Marketing professional with 2+ years of experience leading high-stakes, large-scale projects for global brands including L'Oréal, Visa, Lexus, and Toyota. Experienced in end-to-end project lifecycle management, stakeholder communication, and coordinating cross-functional teams and external vendors. Result-driven marketer skilled in client engagement, PR kit creation, PR communications and media content, marketing funnel development, and market/competitor analysis. Known for transforming strategic objectives into smooth execution while improving customer satisfaction through structured reporting and quality control at every stage.

Iryna Yashchuk

Marketing professional with 2+ years of experience leading high-stakes, large-scale projects for global brands including L'Oréal, Visa, Lexus, and Toyota. Experienced in end-to-end project lifecycle management, stakeholder communication, and coordinating cross-functional teams and external vendors. Result-driven marketer skilled in client engagement, PR kit creation, PR communications and media content, marketing funnel development, and market/competitor analysis. Known for transforming strategic objectives into smooth execution while improving customer satisfaction through structured reporting and quality control at every stage.

Available to hire

Marketing professional with 2+ years of experience leading high-stakes, large-scale projects for global brands including L’Oréal, Visa, Lexus, and Toyota. Experienced in end-to-end project lifecycle management, stakeholder communication, and coordinating cross-functional teams and external vendors.

Result-driven marketer skilled in client engagement, PR kit creation, PR communications and media content, marketing funnel development, and market/competitor analysis. Known for transforming strategic objectives into smooth execution while improving customer satisfaction through structured reporting and quality control at every stage.

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Language

Ukrainian
Fluent
Russian
Fluent
English
Advanced
French
Intermediate

Work Experience

Marketing Manager at MEEST International
January 1, 2025 - January 1, 2026
Directed complete project lifecycle for key client events (L'Oréal, Visa, Toyota, Lexus, Oschadbank). Managed ongoing client communication, provided project status updates, and resolved issues quickly. Built effective relationships with contractors and performed quality control on services throughout delivery. Conducted target audience analysis, maintained financial documentation and budgeting, and prepared PR kits to increase brand awareness.
Project Marketing Manager at The Fund of the President of Ukraine for the support of Education, Science, and Sports
January 1, 2024 - January 1, 2025
Led the complete project life cycle for key client events (L'Oréal, Visa, Lexus, Toyota) with tight deadlines and high requirements. Built and maintained relationships with clients to ensure alignment on goals, delivered regular project status updates, and resolved issues quickly to keep initiatives on track. Coordinated with contractors and internal teams to ensure quality of services, negotiated budgets, and tracked expenditures to stay within constraints. Conducted target-audience analysis and developed PR kits that increased brand reach and media coverage. Implemented regular reporting and quality control at every stage, which improved client satisfaction. Transformed strategic objectives into executable projects that enhanced brand visibility, engaged key audiences, and drove business value. Leadership and collaboration across cross-functional teams, with a focus on results and adaptability.
Marketing Manager at The Fund of the President of Ukraine for the support of Education, Science, and Sports
January 1, 2024 - January 1, 2025
Led marketing and public relations initiatives supporting national education programs. Built PR kits, improved brand visibility, and secured media coverage. Oversaw project communications, stakeholder relations, budgeting, and the development of official presentations, social media assets, and media plans. Coordinated cross-functional teams and vendor relationships to deliver high-impact results.
Project Coordinator at SAME & Friends
January 1, 2023 - January 1, 2024
Contributed to coordination of a major national project (First National Forum of Talented Youth), managing communications with key stakeholders and media partners. Developed project-related content including official presentations, social media materials, and formal communications. Created and managed project documentation such as press releases, media plans, and briefing notes; liaised with media representatives to secure coverage and support strategic communication goals.
Project Manager at SAME & Friends Education
January 1, 2023 - January 1, 2024
Contributed to coordination of a major national project, First National Forum of Talented Youth, including managing communications with key stakeholders and media partners. Developed project-related content (official presentations, social media materials, formal communications) and created project documentation (press releases, briefing notes). Liaised with media to secure coverage and support the project’s strategic communication goals.

Education

Bachelor's degree in Trade and Marketing at State University of Trade and Economics
January 11, 2030 - June 24, 2026
Bachelor's degree at State University of Trade and Economics
January 11, 2030 - July 2, 2026
Bachelor's degree (GPA 4.7/5.0) at State University of Trade and Economics, Faculty of Trade and Marketing
January 11, 2030 - July 25, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Professional Services, Other