I have a Bachelor’s degree in Graphic Design and about 7 years of experience working with social media strategy, content creation, and digital marketing. My approach is performance focused, I care about how content actually performs, not just how it looks, so I adjust messaging and formats based on engagement and real results. Skilled in planning and execution of visual campaigns, developing social media content for multiple platforms, and monitoring performance metrics to support strategic decisions.

Isadora Parreiras

I have a Bachelor’s degree in Graphic Design and about 7 years of experience working with social media strategy, content creation, and digital marketing. My approach is performance focused, I care about how content actually performs, not just how it looks, so I adjust messaging and formats based on engagement and real results. Skilled in planning and execution of visual campaigns, developing social media content for multiple platforms, and monitoring performance metrics to support strategic decisions.

Available to hire

I have a Bachelor’s degree in Graphic Design and about 7 years of experience working with social media strategy, content creation, and digital marketing. My approach is performance focused, I care about how content actually performs, not just how it looks, so I adjust messaging and formats based on engagement and real results. Skilled in planning and execution of visual campaigns, developing social media content for multiple platforms, and monitoring performance metrics to support strategic decisions.

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Language

English
Fluent
German
Beginner
Spanish; Castilian
Intermediate
Portuguese
Fluent

Work Experience

Graphic Designer & Social Media Manager at Assembleia Legislativa de Minas Gerais (State Legislative Body)
January 1, 2021 - December 31, 2024
Developed visual materials for advertising campaigns across different formats. Created brand assets such as visuals and institutional materials. Produced content for social media, including planning, design, and copywriting suggestions. Designed layouts for printed and digital communication pieces. Participated in creative concept development for campaigns and product launches. Collaborated with marketing, copywriting, and client service teams. Drove growth of a politician's profile to 250k+ followers, directly contributing to a successful election campaign. Developed advertising content and informational/strategic content related to political mandates. Designed website layouts aligned with brand identity and user experience. Managed social media community engagement, tracking KPIs and applying data-driven strategies.
Graphic Designer at Assembleia Legislativa de Minas Gerais (State Legislative Body)
January 1, 2021 - January 1, 2024
Developed visual materials for advertising campaigns across multiple formats; created brand assets and institutional materials; produced social media content including planning, design, and copy suggestions; designed layouts for printed and digital communication pieces; participated in creative concept development for campaigns and product launches; collaborated with marketing, copywriting, and client services teams.
Graphic Designer at Diários Associados (Major Brazilian Media Conglomerate)
January 1, 2020 - December 31, 2022
Developed advertising content for campaigns across multiple formats; created brand assets including visual identities and institutional materials; produced content for social media, including planning, design, and copy suggestions; designed layouts for printed and digital communication; created website layouts aligned with brand identity and user experience; social media community management focusing on audience engagement and consistent brand voice; tracked KPIs and executed data-driven strategies.

Education

Bachelor's Degree in Graphic Design at Universidade Estadual de Minas Gerais
January 1, 2018 - January 1, 2025
Bachelor's Degree in Graphic Design at Universidade Estadual de Minas Gerais, Brazil
January 1, 2018 - January 1, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Education