Available to hire
Hi there! I’m Irene Naitore Kirianki, a strategic communications and digital media professional with 7+ years of experience spanning broadcast media, corporate affairs, and social media management. I’ve driven measurable growth, expanding audiences and engagement through data-informed campaigns that boost brand visibility and engagement.
I excel at developing integrated communication strategies, producing compelling multimedia content, and building communities across digital platforms. I’m open to remote opportunities or relocation and enjoy collaborating with cross-functional teams to tell authentic stories and connect with diverse audiences.
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
English
Fluent
Swahili
Fluent
German
Beginner
Work Experience
Corporate Affairs Executive at Kenya Union of Savings & Credit Cooperatives (KUSCCO) Ltd.
May 1, 2024 - April 1, 2026Led development and execution of integrated communication strategies aligned with organizational goals. Managed media relations including press engagements, interviews, and strategic content placement. Strengthened brand visibility through data-driven storytelling across digital and traditional platforms. Coordinated corporate events and stakeholder engagements to enhance organizational positioning. Supported leadership communication through content development, messaging, and public engagement. Monitored media and audience trends to continuously improve engagement strategies.
Media Sales & Marketing Executive at KUSCCO Ltd. (SACCO Star Magazine)
November 1, 2023 - May 1, 2024Built consultative relationships with key decision-makers and stakeholders to drive advertising revenue. Conducted deep market research to maintain a competitive edge in the financial publication sector. Developed compelling media proposals that consistently met and exceeded sales targets.
Media & Marketing Officer at Char Choma Restaurant
April 1, 2021 - November 1, 2022Developed and executed a comprehensive social media strategy that quadrupled brand awareness and engagement. Monitored and analyzed performance using Google Analytics to provide actionable insights for decision-making. Managed social media communities and fostered discussions to build long-term brand loyalty.
Producer | Editor | TV & Radio Host at Weru Broadcasting Centre
September 1, 2016 - December 1, 2020Produced and delivered diverse, market-ready TV and radio content across multiple genres. Hosted shows that drove strong audience engagement across broadcast and digital platforms. Managed end-to-end production: scheduling, budgeting, and resource coordination for timely delivery. Edited and packaged TV programs, news segments, voiceovers, and commercials into broadcast-ready output. Produced native-dialect content, expanding access to underserved local communities.
Education
Bachelor of Film & Animation at Multimedia University of Kenya
January 1, 2012 - January 1, 2015Certificate in 3D Animation & Film at Shang Tao Media Arts College
January 1, 2012 - January 1, 2015Certificate in Research & Film Production at Filamu Juani
January 1, 2020 - January 1, 2020High School Certificate at Alliance Girls High School
January 1, 2007 - January 1, 2011Qualifications
Industry Experience
Media & Entertainment, Professional Services, Software & Internet
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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