Hi, I’m Irene Lauwira. I’m a product designer with 14 years in digital product design and a decade in creative design. I blend strategic thinking, technical fluency, and user-centered principles to drive meaningful outcomes. I excel at leading teams, managing complex projects, and delivering outcomes through design research, prototyping, and agile practices. Today I’m expanding my expertise into data science, AI, and machine learning, using Python to analyze data and explore NLP and image classification models to create innovative solutions for enhanced experiences and scalable products. I’m adaptable, proactive, and committed to continuous learning, which helps me grow teams and deliver measurable impact.

Irene Lauwira

Hi, I’m Irene Lauwira. I’m a product designer with 14 years in digital product design and a decade in creative design. I blend strategic thinking, technical fluency, and user-centered principles to drive meaningful outcomes. I excel at leading teams, managing complex projects, and delivering outcomes through design research, prototyping, and agile practices. Today I’m expanding my expertise into data science, AI, and machine learning, using Python to analyze data and explore NLP and image classification models to create innovative solutions for enhanced experiences and scalable products. I’m adaptable, proactive, and committed to continuous learning, which helps me grow teams and deliver measurable impact.

Available to hire

Hi, I’m Irene Lauwira. I’m a product designer with 14 years in digital product design and a decade in creative design. I blend strategic thinking, technical fluency, and user-centered principles to drive meaningful outcomes. I excel at leading teams, managing complex projects, and delivering outcomes through design research, prototyping, and agile practices.

Today I’m expanding my expertise into data science, AI, and machine learning, using Python to analyze data and explore NLP and image classification models to create innovative solutions for enhanced experiences and scalable products. I’m adaptable, proactive, and committed to continuous learning, which helps me grow teams and deliver measurable impact.

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Language

English
Advanced

Work Experience

AI Trainer at Outlier (Freelance)
June 1, 2024 - Present
Freelance language AI trainer focusing on model training, data preparation, and deployment support.
Web & Apps Designer at Self-employed
November 1, 2023 - Present
Independent designer delivering end-to-end web and app design, user research, UX/UI, and prototyping.
UX/UI Lead at Kita Beli
November 1, 2021 - April 1, 2023
Led UX/UI design and product strategy, aligning design outcomes with business goals.
Senior Product Designer at Mapan
March 1, 2018 - June 1, 2020
Led the Arisan feature revamp, driven empathy-led design, cross-functional collaboration, and improved feature adoption.
Design Consultant at Baron Biondi William
January 1, 2014 - February 1, 2018
Provided design consultancy, promoting digital product design for banking clients.
Design Consultant at And Technology / Mobile Tech Dev
January 1, 2014 - February 1, 2018
Delivered design solutions for mobile/dev and tech clients, aligning with business goals.
Design Consultant at Agritech
January 1, 2012 - December 31, 2014
Designed mobile app experiences for farmers and agricultural tech initiatives.
Art Director at Lintang Esa Semesta
January 1, 2006 - December 31, 2009
Directed art direction for digital and print communications, branding.
Senior Graphic Designer at Albert Smith Signs Indonesia / Multi Optimal Intenusa
July 1, 2000 - December 1, 2004
Senior graphic designer for outdoor advertising and production, branding materials.

Education

Bachelor's degree at University of Trisakti
January 11, 2030 - February 4, 2026

Qualifications

IELTS - 2023
January 1, 2023 - February 4, 2026
Customer Analytics
January 11, 2030 - February 4, 2026
Digital Product Management: Modern Fundamentals
January 11, 2030 - February 4, 2026
Chinese for HSK 3 (University of Virginia / Cetta Mandarin)
January 11, 2030 - February 4, 2026
Digital Marketing
January 11, 2030 - February 4, 2026
ACA - Big Data
January 11, 2030 - February 4, 2026
Data Analysis with Python
January 11, 2030 - February 4, 2026
Python
January 11, 2030 - February 4, 2026
Stanford University Code in Place 2025
January 1, 2025 - February 4, 2026

Industry Experience

Consumer Goods, Professional Services, Financial Services, Manufacturing, Transportation & Logistics, Software & Internet, Media & Entertainment, Education, Healthcare

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