Irem Yagmur Simitci

Designed personality-based character systems for AI-driven avatars (e.g., MBTI-like archetypes, emotional tone). Created branching scenarios and dialogue flows to support long-term user engagement. Developed long-term memory and contextual recall mechanisms for AI interactions. Structured narrative systems using ACT frameworks, triggers, and decision points. Defined conversation tones and behavioral rules centered on empathy and emotional continuity. Documented narrative systems to support seamless collaboration with product and development teams.

Completed a full-cycle UI/UX bootcamp covering user research, UX strategy, UI design, and usability testing. Led the design of a travel app from discovery through high-fidelity UI. Conducted interviews, surveys, and eye-tracking studies to identify user pain points. Created personas, user flows, journey maps, and information architecture. Designed and iterated wireframes and prototypes using Figma and Sketch. Collaborated in Agile workflows using Jira, Trello, and Asana to support efficient delivery.

Completed a full-cycle UI/UX bootcamp covering user research, UX strategy, UI design, and usability testing. Led the design of a travel app from discovery to high-fidelity UI. Conducted interviews, surveys, and eye-tracking tests to identify user pain points. Created personas, user flows, journey maps, and information architecture. Built and iterated wireframes and prototypes using Figma and Sketch. Worked in Agile teams using Jira, Trello, and Asana.