print and digital platforms, covering the luxury sector. Layout, animation, iconography, typography, and interactive design. - Concept development for photoshoots.

Brand & Communication Designer at PA Consulting Group

September 1, 2013 - December 19, 2014

- Delivered end-to-end design solutions across branding, digital, and print. - Expert in architecting visual identities through mastery of typography, iconography, and packaging. - Collaborated directly with the Head of Design to translate high-level strategy into high-impact visual systems.

Senior Brand & Creative Designer at Financial Times

January 1, 2021 - Present

Designed communication materials for luxury brands across print and digital platforms. Evolved brand identity systems for global communications across print and digital. Optimized workflows and mentored teams to elevate creative outputs. Delivered integrated campaigns bridging editorial heritage and digital platforms.

Graphic Designer at VOGUE-Condé Nast

January 1, 2012 - July 1, 2012

Designed and produced editorial content for both print and digital platforms, covering the luxury sector. Layout, animation, iconography, typography, and interactive design. Concept development for photoshoots.

Brand & Communication Designer at PA Consulting Group

January 1, 2014 - January 1, 2015

Delivered end-to-end design solutions across branding, visual communications, corporate communications, and digital and print channels. Developed brand identity systems and visual assets through strong typography, iconography, packaging, and design consistency. Collaborated with senior stakeholders to translate business objectives into scalable visual systems and strategic brand solutions.

Graphic Designer at Johnson Banks Design

January 1, 2011 - January 1, 2013

Designed identity systems and bespoke graphic assets. Produced adaptable design elements for both print and digital applications.