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Hi, I’m Iris Lopez, a marketing specialist with experience delivering digital campaigns across email, web, social media, CRM, and paid advertising. I excel in campaign planning, marketing communications, and content development to drive customer acquisition, engagement, and retention. I’ve collaborated with creative, SEO, CRM, and compliance teams across international markets, and I’ve recently relocated to Edinburgh with full working rights in the United Kingdom.…Hi, I’m Iris Lopez, a marketing specialist with experience delivering digital campaigns across email, web, social media, CRM, and paid advertising. I excel in campaign planning, marketing communications, and content development to drive customer acquisition, engagement, and retention. I’ve collaborated with creative, SEO, CRM, and compliance teams across international markets, and I’ve recently relocated to Edinburgh with full working rights in the United Kingdom.

Iris Lopez

Social Media Manager, Content Producer, Content Strategist, +6

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Hi, I’m Iris Lopez, a marketing specialist with experience delivering digital campaigns across email, web, social media, CRM, and paid advertising. I excel in campaign planning, marketing communications, and content development to drive customer acquisition, engagement, and retention. I’ve collaborated with creative, SEO, CRM, and compliance teams across international markets, and I’ve recently relocated to Edinburgh with full working rights in the United Kingdom.…Hi, I’m Iris Lopez, a marketing specialist with experience delivering digital campaigns across email, web, social media, CRM, and paid advertising. I excel in campaign planning, marketing communications, and content development to drive customer acquisition, engagement, and retention. I’ve collaborated with creative, SEO, CRM, and compliance teams across international markets, and I’ve recently relocated to Edinburgh with full working rights in the United Kingdom.

Available to hire

Hi, I’m Iris Lopez, a marketing specialist with experience delivering digital campaigns across email, web, social media, CRM, and paid advertising. I excel in campaign planning, marketing communications, and content development to drive customer acquisition, engagement, and retention.

I’ve collaborated with creative, SEO, CRM, and compliance teams across international markets, and I’ve recently relocated to Edinburgh with full working rights in the United Kingdom.

Skills

Email Marketing

SEO

CRM

Experience Level

Email Marketing

Expert

SEO

Expert

CRM

Expert

Language

English

Fluent

Spanish; Castilian

Fluent

Catalan; Valencian

Fluent

Work Experience

Content & Marketing Specialist at ITSM

November 1, 2023 - January 1, 2026

Developed marketing campaigns across email, web, CRM, and promotional channels to support acquisition and retention. Created campaign messaging and marketing content for international campaigns and customer segments. Coordinated content localisation and campaign publication across multiple regions. Collaborated with VIP, Creative and Compliance teams to ensure campaigns aligned with marketing objectives

Call Centre Representative at ITSM

February 1, 2023 - November 1, 2023

Managed customer enquiries related to transactions, promotions, and platform usage while adhering to internal policies and compliance standards. Assisted customers with marketing offers and campaigns to support engagement and retention initiatives. Shared recurring customer insights with internal teams to improve marketing communications and customer experience

Content Management Specialist at TikTok

June 1, 2020 - January 1, 2023

Reviewed digital content to ensure alignment with platform policies, community standards, and regulatory requirements. Analysed content quality trends and produced reports to support operational improvements and governance. Collaborated with policy and operations teams to maintain consistent content standards across global markets

Marketing and Content Manager at DREAM TRAVEL ACCESSORIES

July 1, 2019 - June 1, 2020

Managed digital marketing activities for two e-commerce brands, including social media management, content creation, and planning content calendars aligned with product launches and campaigns. Ran Meta advertising campaigns to support customer acquisition

Web Content Writer at GIMO DIGITAL

June 1, 2018 - July 1, 2019

Translated and localised marketing campaigns for Spanish and Mexican audiences across web and social channels. Produced SEO-friendly digital content to support brand visibility and campaign performance